Feb 11, 2022 City Council Work Session on 2022-02-11 8:30 PM

[CALL TO ORDER]

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OKAY GOOD MORNING. CITY OF MCKINNEY CITY COUNCIL WORK SESSION FRIDAY, FEBRUARY THE 11TH 2022. IT'S 8 34 IN THE MORNING WHERE IN COUNCIL CHAMBERS AT 2 22 NORTH TENNESSEE STREET. THE GREAT CITY OF MCKINNEY. FIRST ORDER BUSINESSES , PUBLIC COMMENTS ON AGENDA

[Overview and Expectations]

AND THEN WHEN YOU'RE DONE, PAUL JUMP BACK INTO THE PROCESS. THANK YOU, DOG. WELL, GOOD MORNING, MAYOR AND CITY COUNCIL SPECIAL WELCOME, OF COURSE TO THIS PROCESS TO OUR NEWEST COUNCIL MEMBERS, COUNCILWOMAN FELTUS AND COUNCILMAN BELLER. AND OF COURSE, MOST RECENTLY, COUNCILMAN TRULY. AS YOU KNOW, THIS ANNUAL DISCUSSION OFFERS AN OPPORTUNITY FOR THE CITY COUNCIL TO DISCUSS PRIORITIES AND GOALS FOR THE UPCOMING YEAR OR TWO IN AN EFFORT TO AID STAFF AND ENSURING ALIGNMENT WITH THE COUNCIL'S GOALS. SPECIFICALLY, THERE ARE SEVERAL OBJECTIVES FOR TODAY'S MEETING. FIRST WE WANT TO ENSURE THAT YOUR GOALS ARE STILL VALID AND CONSISTENT WITH WHAT YOUR PRIORITIES ARE AS A BODY. WE HAVE THREE NEW FOLKS, AND SO THERE'S ALWAYS GOING TO BE A DYNAMIC PROCESS AND IT'S GOING TO CHANGE AND SO WE WANT TO MAKE SURE THAT WE HAVE THAT ALIGNMENT IN PLACE. WE KNOW ITS PRIORITIES ARE SECOND. WE WANT TO BE SURE THAT WE CAPTURE ANY NEW GOALS THAT THE COUNCIL MAY HAVE, AS I ALLUDED TO, OF COURSE, THIS IS EXPECTED AND

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WE'LL TALK A LITTLE BIT ABOUT FEW CONSIDERATIONS FROM FROM THE PERSPECTIVE, THE CITY MANAGER HER STAFF MIGHT EXPAND A LITTLE BIT ON SOME OF THESE FIRST OF ALL OPPORTUNITIES. SO SOME OF THE OPPORTUNITIES WE SEE HERE IN MCKINNEY, BUT ALSO THE LARGER REGION IS COLLIN COUNTY CONTINUES TO GROW. OF ANYTHING, THE PANDEMIC HAS ACCELERATED THIS TREND. WE'RE SEEING MORE AND MORE PEOPLE DEMAND FOR HOUSING. IN FACT, HOUSING DEMAND REMAINS STRONG. THAT LAST YEAR WHEN WE SPOKE, WE HAD A 2.7 MONTHS SUPPLY OF HOUSES, ACCORDING TO REAL ESTATE INVESTMENT FIRM BY THE NAME OF NARADA. HMM. I HAVE THIS YEAR, THE SUPPLY IS DOWN TO ONE MONTH.

WE'RE DOWN TO ONE MONTH SUPPLY RESIDENTIAL HOUSING. WE KNOW THAT MCKINNEY BECAUSE WE HEAR ANECDOTALLY STORES AT HOME SELLING BEFORE THEY EVEN HIT THE MARKET OR SELLING ABOVE MARKET.

IT IS A VERY HOT HOUSING MARKET SUPPLIES, NOT KEEPING UP WITH DEMAND. AND THAT WILL POSE AN ONGOING CHALLENGE FOR ALL OF US. UNLIKE IN MANY OTHER MARKETS, TENANTS MOVING TO DALLAS AND THE CORPORATE SIDE TYPICALLY ARE OPTING FOR LARGE SCALE SUBURBAN CAMPUSES. THAT'S A LITTLE BIT UNUSUAL, A LOT OF OTHER PARTS OF THE COUNTRY THEY GO TO URBANIZED AREAS, BUT IN IN TEXAS AND DALLAS. IT'S A LITTLE BIT UNUSUAL IN THE SENSE THAT THERE ARE TYPICALLY FOR LARGE SCALE SUBURBAN CAMPUSES. WE ARE THE FOURTH LARGEST METRO, THE UNITED STATES AND WE'VE BEEN NUMBER ONE FOR JOB GROWTH. FOR MULTIPLE YEARS, AND WE WILL CERTAINLY BE IN THE TOP TIER OF JOB GROWTH FOR THE FORESEEABLE FUTURE. UM WE KNOW WE HAVE NEW SUBDIVISIONS UNDERWAY. THAT'S YOU KNOW, SIMILAR AS THE LAST YEAR PAINTED TREE FUTURE HIDE IN THE LEGS, HONEY CREEK, ETCETERA. PEOPLE CONTINUE TO MOVE FROM ALL OVER THE COUNTRY TO TEXAS. THAT MEANS WE'RE GONNA HAVE CHANGING DEMOGRAPHICS, CHANGING ATTITUDES AND THE NEED FOR INCLUSIVENESS AND RECOGNITION. THE CULTURAL AND POLITICAL INFLUENCE WILL LIKELY CHANGE GRADUALLY TO REFLECT THIS DIVERSITY. CHANGE WHEN YOU CHANGE YOUR, UM, DEMOGRAPHICS THAT POLITICAL CHANGE WILL OCCUR AS ALWAYS A LAGGING INDICATOR, BUT IT WILL HAPPEN. FOR SURE. UM SUBURBAN GROWTH WILL CONTINUE. THAT'S

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PEOPLE HAVE CHOICES. MM HMM. SO WE'RE TRYING TO FIGURE OUT HOW DO WE MOUNTS THE WORKLOAD BALANCE ARE ALL THE DEMANDS OF THE ORGANIZATION KEEPING OUR PROPERTY TAX RATE. REASONABLE MEETING ALL THE OBLIGATIONS OF THE CITY AND YET, YOU KNOW, BEING ABLE TO TRY TO DO THE VARIOUS DIFFERENT THINGS THAT WE WANT TO TRY TO DO IN TERMS OF INITIATIVES. UM WE STILL HAVE STATE LEGISLATIVE CHALLENGES THAT CONTINUE. THE ANTI CITY ENVIRONMENT IS, YOU KNOW HASN'T HASN'T ABATED. IN MY VIEW. MAYORS CAN CERTAINLY COMMENT ON AND TREVOR. I KNOW. BUT IT IS THAT WE ARE IN AN ANTI CITY. MOVE THESE DAYS, AND STATE LEGISLATORS, LEGISLATURES AND TEXAS IS SORT OF THE SPIRITUAL CAPITAL OF THAT MOVEMENT. MM HMM . TALKED ABOUT THE HOT HOUSING MARKET. LOW SUPPLY MEANS AFFORDABLE HOUSING WILL CONTINUE TO VEX OUR REGION. EMPLOYERS ARE GOING TO STRUGGLE TO FIND EMPLOYEES. YOU CAN AFFORD HOUSING. WE'RE SEEING, YOU KNOW, EVEN IN MCKINNEY, YOUNG PEOPLE WHO HAVE YOUNG FAMILIES ARE HAVING A HARD TIME AFFORDING THE HOMES. THEY CAN'T MOVE HERE. THEY'RE GOING TO OTHER COMMUNITIES THAT'S GOING TO HAVE A RIPPLE EFFECT EVEN THROUGH OUR SCHOOL SYSTEM. AND SO WE HAVE TO. GOD CONTEND WITH WHAT THOSE CHALLENGES ARE. ROAD IN CAPITAL MAINTENANCE. THIS IS A SUBJECT THAT YOU'VE ALL BEEN HEARING ABOUT. THE CHALLENGE IS TO CALIBRATE OUR REVENUES TO MEET THE LONG TERM MAINTENANCE NEEDS OF OUR COMMUNITY. UM AND THAT'S A DEBATE THAT IS CONTINUING DELIBERATIONS. WE WELCOME THOSE AND WE'LL CONTINUE TO WORK WITH YOU AND ARRIVING AT WHAT THE COUNCIL THINKS IT'S THE BEST SOLUTION WITH THAT GOING FORWARD. SOME OF THE HEADWINDS WE'RE FACING. FEDERAL GOVERNMENT DISCORD COMBINED WITH ANTI CITY LEGISLATURE KIND OF TOUCHED ON THAT EARLIER, BUT IT PERMEATES NOT JUST AT THE STATE LEVEL AT THE FEDERAL LEVEL WE HAVE WE SEE THIS CONTINUED. PARTISAN DIVIDE IN AMERICA HARD TO GET THINGS DONE. BUT ONE OF THE THINGS THAT THEY HAVE GOTTEN DONE IS THEY'VE SPENT A LOT OF MONEY. THE FEDERAL GOVERNMENT IS ISSUING DEBT. THEY'RE PRINTING MONEY AT RECORD RATES. AND THERE WILL BE A DAY OF RECKONING FAMOUS ECONOMIST HERB STEIN. WHO SAYS YOU CAN YOU CAN CONTINUE TO DO THINGS AND WE CAN'T ANYMORE. IT'S REALLY VERY SIMPLE CONCEPT . YOU CAN CONTINUE TO DO THINGS UNTIL YOU JUST CAN'T ANYMORE. AND AT SOME POINT WE HAVE TO STOP PRINTING MONEY. AND WHAT? WHAT DOES THAT MEAN? FOR US? THAT SOUNDS REALLY FEDERAL. WHAT DOES THAT HAVE TO DO WITH LOCAL GOVERNMENT WELL REQUIRED. THE IMPACT TO US IS THAT AS MORE AND MORE PEOPLE HAVE TO PAY BIGGER CHUNKS OF THEIR INCOME TAX TO PAY FOR FEDERAL DEBT. THERE'S GONNA BE LESS LEFT FOR US. THEY WON'T BE ABLE TO SHARE AS MUCH REVENUE FOR US CDBG PROGRAMS. THINGS LIKE THAT MAY SEE TRAINING IN THE FUTURE. THE WHAT THAT MEANS IS WE HAVE TO MAKE UP THE DIFFERENCE. WE HAVE TO SORT OF LIVE OFF THE LAND A LITTLE BIT MORE, SO TO SPEAK. IN YOUR TAXPAYERS WHO KNOW YOU THEY DON'T KNOW THEIR FEDERAL LEGISLATORS. THEY DON'T NECESSARILY KNOW EVEN SOME OF THEIR STATE LEGISLATORS, BUT THEY SURELY KNOW THEIR COUNCIL MEMBERS AND WHEN THEY WHEN THEY'RE ANGRY BECAUSE THEY'RE RIGHT THE BIG TAX BILL FOR THEIR

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YOU'VE BEEN LAST SEVERAL YEARS WHEN FACING TREMENDOUS GROWTH. THAT IS A DIFFERENT IMPACT THAN SOME OTHER AREAS THAT AREN'T SEEING THE SAME TYPE OF EFFORT THERE. SO THE PURPOSE OF WHAT WE'RE TRYING TO DO TODAY. IS TO REALLY GET YOU FOCUSED ON LONG TERM WOULD I'VE ALWAYS LIKED YOGA BEARS QUOTE. IF YOU DON'T KNOW WHERE YOU'RE GOING, YOU MIGHT END UP SOMEPLACE ELSE. SO THIS IS REALLY THE VISION AND THE DIRECTION THE GOALS OF WHAT YOU'RE TRYING TO ACCOMPLISH. AND SETTING THAT FUTURE DIRECTION FOR YOUR ORGANIZATION AND CERTAINLY FOR YOUR COMMUNITY AS WELL. SO I MENTIONED EARLIER. WE DO A LOT OF WORK ON STRATEGIC FORESIGHT TYPE WORK. WE ACTUALLY HAVE A NEW PROGRAM NOW CALLED STRATEGIC FORESIGHT. WE HIRED A FUTURIST. I DON'T KNOW IF YOU GUYS ARE PART OF THAT TEAM. YOU ARE PART OF OUR EFFORTS. SO WE'RE ABOUT CLOSE TO I DON'T THINK WE'RE CLOSE TO 80 80 COMMUNITIES FROM 1500 UP TO OVER A MILLION IN POPULATION AND WE JUST PICKED UP THE ALLIANCE FOR INNOVATION PROGRAM AND WILL BE ACTUALLY ROLLING OUT STRATEGIES AND PROGRAMS AS PART OF THAT, BUT WE TALK A LOT ABOUT SERVING LEADERSHIP IN OUR GOVERNANCE WORKSHOPS. IT IS CERTAINLY THE FORESIGHT THIS ABILITY TO THINK BEYOND THE CURRENT DAY AND LOOKED LONG TERM AS TO WHAT YOUR COMMUNITY AND THE OUTCOMES YOU'RE TRYING TO ACCOMPLISH IS CERTAINLY ONE OF THOSE. THOSE ELEMENTS OF THE STRATEGIC FORESIGHT PROGRAM. AND THE FUN OR CHALLENGING PART DEPENDING ON YOUR PERSPECTIVE IS THAT UNLIKE PRIVATE SECTOR GROUPS THAT

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ON A SIMILAR VEIN. YOU KNOW, IF YOU'RE STUCK ON A DESERTED ISLAND, YOU SEE A BOAT. YOU'RE ANXIOUS TO SEE THE BOAT. BUT IF YOU'RE IN THE BOAT TRYING TO FIND LAND, YOU HAVE A DIFFERENT PERSPECTIVE AS WELL. SO JUST RECOGNIZE THAT IN THE MIDST OF IT, I THINK IT WAS DR FELT AS WE TALKED ABOUT SOME OF THE CIVIL DISCOURSE, AND THAT WAS PROBABLY THE BIGGEST CHANGE THAT YOU SAW COMING INTO THIS EFFORT. IT'S HARD AS ELECTED OFFICIAL, ESPECIALLY TO KIND OF TURN AND PIVOT AND UNDERSTAND A DIFFERENT PERSPECTIVE. AND SO THOSE SLIDES HOPEFULLY GIVE YOU AN IDEA THAT THEY'RE BOTH RIGHT. BUT IT'S JUST HOW YOU VIEW THE WORLD IN THE SITUATION THAT YOU PRESENTLY, MAYBE IN AS WELL. AND I ALSO SAY IN THE MIDST OF ALL THIS, AS SOMEBODY HAS BEEN INVOLVED IN LOCAL GOVERNMENT. I ALWAYS WANT TO THANK ELECTED OFFICIALS BECAUSE GOD KNOWS THERE'S AN EASIER WAY TO MAKE A DOLLAR. NONE OF YOU ARE IN THIS FOR THE SENSE OF MAKING DOLLARS.

BUT YOU'RE IN IT FOR THE RIGHT REASON. YOU WANT TO MAKE A CHANGE? YOU WANT TO MAKE SOMETHING DIFFERENT AND BETTER IN YOUR COMMUNITY AND THANK GOD THERE'S PEOPLE LIKE YOU THAT WANT TO DO IT BECAUSE IT IS HARD TO DO IT. SOMETIMES IF YOU'RE INVOLVED, NO, NEVER HAVE DONE NUMBER THESE SESSIONS. AND I'VE HAD COUNCIL MEMBERS COME UP, TALK AND SAY I OWN A SMALL BUSINESS. AND I CAN'T TELL YOU HOW MUCH MONEY I'VE LOST BECAUSE OF VOTE. I JUST TOOK TWO WEEKS AGO. UM THAT'S A TOUGH ISSUE, BUT YOU'RE IN IT FOR THE RIGHT REASONS. SO I JUST WANT TO SAY THANK YOU BECAUSE IF THAT DOESN'T HAPPEN THE WHOLE DEMOCRACY PROCESS STARTS TO FALL APART. PEOPLE STOPPED CARING ABOUT BEING PART OF THEIR COMMUNITY AS WELL. SO THIS IS THE FUN PART. YOU ARE IN A UNIQUE OPPORTUNITY IS ELECTED OFFICIAL. AT THIS JUNCTION IN TIME LOOKING AT WHERE YOU BEEN, WHERE YOU WANT TO GO. AND WHAT'S THE DRIVERS THAT ARE AFFECTING YOU AS YOU GO FORWARD ON THAT EFFORT, BUT IT'S ALL OF YOU HAVE BEEN INVOLVED, WHATEVER EXTENT IN LOCAL GOVERNMENT YOU ALSO KNOW THAT THE DECISIONS YOU MAKE ARE NOT UNIVERSALLY LIKED, SO ALWAYS LIKE TO LEAVE WITH THE FACT THAT YOU CAN'T MAKE EVERYBODY HAPPY. AND NOW I EVEN SAY WE'RE GETTING PIZZA USED TO BE EASY. NOW THEY'VE GOT A GAZILLION DIFFERENT ORDERS OF PIZZA YOU CAN GET. AND SO NOW IT'S HAWAIIAN AND PROGRAMS LIKE THAT. BUT RECOGNIZE THAT YOU'RE TRYING TO MAKE THE BEST DECISION YOU CAN WITH THE BEST INFORMATION YOU GOT WITH YOUR PERSPECTIVES AND INSIGHTS AND FEEDBACK FROM EVERYONE, BUT IT'S JUST NOT ALWAYS GOING TO BE AGREED UPON. AND SO, YEAH, THAT'S JUST PART OF THE PART OF THE CHALLENGES OF BEING ELECTED OFFICIAL, ESPECIALLY IN TODAY'S ENVIRONMENT AS WELL. SO AT THAT AT THIS PERSPECTIVE, AND I'VE WORKED WITH ALL OF YOU A COUPLE OF YEARS NOW AND BUT ALSO SOME OF YOUR NEWLY ELECTED OFFICIALS STRIVE THE POINT THAT THIS SESSION THAT WE REALLY WANT TO KEEP YOU AT THAT 10,000 FT LEVEL . UM BECAUSE THE FOCUS ON THAT IS SETTING DIRECTION POLICY OVERALL OUTCOMES THAT YOU WANT TO SEE OCCUR. STAFF WILL WORK THROUGH THE DETAILS OF THAT, AND THAT'S NEVER BEEN A PROBLEM WITH THIS GROUP. YOU'VE GOT VERY GOOD, ROBUST STRATEGIC PLAN AND YOUR GOALS ARE BASICALLY YOUR PRIORITIES AND YOU'VE ALWAYS BEEN THERE, BUT ALWAYS LIKE TO STRESS THAT NOW STAFF IS HERE TODAY. YOU MAY GET INTO A QUESTION AND MAYBE SOMETHING UNAFFORDABLE HOUSING OR SOMETHING LIKE THAT. THEY'RE HERE TO HELP YOU FILL IN THE GAPS, BUT I'M GOING TO DO MY BEST TO KIND OF KEEP YOU AT THAT HIGHER LEVEL PLAYING AND OUT OF THE WEEDS IF YOU WILL, BECAUSE THAT'S REALLY WHAT YOU'RE TRYING TO GET THE STAFF TO DO AND USE THEIR SUBJECT MATTER EXPERTISE AND IF THEY KNOW WHERE YOU WANT TO GO, THEY CAN DEVELOP THE OUTCOMES AND THE PROCESSES TO HELP YOU GET THERE. BUT THEY'RE HERE CERTAINLY TO SUPPORT THAT. SO THIS DOES ALLOW SOME OF THAT

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INCREDIBLE SO I'M GONNA JUMP IN. WE'RE GOING TO TALK MOSTLY ABOUT CHALLENGES THAT WE'RE FACING IN OUR VARIOUS DEPARTMENTS, AND I'LL JUST KIND OF STEP THROUGH THE DEPARTMENTS AND THEN GO INTO A COUPLE OF PROJECTS. STARTING WITH THE FIRE DEPARTMENT. ONE OF OUR CHALLENGES AND FIRE IS AND ALWAYS HAS BEEN STAFFING STAFF INTO THE FIRE DEPARTMENT'S KIND OF TWOFOLD. ONE IS WHERE GROWING CITY WE HAD STATIONS. WE HAVE APPARATUS. AND WE NEED A STAFF GOES UP AT THIS TIME. WE'RE REALLY WORKING ON BUILDING DEPTH IN THE DEPARTMENT SO THAT AS PEOPLE ARE OFF OR SICK, ESPECIALLY IN OUR CURRENT ENVIRONMENT, WE HAVE ENOUGH DEPTH, BUT WE DON'T HAVE TO CONSTANTLY BE BRING YOUR PEOPLE IN ON OVERTIME. WE ARE. WE DO HAVE 15 AVAILABLE POSITIONS RIGHT NOW. WE'RE TRYING TO HIRE FOR THAT. 10 OF THEM WERE FUNDED LAST BUDGET YEAR AND WE HAD A COUPLE COME AND GO. WE'RE ABOUT TO START FIVE NEW PEOPLE WERE DOING THE LATERAL HIRING PROCESS THAT ALLOWS US TO BRING PEOPLE THAT ARE ALREADY TRAINED FOR OTHER DEPARTMENTS INTO OURS, AND THEY CAN COME IN AT THE SAME STEP. THEY WERE AT THEIR PREVIOUS JOBS, SO THAT'S BEEN VERY SUCCESSFUL. AND WE'RE MOVING FORWARD, BUT WE STILL HAVE 10 OPEN POSITIONS WE'RE HIRING FOR. WITH THAT OVER TIME IS A BIG CHALLENGE, AND WE'RE ASKING A LOT OF OUR FIREFIGHTERS AND THAT'S WHERE THAT DEPTH COMES IN. TO MAKE SURE THAT WE'RE NOT CONSTANTLY RELYING ON THEM TO STAY OVER AN EXTRA DAY OR COME IN A DAY EARLY. UHH BECAUSE BURNOUT IS A HUGE THING THAT YOU'RE GOING TO HEAR ABOUT FROM ALL OF US TODAY, AND THAT'S NO EXCEPTION. IN THE FIRE DEPARTMENT. WE ARE CURRENTLY WORKING ON DESIGN OF THE FIRE, ADMIN BUILDING AND DESIGN IS UNDERWAY AND WILL HAVE SOMETHING IN FRONT OF YOU FAIRLY SOON. THEY'VE KIND OF COME UP TO A POINT WHERE THERE ARE SOME PRELIMINARY DESIGNS, AND I'LL BE SHARING WITH YOU AND THEN, UH, FIRE STATION CONSTRUCTION FIRE STATION 11 IS GOING TO BE OPENING UP NEXT WEEK. IT'S A SOFT OPENING. WE'LL HAVE A GRAND OPENING IN A COUPLE MONTHS. BUT FEEL FREE TO STOP BY. IF YOU'RE OUT THAT WAY TO SAY HI TO THE STAFF. AT THE AIRPORT. STAFFING IS A LITTLE BIT DIFFERENT ISSUES CURRENTLY, THEY'RE THEY'RE PROPERLY STACKED. THEY DON'T HAVE ANY ISSUES WITH STAFFING INTO THIS TIME, BUT AS YOU KNOW, WE'RE LOOKING AT GROWING THE AIRPORT AS WE GROW. THE AIRPORT CHANGE WHAT THE AIRPORT IS. AND WHAT IT WILL BECOME. WE NEED TO MAKE SURE WE'RE PREPARING FOR THAT IS GOING TO HAVE A WHOLE DIFFERENT LEVEL OF STAFFING OR WORKING ON PLANS AS WE GO FORWARD WITH OUR CERTIFICATIONS THAT WE'RE WORKING ON TO MAKE SURE THE WORST STAFFED APPROPRIATELY FOR THAT. SELF SUSTAINABILITY IS ALSO CHALLENGING THE AIRPORT. WE WORKED MANY YEARS AFTER THE PURCHASE OF THE FBI AND THE READ. FACILITIES OUT THERE TO GET OURSELVES OFF OF THAT GENERAL FUND SUBSIDY AND WE'VE DONE THAT OVER THE PAST THREE YEARS, AND WE ARE CURRENTLY SELF SUSTAINING. AND EVEN IN THE CURRENT ENVIRONMENT, WE WERE ABLE TO HAVE OUR REVENUES EXCEED OUR EXPENSES AS WE GROW AND CHANGE. THAT'S SOMETHING WE WANT TO KEEP AN EYE ON AS WELL TO MAKE SURE THAT WE KEEP THAT AS A GOAL. AND THEN, OF COURSE, THE EAST SIDE EXPANSION. WE'VE STARTED THE ENVIRONMENTAL ANALYSIS AND THE PROGRAMMING DOCUMENTS FOR THE EAST SIDE AND PLANNING OUT WHAT THAT'S GOING TO BE GETTING A LITTLE MORE DETAIL THAN WE CURRENTLY HAVE IN OUR AIRPORT MASTER PLAN. JUMPING INTO THE POLICE DEPARTMENT. OF COURSE, STAFFING AS WE CONTINUE TO GROW AS A COMMUNITY AND THE NEEDS AND EXPECTATIONS OF OUR CITIZENS, BOTH ON THE PATROL SIDE OR FIELD OFFICERS SIDE BUT ALSO THE DETECTIVE SIDE. THE PEOPLE WHO ARE DOING THE INVESTIGATIONS. WE LOOKED AT NUMBERS AND THEY HAVE SIGNIFICANTLY MORE CASES PER DETECTIVE THAN WE WOULD LIKE AND SHE WOULD SEE IN A IN ALL OF THR NATIONAL ORGANIZATIONS, SO THAT'S SOMETHING WE WANT TO KEEP AN ISLAND. ALSO COVID IMPACTS.

WE CAN MENTION THIS FOR EVERYONE , BUT OVER THE PAST COUPLE MONTHS, I MEAN POLICE ENVIRONMENT HIT VERY, VERY HARD FROM THE COVID IMPACTS AND PEOPLE BEING OUT OF THE OFFICE

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I STILL HAVEN'T RECEIVED THOSE THAT WE PURCHASED LAST YEAR. AND SO IT'S HARD TO STAFF UP NEW POSITIONS WHEN THEY DON'T HAVE VEHICLES FOR THOSE PEOPLE. OVER ON THE FINANCE SIDE ER, E R P IMPLEMENTATION. I THINK STEVE WILL PROBABLY TALK ABOUT THIS A LITTLE WITH THE ID EXPLANATIONS TODAY, BUT EUROPEANS A BIG TAXING PROJECT. IT TAKES A LOT OF PEOPLE OUT OF THEIR NORMAL EVERYDAY. AH TASKS AND PUTS THEM ONTO THIS PROJECT. SO THAT'S BEEN A CHALLENGE AND WE'RE MOVING FORWARD AND ONCE WE HAVE IT IN PLACE AND WILL CONTINUE TO BE A CHALLENGE UNTIL EVERYONE'S USED TO THE NEW SOFTWARE SYSTEM, BUT THAT IS SOMETHING THAT IS OUT THERE ANOTHER THING WE'RE WORKING ON THE 2022 ON SALES THAT WE'RE LOOKING TO DO AND GEO BOND SALES. GEO BONDRA REFINANCE SALES CHURCH, ONE BOND SALES AS WELL AS WATER WASTEWATER BONDS, SO THERE'S A LOT OF WORK GOING INTO GETTING PREPARED FOR THE SUMMER SALE. THAT SINGER HAVE FOR FINANCES. THE BIG PROJECT FUNDING AS WE HAVE A LOT OF THESE BIG PROJECTS WE'RE TALKING ABOUT. WE OUR TAX DEFINED. WHERE THE FAMILY WILL COME FOR THOSE PROJECTS. SO WHEN YOU'RE LOOKING AT AIRPORT IMPROVEMENTS AND CITY HALL. FIRE DEPARTMENT. NEW LAND PURCHASES. UM AND THEN I'M OVER MY TIME AT THE TWO PROJECTS. OF COURSE I WANT TO TOUCH ON ME MUNICIPAL COMPLEX. WE ARE REALLY CLOSE, CLOSING IN ON 100% DESIGN DEVELOPMENT WHERE WE'LL BE BACK IN FRONT OF YOU WITH THE PLANTS AS THEY STAND. AND THEN THE EAST LOUISIANA PARKING PROJECT. WE JUST GOT RE BIDS THIS WEEK, AND SO WE'RE WEAVING THROUGH THAT WE HAVE A SELECTION OF A CONTRACTOR VERY SHORTLY. SO THOSE ARE THINGS LIKE MINUTES A VERY SHORT TIME. I DID NOT DO TO MY DAUGHTER. HAPPY HAPPY ANSWER ANY QUESTIONS FIRST ONE. YOU'RE REALLY CLOSE. YES, SIR SAID THE AIRPORT REVENUES EXCEED THEIR EXPENSES. THE REVENUES FROM.

PICTURES THAT IS NOT INCLUDING REVENUES FROM PROPERTY TAXES. SO WHEN WE DO THE ACCOUNTING FOR THE REVENUES OF THE AIRPORT WERE ACCOUNTED FOR, AT LEAST OF HANGERS AND GROUND LEASES AND OFFICE LEASES AND EVERYTHING ELSE, AS WELL AS FUEL SALES ORDER THAT TWO MAIN COMPONENTS SO WE'RE NOT LOOKING AT THE PROPERTY TAXES THAT GO BACK TO THE GENERAL FUND. WE ARE ABLE, AND IN FACT, I BELIEVE LAST YEAR WERE IN THE BLACK BY OVER A MILLION DOLLARS. EVEN WITH THE REDUCED NUMBER OF FLIGHTS, SOME OF OUR MAJOR TENANTS OUT THERE WHO DO INTERNATIONAL CORPORATE FLIGHTS. HAVEN'T BEEN FLYING. THEY'VE BEEN ON ZOOM AND SO SOME OF OUR BIGGEST PURCHASERS OF FUEL HAPPENED, GROUNDED DUE TO COVID. GOOD NEWS IS THAT THEY DON'T FLY AND DON'T BUY FUEL. WE DON'T HAVE TO GO OUT AND BUY A FUEL CELL TO THEM, SO OUR EXPENSES DROPPED ALONG WITH THE REVENUES, BUT WE WERE STILL IN THE BLACK BY WELL OVER A MILLION DOLLARS. GOOD ANSWER. VERY I'M SORRY. NEW GUY. HE'S LOUISIANA PART YES, SIR. WHAT IS THAT SO ADJACENT TO THE REBEL TRACKS ON LOUISIANA OVER JUST EAST OF LOCAL YOKEL. WE HAVE PURCHASED PROPERTY AND WE'RE BUILDING A PUBLIC PARKING LOT THAT WILL HAVE OVER 200 PARKING SPACES WERE IN TRAILERS USED TO BE WHERE THE TRAILER YES, AND IT'S THE SAME PARKING PROGRAM THAT WE HAVE DOWNTOWN, WHERE THE CITY OWNS THE PUBLIC PARKING IN IT ALLOWS FOR THE DEVELOPMENT OF THE ADJACENT PROPERTY. THANK YOU . VERY I DIDN'T INTERRUPT YOU TO TELL YOU BECAUSE I DIDN'T WANT TO TAKE YOUR TIME. BUT I HAD JOSH PUT THE TIMER OVER HERE SO WE CAN ALL SAY YELLOW AND RED. YEAH I SAID, I WOULD EVEN PREFER HAVING THE DEAN LIKE WE HAVE OUR CITIZENS. BUT YEAH, CHARLIE IS SETTING THE TONE HERE. OTHER PRESENTERS. ANOTHER PRESSURE 5 33 FOR THE RECORD. MHM. ALL RIGHT, YOU GUYS READY TO MOVE ON? I'M STARTING NOW. UM SO OF COURSE, AS PAUL MENTIONED, WANNA TALK ABOUT SOME OF OUR CHALLENGES AND CONSIDERATIONS BUT KNOW THAT ACROSS THE BOARD, WE'RE REALLY PROUD OF EVERYTHING WE DID OVER THE LAST YEAR, MCKINNEY HAD A HUGE YEAR IN 2021 BOUNCING BACK. LOT OF THINGS TO CELEBRATE, AND THAT'S NOT TO BE FORGOT. SOMETHING TO THINK ABOUT AS WE MOVE FORWARD ECONOMY FACTORS THAT PAUL MENTIONED VERY MUCH INFLUENCE THE DEPARTMENT THAT I WORK WITH HOUSING AND SPECIFICALLY, WHAT IS THE CITY'S ROLE IN HOUSING? WE HAVE AN IMPORTANT ROLE TO PLAY, BUT WE

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YOU HAVE MUNICIPAL HALL. WE HAVE LOOKING AT THE DECK PARK FEASIBILITY STUDY. BUT HOW DOES THAT ALL COME TOGETHER WITH SCHEDULING TIMING NEIGHBORHOOD ENGAGEMENT TO ENSURE THAT THE GROWTH MAKES SENSE AND PRESERVES OUR NEIGHBORHOODS AND CONNECTS TO OUR DOWNTOWN. DOING ALL THOSE THINGS WE'RE WORKING ON THAT. I THINK WE'RE MAKING GREAT PROGRESS, BUT IT'S IMPORTANT TO KEEP THAT TOP OF MIND. STAFFING OF COURSE YOU WILL HEAR ACROSS THE BOARD. IT IS THE SAME FOR EVERY SINGLE ONE OF MY DEPARTMENT'S. I WILL JUST SHARE A STORY WITH YOU SO YOU CAN KIND OF SEE THE DECISIONS WE'RE HAVING TO MAKE. UM RIGHT BEFORE CHRISTMAS. WE HAD ONE OF OUR PROFESSIONALS LEAVE THE CITY AND SHE WAS THE PERSON WHO DID A LOT OF OUR INNER GO WORK, WHICH IS WHAT DEVELOPMENT SERVICES RELIES ON FOR ALL OF THEIR DIGITAL PLAN REVIEWS THE MIDDLE CENTER. SHE WAS AMAZING. SHE CONTENDS. SHE MADE UPDATES FOR US. SHE KEPT THAT SYSTEM RUNNING OPERATIONAL IMPROVING ALL THE TIME. UM WE DON'T THINK WE CAN REPLACE HER IN TERMS OF BRINGING IN A NEW PERSON. THE LABOR MARKET IS VERY, VERY CHALLENGED. OUR ALTERNATE IS TO GO TO OUR SOFTWARE PROVIDER TYLER AND PAPER SERVICES THROUGH THEM, WHICH IS FINE. WE CAN GO OUT WITH A CONTRACT FOR THAT WORK, BUT IT COSTS MORE FOR LESS HOURS . SO WE NOW HAVE TO MAKE SOME DECISIONS AND THINGS WE WANT TO DO WITH THE SOFTWARE AND MAKE SOME PRIORITIZATION. YOU KNOW DECISIONS IN TERMS OF WHAT? WE'RE NOT GOING TO DO THIS RIGHT NOW BECAUSE WE DON'T HAVE THE CAPACITY TO DO IT. SO STAFFING ISN'T ALWAYS ABOUT JUST THROWING MORE PEOPLE AT THE SOLUTION BECAUSE SOMETIMES THE PEOPLE AREN'T THERE. WE HAVE TO START LOOKING AT MAKING DECISIONS ON PRIORITIES. THAT'S END UP SO GO FOR IT. KASMAN CURRICULA. JUST PLEASE. SPEAKING OF LIFE, YOU DON'T MATTER. APOLOGIES. WHAT WAS THE REASONING FOR HER LEAVING IN HIS THERE ANYWAY, WE COULD HAVE KEPT. COUNCILOR FRANKLIN THIS PARTICULAR ONE. SHE LEFT THE FIELDS YOU'VE BEEN IN HIGH TECH. GOOD NUMBER OF YEARS AND HAD AN OPPORTUNITY ACTUALLY IN RETAIL SALES, BUT IT POINTS TO SHE WAS A GREAT HIGHER FOR US WHEN WE GOT THERE. WE WERE VERY FORTUNATE BECAUSE SHE HAD A BACKGROUND SPECIFICALLY INTERGRAPH. SHE COULDN'T WORK FOR YOUR GOD IF SHE WANTED TO.

SO WHEN A PERSON LIKE THAT LEADS UM, WITH ALL THE DIFFERENT CHALLENGES WE'RE TALKING ABOUT STAFFING WISE OVERALL IN THE GREAT RESIGNATION TO GET SOMEONE WITH HER SPECIFIC SKILL SET TRULY ISN'T NEARLY IMPOSSIBLE, EVEN IF IT WAS A HIGHER DOLLAR AMOUNT. HER SKILLS THAT YOU NEED TO ENTER GOWN THAT PARTICULAR SOFTWARE. VIRTUALLY AND I'M GONNA DIG INTO THAT A LITTLE BIT. MM. LOOK THERE'S WHY THAT'S IRREPLACEABLE. WHY IS THAT? IS THERE JUST A LACK OF TRAINING

[00:40:03]

[00:45:03]

BASICALLY NOW ALLOWING BASED ON EMPLOYEE SKILL SET EITHER AS YOUR SHE DROVE HER CAREER OR IN WHAT WE'RE ADVERTISING. BUT IF YOU COME IN WITH BASICALLY WHAT WE'RE CALLING A LEVEL THREE SKILL SET, OKAY. YOU HAD RIGHT OUT THE GATE. OR IF YOU ARE A LEVEL ONE, AND YOU CAN PROVE UP AND THERE'S MATRIX THAT THEY'RE VERY FULLY VETTED TO PROVE UP. YOU HAVE THAT SKILL SET NOT ONLY BENEFICIAL TO YOU AS EMPLOYEES ALSO BENEFICIAL CITY. WE'RE GONNA ALLOW THAT MOVEMENT THROUGH THERE, AND HOPEFULLY THAT CAN HELP EXPLAIN TO FOLKS YOU COME IN HERE. EACH OF THESE RESPECTIVE POSITIONS. YOU CAN BUILD A CAREER HERE, AS OPPOSED TO JUST LOOKING AT THE SHORT AMOUNT OF TIME AND MAYBE TAKING ANOTHER JOB FOR ANOTHER TWO MORE AN HOUR. EUROPEAN WE TALKED ABOUT TALKED ABOUT EUROPEA. BASICALLY EVERY TIME THAT I'VE HAD THE OPPORTUNITY PRESENTED BEFORE COUNCIL PLANNING, IT'S A MULTI YEAR PROCESS. WE'VE ALREADY GONE THROUGH. OBVIOUSLY THIS ELECTION. WE'RE IN THE MIDDLE OF IMPLEMENTATION RIGHT NOW, AS YOU HEARD FROM BARRY AND KIM. IT'S VERY STAFF EXHAUSTIVE TO DO THAT. THAT IS NOT UNIQUE TO MCKINNEY. WHAT ARE YOU IN THE PUBLIC AND PRIVATE SECTOR? THAT'S THE CASE WE'VE DONE. OUR BEST GUESS IS THAT HOW TO HELP WITH STAFFING, BUT IT'S AN ONGOING CHALLENGE, AND WE'RE ALWAYS ASSESSING. AND WE'LL CONTINUE TO BRING UPDATES TO THE CITY COUNCIL ON WHERE WE MAY NEED HELP, MAKING SURE THAT YOU'RE FULLY AWARE OF WHAT'S GOING ON WITH THAT PROJECT, BUT WE WOULD EXPECT OUR ORACLE WHICH IS OUR FINANCE SYSTEM AND OUR HR MODULES TO BE DONE BY THE END OF 2022, AS WELL AS CITY WORKS, WHICH IS OUR WORK ORDER MANAGEMENT SYSTEM AND IN 2023 WILL BE FOLLOWED BY BILL. AND THE LAST ONE THAT I WANT TO TOUCH DOWN. IT WAS IN THE COUNCIL'S FUTURE GOALS FOR SUSTAINABILITY. UM ALSO APPROVED A SUSTAINABILITY, REFUSE AND RECYCLING STUDY. IN THIS FISCAL YEARS. WE WOULD EXPECT TO HAVE THE INITIAL RESULTS FROM THAT BACK TO THE CITY COUNCIL.

PROBABLY THE START OF THE SECOND QUARTER OF THE FISCAL YEAR. SO 30 TO 60 DAYS FROM NOW, UM I THINK WE WILL TIE UP WELL AS THE COUNCIL HAS HEARD WITH THE EXPIRATION OF OUR CURRENT REFUSE CONTRACT. WHICH IS 2024. SO WE'RE GOING TO COME TO THE COUNCIL WITH A WHOLE BUNCH OF NEW IDEAS IN TERMS OF HOW WE DO REFUSE. HOW WOULD YOU RECYCLING COUNCIL SERVED ABOUT SOME OF THE CHALLENGES IN THE DOWNTOWN? OFTEN HERE, AND I'VE MADE ABOUT THAT ON HOW WE THINK WE CAN IMPROVE SERVICE SUSTAINABILITY IN THE DOWNTOWN AS WELL. SO OUR MODELS FOR THOSE ARE PRETTY 20 PLUS YEARS OLD, AND THERE'S DEFINITELY NEW TECHNOLOGIES OUT THERE AND BETTER WAYS TO DO THINGS. WOW LOOK AT THAT. YOU GUYS ARE SET THE WHAT YOU STARTED. CHARLIE AND. SORRY.

RIGHT? I HAVE NO AMBITIONS OF EXCELLENCE BEFORE ANY QUESTIONS FOR STEVE. GOOD GOOD. OKAY, YOU GOT TREVOR? SO I'LL BE TOUCHING BASE ON TWO SEPARATE APARTMENTS AND THEN A RANGE OF PROJECTS.

STARTING WITH THE MUNICIPAL COURT. AS YOU ALL KNOW, WE HAD A RANGE OF THINGS CHANGE WHERE WE ADDED THE NEWS REPORT JUDGE THAT YOU APPROVED IN HIRED WE ADDED THE NEW RECORD PROSECUTOR. THOSE ARE TOO HIGH LEVEL POSITIONS ALLOWED US SOME FLEXIBILITY IN THE WAYS THAT WE OPERATE OVER THERE. WE ALSO LOST JUDGE DICKIE AND THE PREVIOUS YEARS SO OVERALL IN THAT DEPARTMENT, AS HAS BEEN MENTIONED. AT A BROAD VIEW ANECDOTALLY AND MUNICIPAL COURT THEY'VE HAD 4 TO 5. VERY 10 YEARS. INDIVIDUALS LEAVE WHERE YOU HAVE THAT TYPE OF EXPERIENCE THAT STEVE WAS TALKING ABOUT WITH THE EXAMPLE. PLAYING OUT AT THE MUNICIPAL COURT AS WELL. SO WHEN WE'RE SHIFTING OUR PRIORITIES TOWARDS MORE ONLINE BASE, MORE TECHNOLOGY BASED DOCKETS. THERE IS A GAP THAT WE HAVE TO FEEL. PEOPLE BEING ABLE TO STEP IN AND RUN THOSE PROGRAMS AND RUN THOSE PROCEDURES SUCCESSFULLY. THE MARKET MAKES THAT DIFFICULT RIGHT NOW, SO WE'RE EXPERIENCING THE SAME THING IN THE COURT. AS YOU'VE HEARD THE OTHER ASEAN SOCK ABOUT ON THE CITY SECRETARY SIDE. I'D JUST LIKE TO POINT OUT AS I POINT OUT VIRTUALLY EVERY YEAR IS WITH THE GROWTH IN REQUESTS FOR TRANSPARENCY AND ACCESS TO BOARDS AND COMMISSION MEETING COUNCIL MEETINGS THAT PUTS A STRAIN ON THE VOLUME AND THE AMOUNT OF WORK THAT HAPPENS IN THE CLERK'S OFFICE. SO FOR INSTANCE, RIGHT NOW, IF WE STAY ON PACE WITH THE AMOUNT OF MEETINGS THAT WE'VE HAD ACROSS ALL BOARDS, COMMISSIONS IN THE CITY, WE WILL DO 310 MEETINGS THIS YEAR LAST YEAR WE DID 227.

SO THAT'S SOMETHING TO KEEP IN MIND THAT WE'RE TRYING TO BALANCE BEING AS TRANSPARENT AS POSSIBLE AS OPEN AS POSSIBLE, WITH ALSO JUST PURE VOLUME COMING IN THEIR STRATEGIES THAT WE HAVE IN MIND ARTS TO COURT UNIFORMITY ACROSS SOME OF THE SMALLER BOARDS VERSUS HOW WE HAVE VOTING CAST HERE IN THESE MORE HUH? PUBLIC BOARDS, THERE'S TECHNOLOGY IMPROVEMENTS THAT

[00:50:03]

I'LL PROBABLY AGREE BRINGING A PROPOSAL TO THE COUNCIL WHEN WE START TALKING ABOUT LEGISLATIVE PRIORITIES OF THE COUNCIL COMMITTEE REGARDING JUST LEGISLATIVE STATE LEGISLATION.

SO THAT YOU ALL HAVE A DIRECT IMPACT. BUT THEN THERE'S ALSO ONGOING EFFORT FROM THE COUNCIL TO REALLY BEAT THE BUSH DOWN THERE AND LET THEM KNOW WHAT OUR PRIORITIES ARE. IT DOESN'T CHANGE AT THE FEDERAL LEVEL AS PAUL MENTIONED AGAIN IN HIS COMMENTS WITH SOME OF THE MONEY THAT'S COME DOWN, WE SEE CHALLENGES AND ACCESSING SOME OF THAT MONEY DUE TO REQUIREMENTS IN THE FEDERAL GRANT MAKING PROCESS. ENGINEERING AND I HAVE HAD DISCUSSIONS ABOUT IS IT A GOOD IDEA TO HAVE AN ON CALL GRANT MANAGEMENT CONSULTANT THAT CAN HELP US NAVIGATE THOSE THINGS SO THAT THOSE BIG DOLLAR PROJECTS OR SOMETHING WE CAN BE SUCCESSFUL. AGAIN. THE.

INTERPLAY BETWEEN FEDERAL, STATE AND LOCAL POLITICS INVOLVED WITH ALL OF THOSE THINGS OR THINGS THAT WE HAVE TO NAVIGATE ITS STAFF, AND WE RELY ON THE COUNCIL TO GIVE US DIRECTION ON HOW FAR AND HOW HARD YOU WANT TO PUSH ON SOME OF THOSE ISSUES THAT CAN BE VIEWED AS ATTACKING CITIES. FINALLY NEXT TUESDAY, I'LL BE BRINGING A PRESENTATION REGARDING THE BROADBAND ACCESS AND RECOMMENDATIONS FOR THE CITY OF MCKINNEY. WE'VE BEEN WORKING ON THIS SINCE VIRTUALLY 2000 AND 19 WITH SOME OF THE SMALL CELL NODE WORK AND NOW MOVING IN SOME OF THE FIBER WORK. BUT I CONSIDERATION FOR THE COUNCIL IS IT'S NOT FREE. NOTHING EVER IS. THERE'S GOING TO BE A SIGNIFICANT DOLLAR AMOUNT ATTACHED TO SOME OF THE RECOMMENDATIONS THERE.

CONSULTING GAVE US AND THOSE RECOMMENDATIONS ARE NOT ONLY TO GET OUR INTERNAL CITY NETWORK TO WHERE IT NEEDS TO BE FROM THE FUTURE. BUT DOES IT MEAN TO HAVE FIBER AT YOUR HOUSE AS A CITIZEN OF MCKINNEY? UM I WON'T GO TOO MUCH INTO OTHER CONSTRUCTION PROJECTS. BUT AS YOU ALL KNOW, TUFTS IS ONE OF THE MOST COMPLICATED COMPLEX PROJECTS FROM A DEVELOPMENT STANDPOINT, AND ALSO FROM PUBLIC PRIVATE PARTNERSHIP STANDPOINT THAT THE CDC AND THE CITY HAS ENTERED INTO IT MAY NOT BE THE COSTLIEST PROJECT, BUT IT'S ON A PIECE OF PROPERTY THAT'S FAIRLY OLD. IT INVOLVES THREE DIFFERENT GOVERNMENT ENTITIES. SO MANAGING THAT, OVER THE NEXT COURSE THE COURSE OF THE NEXT YEAR SO THAT WE CAN GET TO A RIBBON CUTTING BY DECEMBER IS GOING TO BE A CHALLENGE, BUT SOMETHING THAT WE'RE LOOKING FORWARD TO WITH THAT I HAVE TO ANSWER ANY QUESTIONS ABOUT ANY OF THOSE THINGS AND APPRECIATE MY COHORTS FOR SEATING ME A LITTLE BIT OF THEIR. HAD A RIBBON CUTTING BY DECEMBER OF 22. YES, SIR. CURRENT CONTRACT. THEY HAVE A DEADLINE OF DECEMBER 31ST. OKAY, JOE. GOOD MORNING, EVERYONE I THINK YOU ARE NOT LISTED DEPARTMENT FOCUSES OUR INTERNAL ORGANIZATIONAL CULTURE. AND I WILL COVER A FEW HIGHLIGHTS OF SOME INITIATIVES AND HOW THAT SEEMS TO BE PAYING OFF FOR THE CITY, AND THEY SHARE WITH YOU WHAT I THINK IS KIND OF A CONCERN. LOOKING FORWARD. UNDER PAUL'S WATCH. WE'VE BEEN VERY INTENTIONAL ABOUT CREATING A VIBRANT, WINNING, STRONG, HEALTHY ORGANIZATIONAL CULTURE, AND I THINK WE'VE MADE PRETTY GOOD PROGRESS ON THAT FRONT. FOR EXAMPLE, AS PART OF THAT WE'VE EMPHASIZED STRATEGIC RELATIONSHIPS. AND FORGING THOSE RELATIONSHIPS TO MAKE US HEALTHIER, STRONGER AND MORE RESILIENT, AND I THINK A GOOD EXAMPLE OF HOW THAT PLAYED OUT.

WAS LAST YEAR'S WINTER STORM, WHERE WE WORKED WITH A LOT OF PARTNERS AND ROSE TO THE OCCASION. PRETTY MARVELOUS JOB SUPPORTING OUR COMMUNITY. WE'VE ALSO EMPHASIZED MORE USE OF DATA TO HELP US IDENTIFY PROBLEMS DRILL DOWN INTO OPTIONS TO HELP MAKE BETTER DECISIONS. AND I THINK AN EXAMPLE OF THAT WAS RECENTLY WAS RYAN GILLING HAMS PRESENTATION TO YOU ALL UNDER THE LONG TERM PAVEMENT MANAGEMENT PLAN. DOESN'T MEAN IT'S AN EASY SOLUTION TO THAT.

BUT AT LEAST WE'RE USING DATA TO IDENTIFY PROBLEMS AND LOOK AT DIFFERENT OPTIONS, WHICH IS PART OF THE CULTURE. AS PART OF THE CULTURE WE'VE EMPHASIZED GOOD MANAGEMENT. DAILY MANAGEMENT TO MAKE SURE WE'RE VERY EFFICIENT AT WHAT WE DO TODAY. TOMORROW AND NEXT WEEK. IT IS PART PARCEL THAT WE ALSO NEED TO BE VERY DISAPPOINTED LOOKING BEYOND THAT, AND LOOK INTO THE FUTURE,

[00:55:04]

[01:00:01]

[Status Updates from City Staff]

[01:05:02]

[Discuss Strategies for Maximizing Council Effectiveness]

THE PRESERVATION OF GREEN SPACE CONTINUES TO BE IMPORTANT. IT'S WHAT MAKES YOU WHO YOU ARE, AND THAT WAS CERTAINLY NOTED A LOT OF WORK AND EFFORTS. I KNOW NOBODY REALLY SPOKE ABOUT PARKS AND RECREATION TODAY, BUT THAT WAS CERTAINLY A NUMBER OF YOU WOULD COMMENT THAT YOU'LL SEE THAT THE INCOME FORWARD TOGETHER AND THEN THIS CONCEPT THAT AS A STRENGTH THAT NO MATTER WHAT CHALLENGES YOU GET, WHETHER IT'S THE GOLF TOURNAMENT, WHETHER IT'S COVID, WHETHER IT'S A SIGNIFICANT PROJECT, WHATEVER THAT IS THAT YOU HAVE AN ABILITY HERE TO MAKE THINGS HAPPEN.

VIEWED AS AS A STRENGTH AND THAT YOU'RE VERY ATTRACTIVE. PEOPLE WANT TO COME HERE AND WANT TO DEVELOP HERE, AND IT'S A PLUS. I'VE ALWAYS SAID THAT IN SWAN ANALYSIS. ONE THING CAN BE A STRENGTH THAT CALLS ME A WEAKNESS. THE FACT THAT YOUR RENTS ARE HIGHER HERE THAN IN SOME OF YOUR SURROUNDING AREAS INDICATES THE ATTRACTIVENESS AND THE VALUE OF WHAT PEOPLE ARE TRYING TO COME TO YOUR COMMUNITY FOR, SO IT'S CERTAINLY A STRENGTH. I KNOW IT'S AN IMPACT ON AFFORDABILITY ON THE OTHER ASPECT, BUT CERTAINLY RECOGNIZING IT'S DESIRABLE. SOME OTHER ELEMENTS. HUGE PROGRESS WITH THE PARKS AND RECREATION SYSTEM. THE FACT THAT YOU ARE UNIQUE AND DISTINCTIVELY DIFFERENT THAN SOME OF YOUR SURROUNDING COMMUNITIES. DESPITE THE GROWTH OF BEING CLOSE TO 200,000 NOW ARE OVER. 200,000 YOU STILL HAVE A SENSE OF HOMETOWN FIELD AND THAT THERE IS AN INCREASING WITH THAT THERE'S DIFFERENT DIVERSITY AND DIFFERENT TYPES OF CULTURAL EVENTS AND COMMUNITY EVENTS THAT ARE TAKING PLACE. AND THERE'S A SENSE THAT THERE IS GOOD EAST WEST CONNECTIONS THERE. I KNOW TRANSPORTATION IS ANOTHER ISSUE . WE'RE GOING TO SPEND SOME TIME ABOUT TODAY AND HOW YOU FINANCE SOME OF THOSE THINGS AS WELL.

BUT THOSE WERE THE IDENTIFIED STRENGTHS. IN TERMS OF THE WEAKNESSES. MARKET PRESSURES THAT COULD PUSH US TOWARDS AN UNSUSTAINABLE FUTURE. YOU'RE GROWING AT A CLIP. WHAT WAS THAT? IS IT AROUND? WILL YOU AROUND THREE OR 4% GROWTH SOMEWHERE IN THAT AREA FALL SOMEWHERE IN THAT AREA. THAT'S A THAT'S A AND THAT'S JUST NOT ONE YEAR. THAT'S COMPOUNDING YEAR AFTER YEAR AFTER YEAR, SO THAT HAS AN IMPACT ON JUST SUSTAINABILITY OF YOUR PROGRAMS OR SYSTEMS, YOUR INFRASTRUCTURE . ALL THOSE SORT OF THINGS BECOME AN HOUR AND WITH THAT IS THE QUESTION IS HOW DO YOU STAY? UNIQUE WEAKNESS. YOU DON'T WANT TO JUST BECOME ANOTHER QUOTE UNQUOTE SUBURB COMMUNITY AND THE DALLAS FORT PLAYERS METROPLEX AREA. THERE WAS A CONVERSATION.

I THINK KIM RAISED IT ABOUT THE GOVERNANCE OF THE DJ. BUT THAT SYSTEM HAS BEEN IN PLACE FOR A LONG TIME. IS IT STILL RELEVANT NOW? DO YOU NEED TO CHANGE THE WAY YOU THINK ABOUT YOUR E T? J BECAUSE IT WILL HAVE IMPACTS ON YOUR OWN COMMUNITY. UM MISPLACED ANGER OVER ISSUES. THIS GETS TO THE CIVIC, THE CIVIL DISCORD THAT WE'VE SEEN ACROSS THE COUNTRY. AND RECOGNIZING THE VALUE OF THE HISTORIC DISTRICT ENFORCEMENT AND I THINK I THINK, KIM, YOU RAISED THAT AS WELL.

YOU WEREN'T SURE THAT DOWNTOWN THAT YOU'RE ABOUT AMBASSADOR PROGRAMS BUT ALSO ENFORCEMENT ACTIVITIES AND PRESERVING THE VALUE OF THAT AS YOUR AS YOUR JEWEL. UNDER SOME OPPORTUNITIES . YOU STILL HAVE ROOM TO GROW, EVEN THOUGH YOU'RE GROWING, BUT YOU'VE GOT OPPORTUNITIES TO GO FORWARD. ALWAYS TELL COMMUNITIES THAT I KNOW WHEN I FIRST STARTED IN LAKELAND, WE WERE GROWING LEAPS AND BALANCE AS WELL. AND WE STARTED TO BECOME VERY STRATEGIC. WE ONLY HAD SO MANY OPEN SPACES LEFT AND WE HAD TO BE VERY STRATEGIC ABOUT WHAT WE WANTED TO FIT INTO THOSE, AND DESPITE WHAT GOALS AND OBJECTIVES WE ESTABLISHED IN OUR PLANNING AND ZONING AND LAND USE PLANS WHERE THOSE STILL RELEVANT OR DO WE NEED TO CHANGE SOME OF THOSE THINGS IN ORDER TO ATTRACT THE TYPES OF DEVELOPMENTS THAT WERE REQUIRED AS THE EVOLUTION OF YOUR ENVIRONMENT CHANGES HERE? UM SO OPPORTUNITIES THAT ONCE AGAIN THIS ABILITY TO DELIVER ON THINGS THAT YOU CAN ACHIEVE THINGS AND HAVE OUTCOMES THAT SEEMED TO BE DELIVERED BETTER THAN SOME OF YOUR

[01:10:01]

AND, UH ENTERTAINMENT TYPE DEVELOPMENTS. AND THEN UNDER THE THREATS. THE BIG ISSUES. CLIMATE CHANGE DEVELOPMENT PRESSURES, THIS CONCEPT FROM AN AUTO CENTRIC TRANSPORTATION.

OBVIOUSLY YOU THINK NOW I DO A LOT OF WORK IN THE ECONOMIC DEVELOPMENT WORLD AS WELL. AND UM, CLASS A OFFICE PARKS WHEN THEY ALL WENT DARK DURING COVID. UM THIS STUFF I'M READING AND THE STUFF I'M TALKING TO WITH THE PROFESSIONALS OUT THERE ABOUT A THIRD OF THOSE OFFICE SPOTS ARE NOT GOING TO COME BACK AS OFFICE CLASS A TRADITIONAL OFFICE PARKS BECAUSE OF REMOTE WORKING SO IF THAT'S YOUR PLAN IN THE FUTURE, HOW DO YOU ADJUST THAT? OR IF YOU HAVE VACANT OFFICE PARKS? HOW DO YOU DEAL WITH THOSE? AND HOW DO YOU REPURPOSE THOSE FOR OTHER OTHER USES AS WELL? YOU STILL THERE WAS A SENSE OF COMMUTING. THE WORKFORCE IS STILL COMMUTING FROM OUT OF TOWN THAT HAS AN IMPACT CLEARLY ON YOUR ROAD SYSTEMS AND INFRASTRUCTURE ABILITIES. IT WAS RAISED EARLIER ABOUT THE IMPACT OF YOUNGER FAMILIES. I THINK PAUL RAISED THIS IN HIS OPENING COMMENTS. CAN THEY BUY HOMES AND MCKINNEY AND IF THEY DON'T? WHAT DOES THAT MEAN FOR YOUR SCHOOL SYSTEMS? GOT AN OUTSTANDING SCHOOL SYSTEM. A NUMBER OF YOU TALKED ABOUT THAT AS WELL. BUT IF YOU DON'T HAVE THAT INFLUX OF NEW FAMILIES, WHAT DOES THAT LOOK LIKE? LONG TERM? ALSO SEVERAL YEARS. YOUR DEPARTMENT'S SPOKE THIS MORNING ABOUT STATE LEGISLATION. YOU WERE ON THE SAME PAGE THERE. AND THE NEXT ONE ALWAYS LIKE IT'S THE POSSIBILITY OF BIG MISTAKE. I DON'T RECALL WHICH ONE OF YOU HAD SAID THIS, BUT YOU'VE GOT A LOT OF STUFF COMING AT YOU AND YOU'RE TRYING TO MAKE DECISIONS AS QUICKLY AS YOU CAN. WITH THE BEST INFORMATION YOU GOT. AND YOU HOPE YOU MAKE THE RIGHT ONE. AND THE IMPACT IF YOU BLOW IT, YOU KNOW WHAT DOES THAT LOOK LIKE? LONG TERM FOR YOU AS WELL. SO IT WAS JUST AN OVERALL THREAT. AND THEN THIS CONCEPT THAT IT IS HARD TO GOVERN WHEN YOU'RE DEALING IN WHAT WE CALL A SOUNDBITE ENVIRONMENT WHERE PEOPLE WANT TO COMMAND AND JUST HAVE THE BUZZWORD AND YOU'VE DONE YOU'VE GOT THE BENEFIT OF ALL THE KNOWLEDGE OF THE BACKGROUND, THE STUDIES, BUT THE PERSON COMING IN TO COMPLAIN AND SCOTT THE HITS ON THEIR FACEBOOK OR THEIR TWITTER ACCOUNTS ARE JUST KIND OF DRIVING A NEGATIVE AND MAY NOT HAVE ALL THE FACTS AND FIGURES AND HOW DO YOU GOVERN IN THAT PROCESS? AND HOW DO YOU MAKE THAT WORK? SO THAT PEOPLE UNDERSTAND WHAT YOU'RE TRYING TO ACCOMPLISH. SO THOSE WERE THE THREATS THAT WERE IDENTIFIED SOME OTHER ONES ECONOMIC DOWNTURN. THE IMPACT OF COVID. UM AND WITH THE GROWTH YOU'VE GOT THE DEVELOPMENT PRESSURES AND CAN THAT CAN YOU SUSTAIN THAT TYPE OF GROWTH ON YOUR STAFF ON YOUR UTILITIES ON YOUR OPERATIONS AND THE IMPACTS THAT ALL THAT GROWTH BRINGS ABOUT THE QUALITY OF LIFE IN YOUR COMMUNITY, SO BIG BIG DIFFERENCE THERE. AND CERTAINLY THE OVERALL POLITICAL ENVIRONMENT AND DIVISIVENESS THAT WE'RE FACING ACROSS THE COUNTRY AND NOW EXPERIENCING LITERALLY ON TUESDAY NIGHTS ON MONDAY NIGHT, I DON'T KNOW WHICH NIGHT YOU MEET, BUT WASHING OF COUNCIL MEETINGS TO SEE PUBLIC COMMENT IS ALWAYS A RISKY ISSUE THESE DAYS IN TERMS OF WHAT THAT LOOKS AND FEELS LIKE AS WELL. SO ANY OTHER THOUGHTS WATTS THAT CAME ABOUT THAT YOU WANTED TO CAPTURE THAT WE DIDN'T IDENTIFY THERE. OKAY? ALL RIGHT. SO WHEN I MET WITH YOU ALL AND THIS QUESTION I DID GET A CHANCE TO ASK ALL OF YOU ABOUT WHAT ARE THE THINGS THAT YOU WANT TO MAKE SURE YOU TALK ABOUT DURING THIS SESSION? SO WE'VE ALREADY IDENTIFIED A LOT HERE ABOUT GROWTH MANAGEMENT. I'M CONFIDENT THAT WILL BE A TOPIC. BUT YOU MANAGE IT. WELL BUT CAN YOU CONTINUE TO DO THAT? AND WHAT DOES THAT LOOK LIKE? WHAT IS THE IMPACT ON STAFF? WHAT IS THE IMPACT ON YOUR FEES? WHAT ARE THE IMPACT ON YOUR INFRASTRUCTURE? ALL THAT SORT OF STUFF GOES AND IT'S SIMILAR VEIN . LONG TERM FOCUS ON ROADWAYS. YOU'VE GOT NEW ROADWAYS COMING IN. YOU'VE GOT MAINTENANCE OF EXISTING ROADWAYS. HOW DO YOU DO THAT? HOW DO YOU PAY FOR THAT? THERE'S BEEN SOME CONVERSATION ABOUT MAYBE USING SOME OF THE BABY SALES TAX REVENUES. YOU'RE CAPTURING TOWARDS THAT, AND I KNOW THAT CREATES SOME DYNAMICS ABOUT ECONOMIC DEVELOPMENT AND THINGS. I THINK IT WAS KIM THAT SAID. AH AS YOU'RE DOING ECONOMIC DEVELOPMENT INCENTIVES , A LOT OF TRADITIONAL CITIES HAVE SAID IT'S ALL BASED ABOUT JOBS WELL IN THE REMOTE WORK ENVIRONMENT. IS THAT ALL GOING TO STAY THE SAME? DO WE HAVE TO CHANGE THE IMPACT AS IT HAS THAT TAKEN INTO ACCOUNT REMOTE WORKERS AND ALL THOSE THINGS THAT COME INTO PLAY SO THAT'S A FACTOR IN TERMS OF INCENTIVES AS WELL AS IMPACT ON YOUR DOLLARS IN TERMS OF INVESTMENT. AND THEN THIS GROUP HAS ALWAYS HAD A GREAT EFFORT ABOUT LONG TERM FOCUS. BUT THAT WAS JUST AN EFFORT TO MAKE SURE YOU CONTINUE THAT LONG TERM VISION THAT YOU WEREN'T JUST FOCUSED ON THE NEXT YEAR OR TWO YEARS. OBVIOUSLY, SOME OF THE THINGS YOU IDENTIFY, ARE GOING TO BE SHORT TERM. BUT

[01:15:03]

AND SO THAT LONG TERM FOCUS WAS SOMETHING THAT SEVERAL OF YOU HAD INDICATED A DESIRE TO AS WELL. UM OTHER ISSUES THAT CAME FORWARD MACRO LEVEL REGARDING HOW THE CITY COUNCIL OPERATES AS A BOARD PERCEPTION THAT AS YOUR AND I REALIZED YOU'D GET A LOT OF STUFF THROWN AT YOU. AND YOU DON'T HAVE NECESSARILY A LOT OF TIME TO SORT THAT ALL OUT. AND SO IT MAY FEEL TRANSACTIONAL TO SOME FOLKS. HOW DO YOU MAKE SURE YOU CONVEYED WHAT YOU'VE DONE AND HOW YOU'RE DOING. THAT WAS THE THEME COMING OUT OF THAT QUESTION. UM AN EFFORT TO TRACK THROUGH MILESTONES, THE PROGRESS ON OUR ESTABLISHED GOALS AND I NOTICED THIS YEAR. I KNOW TREVOR. YOU GUYS HAVE STARTED PUTTING. I DON'T KNOW IF IT WAS ON YOUR NEW WEBSITE OR THE GULF SYSTEM YOU'VE GOT STARTING TO IDENTIFY. YOU'VE GOT CLOSE TO 200 OBJECTIVES AND TRYING TO TRACK ALL THOSE THINGS AND HAVE THAT AS A DASHBOARD E. THERE IS A DIGITAL DASHBOARD OR SOMETHING SO THAT YOU AND YOUR RESIDENCE AS YOU OUTLINED NOW, YOU YOU'RE TYPICALLY IDENTIFYING THE GOALS AND THE PRIORITIES AND THE GOALS. STAFF THEN RULES THAT UP THROUGH THIS CONCEPT OF ALL THE OUTCOMES. AND HOW DO YOU ATTRACT THAT? HOW DO YOU CONVEY THAT? HOW DO YOU MAKE THAT TRANSPARENT ? SO PEOPLE HAVE AN UNDERSTANDING AND YOU HAVE AN UNDERSTANDING OF WHERE YOU ARE WITH REGARDS TO THE ITEMS THAT ARE MOST IMPORTANT ON YOUR BEHALF AS WELL. UM THERE'S SOME OBVIOUSLY GET SOME NEW COUNCIL MEMBERS. SOME THOUGHTS THERE THAT YOU WERE STILL KIND OF THINKING THROUGH AND YOU MAY BE BRINGING SOME IDEAS TO THE TABLE TODAY, BUT OVERALL, GENERALLY COMFORTABLE WITH THE DIRECTION THIS CONCEPT OF POLARIZED AND PARTISAN POLITICAL ENVIRONMENT AND HOW THAT HAS AFFECTED YOUR WAYS OF GOVERNING. SUSPECT YOU USED THE GAVEL, PROBABLY MORE THAN YOU USED IN THE PAST. MAYOR MAYBE NOT. BUT MOST CITIES I'VE FOUND THAT'S BEEN THE CASE. UM AND THEN THIS CONCEPT OF PRIORITIZING AS I SAY, YOU'VE GOT YOU'VE GOT SIX DIFFERENT GOLD AREAS AND A NUMBER OF DIFFERENT PRIORITIES. I ALWAYS USE THE CONCEPT OF GEORGE ORWELL AND ANIMAL FARM SAYS ALL ANIMALS ARE EQUAL, WHICH IS SOME ARE MORE EQUAL THAN OTHERS. WHEN YOU'VE GOT A LOT OF GOALS OUT HERE, AND WHEN PUSH COMES TO SHOVE AND STAFF TRYING TO FIGURE OUT WHAT TO DO. HOW DO YOU PRIORITIZE THOSE? SO WE'RE GONNA TALK A LITTLE BIT ABOUT MAYBE A METHOD WE'VE USED IN SOME OTHER COMMUNITIES AFTER STAFF TWEET THINGS ABOUT MAYBE GIVING THEM SOME BETTER TO SAY OUT OF ALL THESE. THESE ARE SHORT TERM. THESE ARE INTERMEDIATE. THESE ARE LONG TERM, SO THEY KNOW WHERE TO SPEND THEIR TIME RESOURCES AND ACTIVITIES AS IT GETS TIGHT HERE AS WELL. SO ANY GO BACK TO THOSE ANY ANYTHING THAT I DIDN'T CAPTURE THAT ANY OF YOU WANTED TO RAISE IN TERMS OF KIND OF HIGH LEVEL STRATEGIC THINGS THAT WE WANT TO PUT ON THE BOARD THAT BEYOND WHAT'S BEEN DISCUSSED HERE OR WHAT YOU'VE IDENTIFIED ANYTHING. COME TO MIND THAT AS YOU THOUGHT THROUGH THIS AFTER MY CONVERSATION WITH YOU THAT KIND OF A HIGH LEVEL STRATEGIC QUESTION THAT NEEDS TO BE ADDRESSED TODAY. WE'RE GOING TO UNPACK THESE IN GREATER DETAIL, OBVIOUSLY, BUT JUST AT THE HIGHEST LEVEL. OKAY? OKAY SO THE OTHER QUESTION I ASK OUT OF ALL THE ONES I'VE SAID AT THE END OF THE DAY. WHAT DO YOU WANT ON YOUR TIME IS UP ON THE COUNCIL THAT YOU WANT TO BE KNOWN FOR? THAT YOU HAD AN IMPACT THAT YOU HELPED MOVE THE BAR. FROM WHERE IT WAS TO WHERE IT IS. AND SO THIS CONCEPT OF A DECK OR A CLOUD PARK OVER HIGHWAY FIVE CAME UP. CONTINUED DEVELOPMENT AND SERVICES AT MCKINNEY AIRPORT. YOU'VE HEARD SOME CONVERSATION THERE. I SUSPECT WE'LL DISCUSS THAT TODAY. TALKED ABOUT INTERMODAL CONNECTIVITY, PARKS AND ACTIVITY CENTERS. TALKED ABOUT MAINTAINING YOUR OPENING SPACE, OPEN SPACE AND RECREATIONAL OPPORTUNITIES. I KNOW LAST YEAR WAS A BIG POINT OF CONVERSATION. BUT YOU GOT THE NEW CITY HALL COMPLEX THAT'S STILL MOVING FORWARD. THAT'S GOING TO BE A LEGACY DECISION THAT YOU'RE ALL GOING TO BE PART OF AS WELL. UM AND A BROAD PERSPECTIVE THAT YOU FOCUSED ON THE BALANCED AND SUSTAINED COMMUNITY VERSUS JUST WHAT'S HAPPENING AROUND YOU AND THAT YOU WANT TO CONCEPT OF THAT YOU RESPONDED OVER TIME. TO THE MARKET DRIVERS AND SETTING THE TONE OF WHAT YOU WANT TO DO SEE HAPPEN IN THEIR COMMUNITY VERSUS JUST KIND OF ACCEPTING WHAT HAS COME TO YOUR COMMUNITY AS WELL. SO THOSE WERE SOME LEGACY. PERCEPTIONS THERE. OTHER COMMENTS ON LEGACY THAT YOU CONTINUE TO BUILD YOUR COMMERCIAL TAX BASE. IT'S GROWN EXPONENTIALLY. OVER THE LAST SEVEN YEARS, YOU'VE BEEN ABLE TO REDUCE YOUR TAX BASE OR YOUR TAX BITE ON THAT. YOU HEARD PAUL TALK ABOUT THAT IS THE FEDERAL TAX MIGHT POTENTIALLY GETS TO BE INCREASING. WHAT DOES THAT LOOK LIKE FOR YOU IN THE FUTURE AND NOW? ALSO WITH GROWTH COMES ALL GROWTH DOESN'T PAY FOR ITSELF. SO SOMETIMES YOU GOT TO FIGURE OUT HOW YOU'RE GOING TO PAY FOR THAT ELEMENT. SO THERE'S SOME OF THOSE RESOURCES ARE GOING TO NEED GOING FORWARD. VERY STRONG BOND RATING. TRIPLE A BOND RATING IS CERTAINLY AND AN ADMIRABLE ACCOMPLISHMENT. UM AND THIS CONCEPT OF WHAT'S GOING ON. I KNOW IN. THIS IS MY THIRD SESSION WITH YOU NOW, AND I KNOW THERE'S BEEN A LOT OF CONCERNS ABOUT THE PROCESS OF INVESTMENT AND BRINGING UP THE EAST SIDE

[01:20:05]

EVERYTHING'S GOING WELL. HOW DO YOU KEEP IT THAT WAY? AND THE LAST ONE ON THIS ONE LONG TERM IS THAT YOU FOCUSED ON THE BIGGER PICTURE ITEMS AND HELP THE CHEST THE CHALLENGES IN A PARTICULAR DISTRICT, WHICH HAS MORE ECONOMIC, SOCIAL CHALLENGES TAKING PLACE. UM AND SO THE GOAL HERE IS TO HAVE BETTER OUTCOMES , ACHIEVEMENTS AND ADDRESSING THE NEEDS OF ROADS, INFRASTRUCTURE, HEALTH AND HOUSING. SO I THINK I CAPTURED ALMOST ALL OF YOUR THOUGHTS OR SUMMARIZE THAT BUT ANY ANY THOUGHTS ABOUT KIND OF LONG TERM LEGACY ITEMS THAT DIDN'T GET IDENTIFIED IN THOSE SLIDES? OKAY? OKAY LET'S TALK A LITTLE BIT ABOUT THE PROJECT PAUL MENTIONED EARLIER. YOU'VE GOT YOUR SIX GOAL AREAS. THEY'VE BEEN THAT WAY FOR SOME TIME.

WITHIN THAT YOU HAVE 31 ESTABLISHED STRATEGIC PRIORITIES THAT FALL UNDER EACH OF THESE, AND WE'RE GONNA UNPACK THOSE AT A HIGH LEVEL AND THEN HAVE A CHANCE TO COMMENT AND DECIDE IF YOU WANT TO CHANGE OR MODIFY OR TWEAK OR ADD, OR ELIMINATE SOME OF THOSE AS WELL. BEYOND UNDERNEATH THAT PAUL SPOKE ABOUT THE ALIGNMENT. SO YOU SET THE GOALS. YOU'VE GOT YOUR STRATEGIC PRIORITIES STAFF HAS OUTLINED CLOSE TO 200 OBJECTIVES THAT THEY'RE TRACKING AND MOVING FORWARD AND TRYING TO GET THE COUNCIL THE COUNCIL GOLDEN DIRECTIVES ALL THE WAY DOWN THE STAFF LEVELS. EVERYBODY'S PULLING THE OARS IN THE SAME DIRECTION FROM THERE. I WILL TELL YOU RESPECTIVELY, RECOGNIZING THE THREE OF YOU ARE NEW TO THE COUNCIL. RIGHT NOW.

MOST OF YOU HAD AT LEAST SOME GENERAL FAMILIARITY WITH WHAT THE DOCUMENT LOOKED LIKE AND HAD A SENSE OF WHAT THOSE WERE. THERE WAS. I WASN'T GOING TO POST A TEST OR ANYTHING OF THAT NATURE. SOME OF YOU WANTED TO REVIEW THAT AGAIN BEFORE WE GOT INTO TODAY'S SESSION, BUT THE SENSE WAS THAT'S GOOD, BUT THIS IS AN OPPORTUNITY FOR ESPECIALLY NEWER COUNCIL MEMBERS. TO GET THEIR FINGERPRINTS ON THAT AND MAYBE INITIATE SOME CONVERSATION ABOUT ITEMS THAT ARE IMPORTANT TO THEM. BUT ALSO RECOGNIZING THAT THE WORLD HAS CHANGED EVEN IN THE LAST YEAR, AND THERE MAY BE SOME THINGS THAT SHOULD FALL OFF THE LIST. BECAUSE OR BE MODIFIED AS A RESULT OF THINGS THAT HAVE HAPPENED. SO WITH THAT I WANTED TO INTRODUCE THE CONCEPT BECAUSE 200 OBJECTIVES OR A LOT FOR AN ORGANIZATION OF THIS SIZE TO IT ADDRESS. AND SO I WANTED UP BEFORE HE DUG INTO THE DETAILS OF SOME OF THE GOALS AND OBJECTIVES WANT TO TALK ABOUT PETER DRUCKER, WHICH IS A FAIRLY WELL KNOWN INDIVIDUALS WRITTEN BUSINESS BOOKS. AND HE'S TALKED ABOUT THIS CONCEPT THAT ORGANIZATIONS NEED TO ADAPT. NEED TO CHANGE. YOU EVALUATE WHAT'S IMPORTANT AND SHED THINGS OFF THAT NO LONGER IMPORTANT IF THEY'RE GOING TO CONTINUE TO THRIVE AND BE SUCCESSFUL GOING FORWARD. AND SO WHEN YOU THINK ABOUT THIS STUFF, AND I CAN TELL YOU THIS FROM BEING A CITY MANAGER, BUT ALSO FROM DOING THESE TYPES OF RETREATS WITH COUNCILS. ALL ACROSS THE COUNTRY IS THERE'S A LOT OF GOOD BRAIN POWER AND A LOT OF GOOD IDEAS AND INITIATIVES THAT COME FROM ELECTED OFFICIALS. THAT'S THE NATURE OF WHY YOU'RE IN THE OFFICE THAT YOU'RE IN. AND WITH THOSE THOSE ITEMS HAVE TO BE PRIORITIZED. BUT IN SOME CASES YOU'VE HEARD ALL OF YOUR STAFF SAY THERE WAS SOME ORGANIZATIONAL BANDWIDTH WE'VE GOT AND THAT'S UNDER STRESS

[01:25:03]

UM MANY OF YOU SAID HOTTEST MARKET THAT CAN BE REMEMBERED. WITH THAT COMES YOUR SALES TAX COLLECTIONS, WHICH CERTAINLY SHAKES OUT TO YOUR INVESTMENT AND DEVELOPMENT OPPORTUNITIES HERE IN MCKINNEY. UM DISCUSSIONS ABOUT THE E. D C AND THE RELATIONSHIP HAS IMPROVED AND REMAINS IN AN EXCELLENT CAPACITY AND THAT YOU'VE MADE CHANGES IN YOUR DEVELOPMENT STANDARDS THAT THOSE WERE VIEWED AS FORWARD THINKING. I KNOW, I THINK THREE YEARS AGO THAT WAS A BIG ISSUE, AND SINCE THAT THOSE COMMENTS HAVE DECLINED IN TERMS OF THE NUMBER OF CONCERNS OR ISSUES THAT HAVE HAPPENED. OR AREAS OF ATTENTION. SO YOUR STAFF SIMON TRYING TO ADDRESS THAT ON YOUR BEHALF. A COUPLE OTHER THINGS THAT HAPPENED OVERALL THEY HAVE ACHIEVED IN THE LAST YEAR'S GOLD . THERE WAS A NEW OFFICE BUILDING. I THINK ONE OF YOU HAS SAID IT USED TO YOUR HIGHEST LEVEL USED TO BE A FIVE STORY OFFICE BUILDING. I BELIEVE IT WAS AND NOW YOU'RE AT EIGHT STORIES, YOU'RE GROWING UPWARD. UM AND THAT YOU'RE ALSO FEEL THAT THERE'S A ELEMENT OF MORE OPPORTUNITIES, PROMOTE LIVE WORK AND PLAY POSSIBILITIES HERE IN YOUR COMMUNITY. THE RAYTHEON EXPANSION WAS IDENTIFIED. AND THEN THERE WAS A DISCUSSION ABOUT A AFFORDABLE HOUSING PROJECT THAT WAS APPROVED AS WELL. UM UNDER THE OPERATIONAL EXCELLENCE, COVID COMMUNITY RESPONSE AND ASSISTANCE WAS CERTAINLY IDENTIFIED AS AN OUTCOME THAT WAS ACHIEVED AND COMMUNITY DEVELOPMENT CODE AND ZONING ORDINANCE. REWRITE IS PROGRESSING. WELL I KNOW YOU'RE GOING THROUGH THAT TOTAL, REWRITE A COUPLE OF YOU AND TALKED ABOUT YOUR APPROVALS FOR SPECIAL USE, PERMIT OR CONDITIONAL USE CHANGES AND THINGS OF THAT NATURE HAS GONE VERY SMOOTHLY AND THAT'S SO IMPORTANT, ESPECIALLY GIVEN WHAT'S HAPPENING WITH YOUR GROWTH ACTIVITIES HERE AS WELL. BUT THAT'S ALSO A SIGNIFICANT A TOTAL REWRITE. YOU GUYS DOING THAT INTERNALLY. YOU'RE WORKING WITH AN OUTSIDE CONSULTANT TO DO YOUR REWRITE. OF YOUR ZONING ORDINANCE. LITTLE BIT OF BOTH HYBRID APPROACH THERE. SO YEAH, THAT'S THAT'S A SIGNIFICANT IMPACT AS WELL. UM OTHER PROGRESS. RESTRUCTURED UTILITY GOING SYSTEMS AND THAT THAT

[01:30:02]

AND WHAT DOES THAT LOOK LIKE LONG TERM IN TERMS OF CRIME AND IMPACT AND CONGESTION AND THINGS LIKE THAT. UM. AND WITH THIS CONCEPT OF AFFORDABLE HOUSING THIS CONCERN OF CAN YOU PURSUE PROPERTY TAX EXEMPTIONS FOR SENIORS AND HELP DEAL WITH GENTRIFICATION CONCERNS? UM I KNOW STATE LAW GENERALLY DICTATES WHAT THAT IS, I DON'T KNOW, FROM STATE TO STATE OF CITIES HAVE THE ABILITY TO DO SOMETHING DIFFERENT OR ABOVE AND BEYOND THAT, BUT THAT ALSO CAME UP IN THE CONCEPT, ESPECIALLY IN THE EAST SIDE AS DEVELOPMENT OCCURS AND WHAT THE PRICE OF HOUSING LOOKS LIKE OVER THERE. CAN YOU HELP FOLKS TO RETAIN THEIR RESIDENCIES? HERE IN MCKINNEY. ONCE AGAIN THE CONCEPT OF GENTRIFICATION CONCERNS, HOUSING CONCERNS. UM THERE WAS DISCUSSION ABOUT THERE'S SOME FEDERAL PROGRAMS, ONE OF YOUR ONE OF YOUR COLLEAGUES HAD INDICATED THAT THEY KNEW OF A CIRCUMSTANCE WHERE THERE WAS A FEDERAL PROGRAM FOR A ZIP CODE THERE COULD BE IMPACTED AND THAT ENABLED THEM TO GET INTO A HOUSE . AND HOW DO YOU HOW DO YOU CAN THAT BE PART OF THE STRATEGY ON YOUR RESIDENTIAL? AND AFFORDABLE HOUSING ISSUES. AND WHAT YOU AS A CITY COULD DO TO PERHAPS TRY TO BE MORE AGGRESSIVE WITH REGARDS TO HELPING DEVELOPERS ADDRESS THAT MIDDLE HOUSING MARKET. UM AND GOOD THAT MAYBE THAT'S A CHANGE YOU ZONING CODES , DUPLEXES, QUADS, TOWN HOMES, WHATEVER THAT LOOKS AND FEELS LIKE TO MAYBE PROVIDE A

[01:35:01]

YOU'RE SEEING THAT AS WELL. SO YOU'RE NOT SURE IF THAT'S THE RIGHT APPROACH, SO MAYBE THERE'S SOME DIFFERENT PROGRAMS YOU WANT TO THINK ABOUT VERSUS JUST DEPARTMENTS. A COUPLE THEMES CAME UP ABOUT AND BE SALES TAX REVENUES TO FINANCE SOME OF YOUR INFRASTRUCTURE NEEDS. AND THE DESIRE TO IMPROVE THE RELATIONSHIP BETWEEN THE CITY AND THE COUNTY, RECOGNIZING THEIR CONSTITUENTS REPRESENT THE TIRE COUNTY. BUT YOU'RE GOING TO HAVE DISTRICT REPRESENTATIVES THAT REPRESENT YOUR YOUR BIKINI AREA. AND THOSE FOLKS SHOULD BE REPRESENTING THE SAME PEOPLE THAT YOU'RE REPRESENTING AS ELECTED OFFICIALS. AND HOW DO YOU MAKE SURE THAT YOU AND THEY ARE ON THE SAME PAGE, ESPECIALLY WITHIN OUR GOVERNMENT RELATIONSHIPS. AND WITH ALL THE FINANCING PROGRAMS, YOU'VE GOT COUNTY JURISDICTIONAL ROADWAY, CITY, ROADWAYS AND STATE THROWAWAYS. HOW DOES THAT ALL COME TOGETHER AS WELL? AND UM, SO THOSE WERE THOSE WERE CHANGED. ONCE AGAIN ANOTHER COMMENT ABOUT GENTRIFICATION ISSUES. AND HOW DO YOU ATTRACT AND EVALUATE DEVELOPMENTS? HELP YOU ACHIEVE YOUR DESIRED STATE? VERSUS WHAT COMES TO US. THIS GETS BACK TO YOU SETTING THE VISION, YOU'RE SETTING THE DIRECTION STAFF HELPING TO IMPLEMENT PROGRAMS THAT HELP YOU ACCOMPLISH THAT, SO RIGHT NOW YOU'RE ZONING STANDARDS SAY THIS IS WHAT IS ACCEPTABLE IN THIS AREA. AND THAT CREATES MORE APARTMENTS VERSUS MAYBE DIFFERENT TYPES OF HOUSING OPPORTUNITIES. THIS IS THE WAY THAT YOU INFLUENCED THAT CHANGE IF THAT'S WHERE YOU MAY WANT TO GO. UM AND THEN THERE'S CONCERN ABOUT YOU KNOW, HOW DO YOU HANDLE MULTI FAMILY HOUSING? THIS IS OBVIOUSLY THE BIG ISSUE YOU'RE FACING IS AFFORDABILITY AND WORKFORCE HOUSING. SO THOSE ARE THINGS THAT YOU WANTED TO CHANGE. AS YOU LOOKED AT YOUR COMMUNITY, AND YOU WANT TO THINK ABOUT THE FUTURE. IN THE MIDST OF ALL THAT, AS ORGANIZATIONS GO THROUGH CHANGES. YOU ALSO DON'T WANT TO LOSE WHAT YOUR FIBER AND WHAT YOU'VE KNOWN FOR, AND SO ALWAYS ASK THE FLIP SIDE OF THE COIN. WHAT IS IT IN THE MIDST OF ALL THESE THINGS THAT WE'RE TALKING ABOUT? WHAT DO YOU WANT TO MAKE SURE STAYS THE SAME. THE HOMETOWN FEEL THE QUALITY OF YOUR PARKS AND RECREATION. REPUTATION FOR QUALITY DEVELOPMENT. YOUR ABILITY AS YOU'RE CHANGING THESE FUNCTIONS . HOW DO YOU STILL POOR THINGS OFF AND BE ABLE TO DELIVER SUCCESS? THAT YOU CONTINUE TO BE VIEWED AS A SUCCESSFUL COMMUNITY AND THAT IT'S RIGHT FOR INVESTMENTS AND THAT YOU WANTED TO PRESERVE THE INTEGRITY OF THE HISTORIC DISTRICT. SOME CONCERNS ABOUT ENFORCEMENT OF STANDARDS AND DEVELOPMENT STANDARDS AND MAINTENANCE STANDARDS, THINGS LIKE THAT. SO THAT'S RECOGNIZED AS A JEWEL WHEN YOU WANT TO PRESERVE THAT AS WELL. THINK.

OTHER ITEMS OF VIBRANCY AND CHARACTER OF YOUR HISTORIC DOWNTOWN. AND IN THE MIDST OF EVERYTHING GOING ON ALL THESE ARE GOVERNMENT RELATIONSHIPS THAT YOU CONTINUE STRONG COMMUNITY PARTNERSHIPS WITH THE CHAMBER AND NONPROFITS. COUPLE YEARS, STAFF MEMBERS TODAY TALKED ABOUT WHAT'S THE ROLE OF GOVERNMENT IN SOME OF THESE AREAS. SOMETIMES YOU'RE NOT THE SOLUTION, BUT YOU'VE GOT A PARTNER WITH SOMEBODY THAT IS, AND SOMETIMES THEY'RE NONPROFIT ASSOCIATIONS, SOCIAL SERVICE GROUPS OR OTHER BUSINESS RELATED BUSINESSES AS WELL. ANY COMMENTS ABOUT ANY OF THOSE. COME. SO PAUL RAISED THE QUESTION AT THE BEGINNING ABOUT THESE SIX GOALS

[01:40:14]

[01:45:01]

EVERYBODY STRIVES TO DO THAT EVERY CITY SHOULD STRIVE TO DO THAT. AND SO, UM MAYBE DO SOMETHING A LITTLE BIT MORE ALONG THE LINES OF SPECIFICS LIKE THAT, BECAUSE I THINK WHAT HE'S TALKING ABOUT ENHANCES THE QUALITY OF LIFE AND MCKINNEY. AND MAYBE WE SHOULD DO SOMETHING A LITTLE BIT MORE SPECIFIC THAN THESE KIND OF GENERIC GOALS OR SOMETHING LIKE THAT. SO I DON'T MIND. MAKE A COMMENT. I DON'T KNOW IF NECESSARILY IT'S PRETENDS. TO THE SUBJECT ER OR THE EXAMPLE YOU GAVE FIRST HAVE NO ISSUE WITH THIS, I THINK BE FINE. BUT JUST ON A SIDE NOTE.

YOU KNOW, WE SEEM TO HAVE GONE TO A PLACE WHERE THAT ISRAEL MANTRA THAT TAKES PLACE THAT WE TELL PEOPLE YOU GOT TO GO OUT AND TALK TO THE NEIGHBORS. AND THEN IT SEEMS LIKE WE'VE BECOME MORE THAT RELYING ON WHETHER THAT THAT OUTREACH PROVIDES POSITIVE FEEDBACK AND SUPPORT AS TO WHETHER WE APPROVE OR NOT, AND YOU KNOW FOR ME, I ALTHOUGH I STRONGLY AGREE THAT PEOPLE NEED TO GO AND EDUCATE THE NEIGHBORS AS TO WHAT THEY'RE DOING. I WOULD CAUTION US. ON MAKING ONE OF OUR OUR DRIVING. IT SEEMS TO BECOME ANYWHERE HAS BECOME A DRIVING DECISION MAKER AS TO WHETHER OR NOT THE NEIGHBORHOOD NEXT JOINT EFFORTS COMMON, THEN SUPPORT BECAUSE OFTEN THE REALITY IS, PEOPLE ARE NOT MAKING A DECISION REALLY ON WHAT'S BEING PRESENTED. THEY'RE MAKING THE DECISION AND THEIR MIND ARE ON DESERT. STAY A PASTURE HOUSE DOESN'T GET DEVELOPED. AND WE HAVE A SITUATION YOU KNOW, WE ASKED DEVELOPER TO GO AND SPEAK TO THE NEIGHBORS. ON THE ON THE ENTERTAINMENT VENUE OVERRUN WASN'T LIKE FOREST AND VIRGINIA.

AND NEIGHBORHOOD. YOU KNOW, THEY ALL CAME IN AND DRUGS AND WE ENDED UP DENYING THAT THAT PROJECT NOW THEY'RE GOING BACK, DOING IT THE WAY THEY CAN AND BUILDING WITHIN 20 FT. OF THE BACK PROPERTY LINES, AND I'M GETTING CALLS AND PEOPLE ARE FREAKING OUT THAT HOUSE IS HAPPENING. AND OF COURSE, BECAUSE YOU DROVE IT TO HAPPEN. DIDN'T YOU DIDN'T. SO I JUST AS A SIDE NOTE SINCE IT WAS MENTIONED, I WOULD CAUTION US. FROM. FROM FROM MAKING THAT A DRIVING FACTOR AS FAR AS HOW WEN THE MEASURE OF THE RESPONSE OF THE NEIGHBORHOOD. JUST BE PROMOTING THAT THEY GO OUT IN THE EDUCATE THE NEIGHBORHOOD. I WOULD AGREE WITH YOU, MR MAYOR.

AND I'M NOT SAYING MAKE IT A PRIORITY AND HOW WE APPROVED CHANGES. MY COMMENTS WERE NOT SPECIFICALLY. I JUST WANT TO ADD A COMMENT WHAT YOU SAID, BECAUSE I FIND IN MY PROFESSION THAT IF I PREPARE PEOPLE FOR THE WORST CIRCUMSTANCES WHEN THAT DOESN'T HAPPEN. THEY TAKE WHAT DID HAPPEN A WHOLE LOT BETTER. SO IF WE CAN GET ALL OF OUR DEVELOPERS JUST TO COMMUNICATE WITH THE NEIGHBORS AND LET THEM KNOW WHAT'S GOING ON. I MEAN, I MIGHT GO TO MY NEIGHBORS AND SAY, HEY, I'M PUTTING IN A PIG FARM, AND WHEN I PUT IN A SWIMMING POOL, THEY'RE HAPPY. AND SO IT'S, UH.

JUST BEING A GOOD NEIGHBOR BY EDUCATING THE POACHER, BUT THAT DOES NOT BY ANY MEANS DRIVE OUR DECISION. I KNOW IT SHOULDN'T DRIVE HER DECISION. I FEEL LIKE IT HAS DRIVEN A LOT OF DECISION.

THOUGH I AGREE THOROUGHLY. SHOULDN'T IT SHOULD BE A FACTORY TAKEN CONSIDERATION, BUT THE REALITY IS OFTEN AND THIS DISRESPECTFUL TO BITS, BUT OFTEN THEY'RE DEALING WITH THAT EMOTION AND THERE AGAIN DEALING ON I DID DEVELOPMENT ONCE, WHEREAS A BUTTERCUP FIELD FOR 20 YEARS PRIOR, AND THEY THOUGHT IT SHOULD ALWAYS BE A BUTTERCUP FIELD. AND WORKING WITH DEVELOPED IT DID I WAS MY GOD DID? UM, BUT. BUT OUR JOB IS, OF COURSE, TO LOOK AT ALL THE DATA AND UNDERSTAND THE IMPACT ON THE COMMUNITY AS A WHOLE AND UNDERSTAND THE FACT THAT IT'S NOT ALWAYS GOING TO BE A PASTURE WITH COWS. AND MAKE THE DECISIONS BASED ON ALL THE REAL DATA THAT WE HAVE SO BUT AGAIN, TOTALLY AGREE. I JUST THINK THAT WE HAVE SUEDE TO MAKING DECISIONS ABOUT FAR MORE INFLUENCED. SURE. GET BACK TO BE AS EVERYONE FEEL ABOUT ADDING

[01:50:07]

ORGANIZATIONALLY WE HAVE AN ORGANIZATIONAL VISION AND ORGANIZATIONAL VISION IS BUILT A STRONGER, MORE RESILIENT COMMUNITIES AND POWER RELATIONSHIPS. IN THAT GOVERNS OUR ENEMIES. EVERYTHING WE DO WE TRY TO BUILD RELATIONSHIPS AS AS AN ORGANIZATION. YOU COULD COME UP WITH A SORT OF A PREAMBLE, SO TO SPEAK, WHERE YOU WOULD SAY OUR VISION AS A COUNCIL IS TO CREATE AN ENVIRONMENT WHERE WE ARE GOOD NEIGHBORS AND ETCETERA, ETCETERA, ETCETERA. WHATEVER THAT MAY BE. SORT OF LIKE RISE VALUES OR WHATEVER. AND IN IN EMBRACING THAT PURSUE THE SIX PILLARS. WITH THAT BACKGROUND, RIGHT? SO YOU'RE YOU'RE WEAVING IN A SORT OF A WHEREAS PROVISION IF YOU WILL, OR OVERLAY THAT IS YOUR GOVERNING VISION. THIS COUNCIL IS GOING TO VALUE GOOD NEIGHBORHOOD. POLICIES ARE GOOD BEING GOOD NEIGHBORS. AND THAT SHOULD ANIMATE US AS WE EXPLORE EVERY ONE OF THESE SIX PILLARS. YOU COULD DO THAT. THAT'S AN OPTION FOR YOU IF YOU CHOOSE.

RATHER THAN ADDING THE SEVEN PILLARS PER SE. I WOULD ONLY SAY THAT IF YOU ADD MORE PILLARS THAN YOU WATER DOWN, ALL OF THEM RIGHT BECAUSE YOUR STRATEGY REALLY FOCUSES ON KEY PILLARS, BUT YOU COULD WEAVE IN A PREAMBLE, SO TO SPEAK. ON WHAT? HOW THIS COUNCIL'S ANIMATED AS YOU PURSUE EACH OF THOSE STRATEGIC PILLARS. JUST THOUGHT THAT'S IT. OTHER OPTION FOR CONSIDERATION. IS THAT SOMETIMES , UM, THE WORDING OF YOUR GOALS. YOU STILL HAVE YOUR SIX SOMETIMES THE WORDING THAT YOU'VE USED CHANGES AND WHETHER THAT'S UM, YOU KNOW, CLEARLY RELATIONS AND ENHANCING THE QUALITY OF AVERAGE, AND I'M JUST THROWING THAT OUT FOR THE CONVERSATION. YOU'RE NOT ENDING ANOTHER ONE. BUT MAYBE YOU JUST TWEAK THE WORDING TO KIND OF DEAL WITH THE BROADER BUCKET. BUT I'VE ALSO SEEN WHAT PAUL SAID. I'VE JUST FINISHED A STRATEGIC PLANNING PROCESS IN NORTHPORT, AND WE HAD UNDER THE ORGANIZATIONAL VALUES THE SAME SORT OF CONVERSATION ABOUT HOW THE COUNCIL WANTS TO INTERACT WITH ITS COMMUNITY. AND WE ADDED A PREAMBLE JUST AS YOU SUGGESTED. THAT SAID, THESE ARE THE WAYS IN WHICH WE WANT TO ADDRESS OUR ENGAGEMENT WITH THE COMMUNITY. AND THEN THE ORGANIZATIONAL VALUES FOLLOWED AS WELL. SO BOTH BOTH ARE ACCEPTABLE ALTERNATIVES, BUT I KNOW THAT IT WAS AN ITEM THAT WE WANTED TO T UP, SO IT'S REALLY THIS IS YOUR DOCUMENTS. SEE, THIS IS YOUR CHANCE TO DECIDE IF YOU WANT TO MAKE THOSE CHANGES OR HOW YOU IF, AFTER ALL, OR IF YOU WANT TO LOOK AT SOME ALTERNATIVES. UM, I DON'T NEED TO BE FLIPPING. BUT I WOULDN'T MIND IT REPLACING WHAT'S ON THE OTHER SIDE OF THE ROOM. YOU KNOW, UNIQUE BY NATURE, WHICH JUST CAN DRIVE YOU NUTS WITH EVERYBODY TALKING ABOUT THAT SO WELL, THAT'S MY CHARLIE AND HAVING THAT SAME DISCUSSION, KILLING THE SACRED COW BY NATURE , I THINK HAS RIGHT, OF COURSE, YOU KNOW, WE'RE DIFFERENT CITY EVOLVED. WE HAVE TO HAVE SMART GROWTH, SO I THINK WE DO IS PART OF YOU KNOW THIS DISCUSSION IS LOOKING AT THIS CITY MOTTO AND MAYBE CHANGING IT TO SOMETHING THAT'S MORE REFLECTIVE OF THIS IDEA. SURE THAT WE DON'T. WE DON'T HAVE THE SWITZER'S LOOKING . WHAT'S THE INSURANCE COMPANY ALLSTATE? TO BE SURE ABOUT THAT. BUT YES. BUT FOR THE PURPOSE OF THIS DISCUSSION AS EVERYONE.

MUST EVERYONE WANTS TO GET INTO , YOU KNOW, TALKING ABOUT CHANGING THE CITY? CALLED. THIS POLL SAID. KIND OF THE IT'S THE OVERARCHING PREAMBLE THAT ALL THESE THINGS WE WANT TO APPROACH . WE ARE GOING TO APPROACH. FROM THE MINDSET OF BUILDING. BETTER NEIGHBORS. IT SOUNDS LIKE I DON'T INVITE SOUNDS LIKE IT'S A PHILOSOPHY YOU BRING AS OPPOSED TO NECESSARILY, YOU KNOW, THIS GETS BACK TO THE POINT THAT PAUL MENTIONED ABOUT MAYBE AN OVERARCHING SO YOU KNOW, THERE'S YOU KNOW, BUILDING BUILDING COMMUNITY OR WHATEVER THAT LOOKS LIKE. AS I SAY. THERE'S A COUPLE DIFFERENT OPTIONS IDENTIFIED THREE EITHER CHANGE, EITHER PREAMBLE CHANGED, REWARDING SOMETHING OF YOUR GOAL OR POTENTIALLY, IT MIGHT BE A BROADER ISSUE ABOUT YOUR CITY TAGLINE. BUT IF I'M HEARING YOU SAY PROPERLY, CHARLIE, IT'S REALLY NOT. IT'S NOT NECESSARILY A PARTICULAR. GOAL BUT IT'S A PROCESS IN WHICH YOU WANT TO BE KNOWN FOR THAT COMMUNITY ENGAGEMENT. IS THAT A FAIR WAY OF DESCRIBING IT OR NOT. I DON'T WANT TO PUT WORDS IN YOUR MOUTH, THOUGH. I WOULDN'T DISAGREE WITH YOU, OKAY? AND THOUGHT ABOUT IT. IN THE CONCEPT OF YOUR QUESTION,

[01:55:07]

MENTORED BY WHICH WE GO ABOUT IT. GIVE IT SOME THOUGHT. LET'S GET BACK TOGETHER AND CIRCLE THE WAGONS AGAIN. FROM I'M IN FAVOR. COOPERATING THERE. SOMEHOW IN. IN THIS APPEARED, AND I DON'T KNOW IF YOU COULD ADD IT. CHANCE TO POLIO LIVE FROM BEGINNING BEING A GOOD YEAH. AND ORGANIZATIONS DO GO THROUGH THIS. SOMETIMES THEY CHANGED THEIR DOESN'T HAPPEN YEAR TO YEAR. BUT ESPECIALLY AS YOU CHANGE YOUR COMPOSITION AND THAT SOMETIMES TITLES GET CHANGED.

PROBABLY DON'T HAVE THE BUDGET PRODUCED. YEAH I KNOW THAT FITS UNDER THE RP FUNDS FOR INFRASTRUCTURE. MOVIES LIKE, OKAY. WE LOVE YOU, BUDDY. SO WE DON'T HAVE THE STAFF TO PAY. GET MONEY. GET NOTHING. ALRIGHT. SO WHAT I THINK I'M HEARING YOU SAY IS YOUR OPEN TO THE CONVERSATION . YOU'RE NOT NECESSARILY LOCKED IN WHETHER IT'S I THINK, ALTHOUGH IT SOUNDS LIKE YOU'RE LEANING MORE TOWARDS MAYBE CHANGING THE WORDING OF ONE OF YOUR GOALS. IS THAT A FAIR STATEMENT? I THINK THEY WERE. WHAT'S BEEN SAID IS THERE'S CONSENSUS TO INCORPORATE THAT IN SOME FASHION, OKAY, ALRIGHT. OKAY, WE'LL COME BACK IN THAT PROCESS AND OKAY, ALRIGHT. FIX HAVE NOT BEEN DECIDED. FAIR ENOUGH. FAIR ENOUGH. MY GOAL IS TO SET THE TABLE FOR THE CONVERSATION. THEN WE CAN FIGURE OUT WHAT STAFF OUT OF BUST ADDRESS IT. IN A SIMILAR VEIN.

ALRIGHT GOOD. OKAY IN A SIMILAR VEIN, UM, I THINK IT WAS JUST IN THAT YOU WOULD RAISE THE QUESTION ABOUT SUSTAINABILITY. SO YOU WANT TO TALK A LITTLE BIT ABOUT THAT IS IN THE SAME SORT OF CONVERSATION HERE ABOUT THREE FOR YOU, OR I WOULD I WOULD SAY I WAS GOING TO SAY IN RESPONSE TO CHARLIE'S. I DO THINK THAT A LOT OF WHAT YOU THINK OF CAN BE FOLDED INTO THE EXIST. THINGS AND MAYBE IT'S JUST AN ANTICS ON THE ON HOW WE WORK THEM, BUT I THINK THEY'RE COMPONENT OF A LOT OF THESE IS. ARE WE ABLE TO SUSTAIN SOME OF THE THINGS THAT WE'RE DOING? ARE WE ABLE TO SUSTAIN THE FINANCIALLY SOUND GOVERNMENT ARE WE ABLE TO SUSTAIN? YOU KNOW THE QUALITY OF LIFE AND SO YOU KNOW THAT SUSTAINABILITY BOTH IN? UM YOU KNOW WHAT WE'RE TALKING ABOUT.

WITH WHAT? WHO MENTIONED IT, BUT IN TERMS OF RECYCLING AND REFUGE. BUT IT'S ALSO SUSTAINABILITY AND YOU KNOW, BEING ABLE TO KEEP OUR INFRASTRUCTURE AND MAINTAIN UM, YOU KNOW THE QUALITY OF LIFE THAT WERE PROVIDED AND SO I THINK THAT YOU. YOU KNOW YOU COULD INCORPORATE IN SOME WAY INTO SUSTAINABLE OPERATIONAL EXCELLENCE OR SOMETHING. SHOWS THAT WE ARE COMMITTED. TO THAT, BOTH NOW AND AS WE BUILD ON. SO OBVIOUSLY THE SUSTAINABILITY IS ENVIRONMENTAL, ECONOMIC OPERATIONAL, BROADER SPENT OF SUSTAINABILITY, AS OPPOSED TO WHAT MANY PEOPLE THINK OF JUST SUSTAINABILITY. AND, UM ENVIRONMENTAL IMPACTS AND THINGS LIKE THAT. OKAY SO MAYBE UNDER THE OPERATIONAL EXCELLENCE CATEGORIES WHERE YOU KIND OF BECAUSE IT CUTS ACROSS ALL YOUR ALL YOUR PROGRAMS. SENSE OKAY. ALRIGHT FOR THOUGHT. TAKE THEM THERE. ALL RIGHT. HOW WE DO IS AIMING TO BREAK WE OKAY? I WAS GOING TO SAY YOU WANT TO TAKE IT TAKE UP OTHER BIO OH, OKAY. I'M SORRY. THEY ARE STILL IN ONE. I DUG MASS START THIS

[02:00:12]

THERE WAS ALL SORTS OF OPPORTUNITIES TO SERVE THE COMMUNITY THROUGH VOLUNTEER MCKINNEY AND I THINK IF WE HAD THEM PRESENT WHAT? WE'RE DOING THE INTERVIEWS AND LET THEM DO A LITTLE FIVE MINUTE PRESENTATION THAT WE WOULDN'T BECAUSE I THINK ALL OF US ON THIS COUNCIL FEEL SOMEWHAT GUILTY THAT WE CAN'T FIND SPOTS FOR EVERYBODY TO SERVE. ON THE BOARDS AND COMMISSIONS, AND THERE'S MORE WAYS TO SERVE THE PEOPLE OF MCKINNEY'S AND THROUGH THE BOARDS AND COMMISSIONS, AND I THINK THAT WOULD BE AN EXCELLENT WAY TO MAKE THAT KNOWN AND IT WOULD CERTAINLY BE A BOOST TO VOLUNTEER MCKINNEY BECAUSE WE PROBABLY HAVE MORE VOLUNTEERS IN MCKINNEY, THEN. AND IT GOES BACK TO BEING A GOOD NEIGHBOR AND TAKING CARE OF YOUR NEIGHBORS, BUT I'M VERY PROUD OF THE NUMBER OF VOLUNTEERS AND VOLUNTEER ORGANIZATIONS THAT WE HAVE IS WANT TO MAKE SURE THESE FOLKS WHO ARE LOOKING BEYOND BOARDS COMMISSIONS KNOW THAT THERE'S OTHERWISE YOU CAN SERVE THE CITY. GREAT GOOD. GREAT IDEA. CAPTURE, OKAY? ALL RIGHT. UM ALL

[Referencing the Current Goals and Strategies, Discuss and Identify the Key Priorities for the Next Year to Two Years]

AS WELL. UM YOUR RELATIONSHIPS WITH THE CDC AND M. C. D. C. AND THEN INCREASING COMMUNITY INVOLVEMENT, PARTICIPATION WITH LOCAL GOVERNMENT AND THE COMMUNITY THAT ENGAGEMENT STRATEGY AS WELL AS YOU DEAL WITH GROWTH. WELL, THOSE ARE YOUR EXISTING PRIORITIES WITHIN THIS GOAL. THESE ARE SOME FEEDBACK THAT I'VE GOTTEN THAT I CATEGORIZED UNDER THIS GOAL FROM MY DISCUSSIONS WITH EACH OF YOU. UM THE CONCEPT THAT OBVIOUSLY WITH ARP ADALA IS A NEW FEDERAL DOLLARS A LOT OF FEDERAL DOLLARS COMING BACK. THEY'RE GOING TO GET FILTERED THROUGH THE STATE AND ALL LANDING HERE. HOW DID YOU BEST LEVERAGE THAT, UM, I THINK IT WAS TREVOR THAT SAID SOMETHING ABOUT MAYBE EVEN CONCEPT OF HAVING A GRANTS MANAGER SO TO SPEAK ON CALL NOT TO BE ABLE TO DEAL WITH IT A LOT . I WILL TELL YOU, EVERYONE, EVERY COMMUNITY. WE'RE WORKING WITH THIS DEALING WITH CHALLENGES ABOUT HOW DO YOU DISTURB HOW TO DISTRIBUTE THIS MONEY? WHO'S ELIGIBLE? WHO ISN'T ALL THAT? IT'S AN EVOLVING PROCESS. AND SO YOUR STAFF IS TRYING TO SORT THAT ALL OUT IN THE MIDST OF A LOT OF JUST BILLIONS OF DOLLARS BEING FLOWN THROUGH. UM HIGHWAY 3 80 TRAFFIC . HOW DO YOU DEAL WITH THAT RESPONSE? EAST WEST CONNECTORS NORTH OF 3 80. LAUDERHILL PARKWAY PROJECT RIGHT NOW, IT'S THE PROJECT THAT'S UNDERWAY IS GOING TO SPAN FROM LIKE FORCED TO PRESTON ROAD AND YOU'VE GOT TO CONTINUE THAT. AND HOW DO YOU PAY FOR THAT? AS YOU GO FURTHER TO I 75 AND THE BYPASS PROJECT GOING ON AND THE COUNTY LOOP POWDER BLUE PROJECT. TO SEE IF THERE WAS ANOTHER ONE THERE. YES, SOME OTHER PAGES. FOCUS ON INFRASTRUCTURE BOTH OLD AND NEW. AND HOW DO YOU FINANCE THAT? LIKE THE CITY PURSUE STUDY THAT DETERMINED THE PERCEPTION OF FOOD DESERT AND THE EAST SIDE. AND IF THERE IS A WAY TO DO

[02:05:03]

[02:10:05]

NOT THE MINDS HELPING YOU GOT DOCTOR TRAVEL JUST REAL QUICK AND MAYBE OPEN. HANG AROUND MARK HOLLOWAY TOO MUCH, SO I'M GOING TO BE A WET BUCKET BELIEVES THAT ARE, BUT FUNDING WILL FLOW THROUGH THE MPO MPO HAS A CONCERTED PROCESS FOR WHICH THEY ASSIGN THEIR STAMP OF APPROVAL, SO TO SPEAK FOR REGIONAL TYPE. INFRASTRUCTURE PROJECTS THAT SAID, WE'LL DEFINITELY DO OUR DUE DILIGENCE. UM AND THAT'S PART OF WHAT FLAVORED MY COMMENTS ABOUT SOME TYPE OF ON CALL CONSULTING SERVICES FROM THE ENGINEERING STANDPOINT. TO BE GOING TO BAT FOR US ON THESE TYPES OF PROJECTS. I SAY ALL THAT TO SAY. WHILE WE HAVE OUR FUNDING INTERNALLY THAT WE CAN ACCESS. EXCUSE ME. I'M SORRY. I'M SORRY. INFRASTRUCTURE WILL FUNDING SOFTWARE. YEAH I MENTIONED OFFER, BUT IT'S THE I O. L C OR WHATEVER. YEAH. SO I JUST KIND OF WANT TO UNDERSCORE THAT POINT THAT THERE'S STILL PROCESSING. WE HAVE TO GO THROUGH AND MEET TO BE ELIGIBLE FOR SOME OF THOSE FUNDINGS THAT COME DOWN TOWARDS US. JUST SO THE RECORDS SHOWS. ARE BUT CAN PROBABLY INADVERTENTLY MISSPOKE . RP FUNDS CANNOT BE USED FOR THE ROWS ARE FUNDING WAS COVID RELIEF. YES, IT'S THE PERHAPS. FEDERAL INFRASTRUCTURE BILL. YEAH I FORGET. FORGET IT. IT'S I INFRASTRUCTURE. THERE'S AN ACRONYM THERE. APOLOGIZE I KNOW WHAT YOU'RE GETTING AT AS WELL.

SO OKAY, SO AND THEN THE ELEMENT TO YOUR POINT. OH, I'M SORRY. SORRY, MAN COMMENTS. I DON'T FORGET THAT NEEDS TO BE WRITTEN ON BOARD. BUT DISCUSSIONS SEVERAL TIMES WE MENTIONED ABOUT OBTAINING A OUTSIDE CONSULTANT, HELP RIGHT? OUT FOR THESE OR ALCOHOL GRANTS, AND THAT'S THAT'S SO CRITICAL. I MEAN, WE ARE THAT DECISION HAS BEEN MADE, OR IS IT. I KNOW, BUT ACTUALLY PERSON HASN'T BEEN RIGHT. BUT I MEAN, HAS THE STRATEGY TO DO THAT? IS THAT A FIRM STRATEGY? THAT'S THE POINT. I WOULDN'T SAY IT'S FIRM. IT'S CONCEPTUAL, BUT WE I MEAN, IT'S VERY LIKELY SO I WANT TO. I WANT TO VOICE MY SUPPORT FOR THAT BECAUSE I'M GOING TO PROVIDE ADVANCED SUPPORT, PROVIDING ADVANCED SUPPORT FOR US, RIGHT? THAT HAVING SOMEONE THAT IS DEDICATED AND KNOWLEDGEABLE AT THE FEDERAL LEVEL ON HOW TO APPLY WITH THIS GRANTS AND MAKE THE CASE AN ARGUMENT FOR OUR NEED HERE IS TO ME WORTH EVERY SINGLE PENNY. MANY TIMES FORWARD. I SUPPORT HOW STRONGLY SECOND. COME HERE. THE AND I'M SURE YOU SEE THIS LIKE AT THE AIRPORT. THERE'S TIMES WHERE PROJECTS EVEN WITH THE MPO FUNDING AND THINGS IN THAT IF IT'S A PRIORITY, BUT SOMEBODY DOESN'T HAVE ALL THEIR FUNDING IN LINE. IF YOU'RE READY TO ROCK AND ROLL, YOU MOVE UP IN THE PROCESS. I KNOW WE GOT A LOT OF GRANTS IN THE AIRPORT BECAUSE OTHER PROJECTS WEREN'T READY TO GO. SO YOU'RE POSITIONED. I THINK TO THE POINT YOU'RE SAYING JUST MAKE SURE WORSE POSITION AS BEST AS POSSIBLE TO BE ABLE TO ACCESS THOSE DOLLARS AS THEY FLOW. GOOD, OKAY? THE SHEET WAS WITH THEIR OTHER THINGS ON THIS SHEET. I KNOW WE JUST TALKED ABOUT PROJECTS AND INFRASTRUCTURE. JUSTIN YOU WERE TALKING ABOUT THE FOOD THIS I THINK THIS WAS YOURS. TALK THROUGH THAT. JUST MAKE SURE THAT THE FOOD DESERT QUESTION THIS WAS ANOTHER ONE. THAT WAS ON THIS ECONOMIC DEVELOPMENT. THERE'S MINE. I'M SURE MY MISTAKE. I'VE GOT THE TWO OF YOU

[02:15:04]

EVERYTHING THAT THEY'RE ABSORBING OVER THERE WITH SCOUTS GROUP IS GOING TO BE THAT IT'S NOT GOING TO BE SELF SUSTAINING. GROCERIES, TOP BUSINESS. I'D LIKE. FROM WHAT I UNDERSTAND AND FORGIVE ME. I'M NOT GOING TO LONG, BUT IT'S KIND OF SOMETHING GET TALKING ABOUT BUT EVEN A LITTLE ALGAE REQUIRES $20 MILLION A YEAR IN SALES IN ORDER TO SUSTAIN FOR THE TO BE ATTRACTIVE FOR THEM TO BUILD SOMETHING, AND YOU'VE ONLY GOT $5 MILLION THAT DEMAND FOR THE RETAIL COACH OVER THERE. SO I DON'T KNOW WHAT THE ANSWER IS. I JUST WANT TO HAVE A SCIENTIFIC STUDY DONE TO SEE. IS THERE A NEED THERE? BECAUSE IF NOT, IT'S KIND OF A BRUISE ON IF THERE IS A NEED. THERE IS KIND OF A BRUISE ON MCKINNEY THAT WE AREN'T DOING SOMETHING TO ADDRESS IT IN MY PREFERRED WAY OF ADDRESSING. IT WOULD BE TO, UM, ENCOURAGE SOME LEVEL OF FOR PROFIT GROCER TO LOCATE IN A WAY WHERE IT IS WALKABLE FOR THOSE PEOPLE. AND I THINK YOU'RE RIGHT . I THINK THERE'S A NEED OVER THERE AND IS IT DEVELOPS? OVER THERE? YOU'RE GOING TO HAVE THOSE APARTMENTS APARTMENTS OVER THERE. YOU'RE GONNA HAVE NEW HOUSING, SO THERE'LL BE INCREASED DEMAND IN THEIR NEIGHBORHOOD. I LIKE TOGETHER, AND WHEN THERE IS AN INCREASED DEMAND THERE, I UNDERSTAND IT'S GOING TO BE MORE ATTRACTIVE FOR PROFIT RIGHT WHEN YOU START GETTING GENTRIFICATION OVER THERE AND ITS COMMUNIST, NOT IF IT'S WHEN YOU'RE GOING TO HAVE THAT. THE NEED THAT I FEEL COMPELLED ON WHATEVER LEVEL TWO ADDRESSES THE NEED. THAT OBVIOUSLY IS NOT GETTING THE ATTENTION RIGHT NOW. AND SO I JUST WANT TO GET A GOOD HANDLE ON WHAT THAT NEED IS THE GOOD FOR PROFIT. GROCERS ARE ALREADY DOING THEIR DUE DILIGENCE OVER THERE FOR WHEN WE DO GET GENTRIFICATION. NO, WE'LL GET ANSWERED THEN ON A FOR PROFIT BASIS, BUT UNTIL THEN, I WOULD JUST LIKE TO GET A CLEAR LOOK. I THINK WALMART TRIED TO COME IN AND THEY WERE THE NEIGHBORHOOD. SHUT HIM DOWN. THEY DIDN'T WANT HIM. SO YEAH, I MEAN, SO YOU KNOW TO ME, IT'S THE MARKETPLACES IS THE BEST DECIDER . THE REASON THAT THERE'S NOT ANY AND HE GROCER WHEREVER IS BECAUSE THEY CAN'T THINK THAT THEY DON'T THINK THEY CAN MAKE A PROFIT EXACTLY SOMEWHERE ELSE. AND EXACTLY. THEY'RE GONNA PUT IT SOMEWHERE ELSE. AND SO. YOU KNOW, I MEAN, THE CITY'S CAN ENCOURAGE ALL WE WANT. BUT UNTIL A GROCER COMES IN, AND HE SAYS, YEAH, I THINK I CAN MAKE A PROFIT HERE AND DO REALLY, REALLY WELL. THEN NOBODY'S GONNA NOBODY'S GOING TO DO. I DON'T DISAGREE. THEY THINK YOU'RE SAYING I JUST WANT TO GET A CLEAR IDEA OF WHAT THE NEED IS OVER THERE, THAT'S ALL. OBVIOUSLY THE NEED IS NOT THERE ON LEVEL HIGH ENOUGH TO GET THE ATTENTION BEFORE PROFIT. I OWN THAT. I JUST WANT TO SEE WHAT THE NEED IS OUR CITY. SOME LITTLE BIT OF PERSPECTIVE, MAYBE VERY CONCERTOS. SO SPEAKING TO THE WALMART ISSUE WHEN THE NINE ACRE SITE WAS BEING PROPOSED FOR A BUNCH OF DIFFERENT DAVIDSON THE SQUARE USED TO BE THEIR OLD COUNTY COURTHOUSE GOING TO BE WHERE CITY HALL WAS LOCATED. WE LOOKED AT A BUNCH OF DIFFERENT PROPOSALS. WE REACHED OUT TO EVERY SINGLE GROCER THAT WE CAN FIND. THOSE THAT ARE IN THE MARKET AS THEY ARE IN THE MARKET, THE ONE GROCER WHO AGREED TO PUT A STORE ON THAT SITE WAS THE WALMART NEIGHBORHOOD MARKET. AND IT LED TO A LOT OF BACKLASH. AND I WOULD SAY SPECIFICALLY, THE BACKLASH WAS NOT FROM THE EAST OF HIGHWAY FIVE. NEIGHBORHOODS IT WAS THE WEST OF HIGHWAY FIVE HISTORIC NEIGHBORHOODS. THEY REALLY THOUGHT THAT I WALMART DAMAGE. DOWNTOWN. I THINK LOOKING INTO WHAT THE MARKET IS FOR. MOST OF THE GROCERIES SAID. I THINK THE WAY THEY FRAMED IT, IS IT IT WASN'T A PROFITABLE MARKET FOR THEIR MODEL WALMART NEIGHBORHOOD MARKETS AND WE CAN MAKE IT WORK. EVERY WE HAD TO DEVELOP OR DESIGN THE SITE TO INCORPORATE THAT, AND THEN THERE WERE THE SCIENCE WENT UP AND EVERYONE'S FRONTLINE SAYING, YOU KNOW, NO WALMART. AND WATERING ENDED UP BACKING OUT. SO. THAT COULD BE SOMETHING THAT WE COULD FIND ANOTHER SITE ON SOMEWHERE OVER THERE BECAUSE I THINK THAT WHEN YOU SAY ALL THAT'S BAD ON US, I THINK MCKINNEY HAS DONE THE THINGS AND YOU DIDN'T KNOW THAT. I MEAN, EVEN KNOW ABOUT, YOU KNOW. ANY HAS DIVER SIX YEARS AGO. PROACTIVE WAY TO TRY TO FACILITATE A CLOSER GROCERIES. THE STORE, AND IT JUST HASN'T HAPPENED AND WHETHER

[02:20:05]

NEXT SEVERAL YEARS. JUST NOT TAKE PERSON DECIDE TO GROCERY STORES. CRIMSON AND I WANT TO STAY UP REAL REQUEST IS JUST SIMPLY TO HAVE A SCIENTIFIC STUDY CONDUCTED PROBABLY FUNDED BY CDC BECAUSE THEY HAVE A SUBSCRIPTION TO THE RETAIL COACH. JUST TO DETERMINE WHAT THE UNMET DEMAND THERE IS JUST SIMPLY SO WE REALLY DO KNOW SO IT'S NOT THIS NEBULOUS THING OVER ALL THESE PEOPLE LIVE THEIR GROCERY WELCOME. YOU MAY OR NOT , YOU KNOW THE OTHER. DO THEY KNOW SO I WOULD JUST LIKE A STUDIED THEM TO DETERMINE THAT BUT YOU KNOW, I UNDERSTAND RESPECT THAT THERE'S BIGGER FISH TO FRY HERE. BUT WHAT I'M HEARING YOU SAY, IS THAT ANECDOTALLY YOU'RE HEARING PEOPLE SAY THERE'S NOT ENOUGH. WE HAVE A FOOD DESERT. AND WHAT YOU'RE TRYING TO ASSESS IS WHAT IS THE DEMAND? EXACTLY. LET'S LET'S EVALUATE EXACTLY IS THE DEMAND. SO IT'S A MARKET RESEARCH ANALYSIS. EXACTLY WE CERTAINLY WILL BE HAPPY TO SPEAK WITH PRESIDENT SCHNABEL, PRESIDENT CDC. RETAIL COACHING US SOME OF THIS. MAYBE THEY'RE THE RIGHT GROUP. MAYBE THEY CAN HAVE ANOTHER AFFILIATED GROUP THAT THEY CAN DO THIS TYPE OF THINGS TO DO. MARKET RESEARCH, ANNOUNCES. I DON'T KNOW WHAT THE COST WOULD BE, CAN CERTAINLY EVALUATE THAT COME BACK TO THEIR BOARD AND THE COUNCIL. BUT IT DOES SEEM THAT THE PROPER MECHANISM WOULD BE THE NCDC. THEY HANDLE RETAIL MATTERS. AND I CAN SPEAK WITH CINDY ON THIS.

I WOULD LOVE TO UNDERSTAND WHAT YOU'RE OKAY? UM. I DON'T RECALL WHICH ONE OF YOU SAID ABOUT CORPORATE CAMPUS DEVELOPMENTS ANY ANYBODY RECTAL RECALLING THAT ONE MIGHT HAVE BEEN YOU, RICK. OKAY GOTCHA. IF YOU WANT TO ADVANCE THAT, AND THEN WE CAN BUSINESS SAID WE'LL UNPACK THAT AND THEN GO BACK TO THE GOALS AS WELL. ONLY COMMENT ON THAT IS YOU KNOW, AT SOME POINT IN THE FUTURE. MM CRAIG RANCH IS POINTED OUT. WE REALLY DON'T HAVE ANOTHER AREA WHERE WE DESIGNATED THAT WE CAN PUT CORPORATE RELOCATIONS. AND SO I THINK WE NEED TO START LOOKING AT THAT. IT'S PROBABLY UP IN THE NORTHWEST SECTOR SOMEWHERE. THEY DID A STUDY BACK IN DC LONG TIME AGO. I THINK I THINK I'M A BIT ON THE IDIOCY AT THAT POINT. ABOUT WHERE YOU COULD PUT A CORPORATE CAMPUS AND THEY LOOKED AT 3 83, AND HE WASN'T GOOD. COURSE. AT THAT TIME IT WAS 1 21. THAT'S EXACTLY WHAT HAPPENED. JOB BUT NOW WHAT YOU'RE LOOKING AT IS PROBABLY SOMEWHERE IN THE NORTHWEST SECTOR. MM HMM. FOR YOUR NEXT CORPORATE CAMPUS. BUT I CAN'T IMAGINE US IN THE NEXT 20 YEARS, NOT NEEDING ANOTHER CORPORATE CAMPUS. I WOULD JUST SAY, BARRY, YOU COULD PROBABLY OKAY. WE DO HAVE SOUTH GETTING WITH THAT IS DESIGNATED AS A POTENTIAL CORPORATE CAMPUS. WE HAVE NORTHGATE. LOOSELY USED NORTHGATE. WHICH WOULD BE LORD, HOW HARD WAY 75. AS YOU PROBABLY EVEN HAVE SOME COM PLAN BUT EVEN AROUND GLENDALE IN 75 AS WELL, TYPICALLY GOING TO BE ON THE LARGE THOROUGHFARES OR THE INTERSTATES OR WAYS THAT THAT'S GOING TO BE LIMITED BECAUSE YOU'RE TALKING ABOUT SOUTHGATE 65 ACRES. THE OTHER ONE'S PROBABLY ABOUT 70 ACRES. I'M TAKING MORE LIKE UNINFLECTED TOO, RIGHT? AT LEAST. QUESTION ON THAT. WOULD YOU ENVISION THAT EXAM TRYING TO THINK OF ACCESS IN WOULD YOU ENVISION THAT SOMEWHERE ON THE OUTER LOOP IS BEING A ROAD THAT WOULD GIVE CONDUCIVE ACCESS TO THAT. VERY DIFFERENT ROADS. DON'T WORK WITH HANDS. YES. CARRIER WOULD OKAY. SOME WERE STRATEGICALLY POSITIONED AROUND THERE TO ACCESS ONE OR TWO OF THOSE. EAST WEST ARTERIES, THEN, OKAY, THANK YOU. IS A CONCERN BECAUSE NEVER. WE GO BACK TO YOUR THESE ARE YOUR EXISTING PRIORITIES? OR ANY

[02:25:16]

MEETING WITH RETAILERS AND RESTAURANTS, TOURS. AND THEN YOU DON'T YOU DON'T MAKE DEALS. IT'S REALLY WEIRD. YOU DON'T MAKE A DEAL. YOU TALK TO EVERYBODY AND YOU WALK AWAY AND YOU COME IN. I DON'T KNOW THAT THAT WAS EVEN WORTH IT. IN FACT, THE SECOND YEAR I DIDN'T GO TO THE BIG SHOW BECAUSE I THOUGHT THE FIRST YEAR WAS FRUITLESS AND THEN 18. MONTHS LATER, WE STARTED GETTING COSTCO AND ALL THE RESTAURANTS IN THE CINEMA. ALL THE PEOPLE WE HAVE BEEN TALKING TO ALL OF A SUDDEN SHOW UP LOOKING FOR SITES. AND SO THERE'S BEEN A LOT OF SUCCESS, BUT IT'S AN INTERESTING THING. AND WE HAVE SEEN THAT THE EFFORTS ACTUALLY ARE FRUITFUL. A POSITIVE NOTE FROM THOSE MEETINGS AND THOSE STRAIGHT SHOWS THAT WE'VE GONE TO WHEN YOU SIT DOWN WITH ANYONE , INCLUDING BROKERS FROM LOS ANGELES OR NEW YORK CITY, AND YOU SAY WE'RE HERE TO TALK ABOUT MCKINNEY, TEXAS, AND I WAS LOOKING AT A SIDE ON 3 80. I KNOW MCKINNEY, TEXAS. SO WE'RE IN THEIR WHEELHOUSE WERE IN THEIR THEIR PROCESS FOR EXPANSIONS, BUT HAVING A BETTER ARTICULATED STRATEGY THAT. THAT WE CAN LET PEOPLE KNOW IS ONGOING. IT WOULD BE GREAT RETAIL COACH. WE'VE SEEN A LOT OF SUCCESS OVER THE YEARS FROM THAT. IT'S JUST ALWAYS A LITTLE DELIGHT SUCCESS. I WAS EXPECTING TO WALK OUT OF THE FIRST TRADE SHOW WITH SIX RETAILERS ADMIT DEALS WITH AND I WENT HOME LIKE THE PRESS BECAUSE I FAILED. ALL THOSE PEOPLE WE MET WITH SHOWED UP 18 MONTHS LATER. SO I ACTUALLY I DON'T KNOW IF YOU'VE EVER BEEN TO THE THING THAT ALLEN'S EAT. AROUND ECONOMIC DEVELOPMENT CORPORATION DOES AND THEY HAVE A HUGE BANQUET FOR ALL THE REAL ESTATE DEVELOPERS AND REAL ESTATE AGENTS AND EVERYBODY WHO WAS ANYBODY FROM THE DALLAS AREA AND THEY INVITE THEM ALL. AND SO YOU HAVE 202 102 150 OF THESE REAL ESTATE PEOPLE AND THEY THEN BASICALLY, THEY SAY, OKAY, HERE'S ALAN. HERE'S WHAT WE'RE DOING HERE IS THE SUCCESSES AND MAN. YOU JUST LOOKING AT THIS AND JUST LIKE, WOW, THIS IS AWESOME. AND YOU'RE TALKING TO THE GUYS. AND THESE ARE THE GUYS WHO BRING ALAN STUFF. THESE ARE THE GUYS THAT ARE OUT THERE LOOKING TO DO DEALS AND THEY HAVE THE REAL ESTATE. UM PLANTS THAT AND BUSINESSES AND YOU KNOW, AND THERE HAVE THE TESTIMONIALS OF THESE GUYS COMING UP WHO BROUGHT THEIR BUSINESSES TO ALLEN AND THEN THE SUCCESSES THAT THEY HAD AND IT WAS A VERY IMPRESSIVE MEETING, ACTUALLY. AND SO I WAS . I WAS INVITED THIS LAST YEAR, AND I JUST THOUGHT, YOU KNOW MCKINNEY'S NEVER DONE SOMETHING LIKE THAT. BUT TO HAVE I MEAN, THESE THESE ARE THE GUYS THAT WE

[02:30:04]

NUMBER ONE. YOU'RE IN THE GAME, RIGHT LETS THEM KNOW THAT YOU'RE IN THE GAME. MCKINNEY'S A PLAYER. YOU'RE YOU'RE CERTAINLY PROVIDING THE OPPORTUNITY FOR INFORMATION EXCHANGE AND THE NETWORKING. SO THERE'S AN INDIRECT BENEFIT IN THAT SENSE. RETAILERS DO THEIR HOMEWORK.

THEY'RE WAY AHEAD OF US. THEY KNOW ASBURY ALLUDED TO. THEY ALREADY KNOW THE MARKETPLACE.

THEY KNOW THAT IT'S VERY MUCH ALGORITHMIC. THEY'RE GOING TO LOOK AT ROOFTOPS THEY'RE LOOKING AT FOR REST. RESTAURANTS ARE GOING TO LOOK AT WHAT YOUR TYPICAL CHECK YOU KNOW, PER PER HEAD PER CAPITA. WHAT'S THE TYPICAL CHECK? HOW MUCH ARE PEOPLE PAYING FOR RESTAURANTS SO THEY CAN EVALUATE WHETHER IT'S A TABLE, YOUR WHITE TABLE CLOTH TYPE OF RESTAURANT CAPITAL GRILL THOSE TYPES OF PLACES FOR MORE OF YOUR SUBURBAN MARKET. OFTENTIMES THERE YOU'RE MORE FAMILY SUBURBAN TYPE OF RESTAURANTS. THEY'RE WAY AHEAD OF US ON THAT. WHAT WE DO, THOUGH, IS TRY TO AVAIL THEM TO THE INFORMATION. WE TRY TO LET THEM KNOW WHAT TYPES OF PROGRAMS WE HAVE IN PLACE AND HOW WE CAN GET THEM. UP AND RUNNING. RIGHT AWAY. I WOULD LOVE TO TAKE CREDIT. AND WHEN WE WHEN PEOPLE TALK ABOUT THE DEVELOPMENT AND HARDEN 3 80 ERIC SITES DEVELOPER. WE'D LOVE TO TAKE CREDIT FOR THAT WOULDN'T SAY, BOY. THAT'S THE PROGRAMS WE PUT IN PLACE. IT HAPPENED. THEY DID THEIR OWN RESEARCH. WE HELP THEM LAND. WE HELP THEM NAVIGATE THE PROCESS, AND HOPEFULLY THEY RECOGNIZE IT ACTUALLY WENT FAIRLY SMOOTHLY. COSTCO CAME IN AND YOU KNOW THEY'RE KILLING BECAUSE THEY DID THEIR HOMEWORK. ALSO MCKINNEY'S EASIER TO DO BUSINESS WITH THEM, AND THAT'S HOPEFULLY YES, WE HOPEFULLY WE HELPED THEM. THAT'S EXACTLY HELP THEM NAVIGATE THE PROCESS AND GET UP AND RUNNING. UHH, YOU KNOW, FAIRLY FAIRLY QUICKLY. UM BUT THEY KNEW THEY MADE THE DECISION THAT WAS MARKET DRIVEN DECISION AND THEY CAME IN WITH LITTLE TO NO INCENTIVE. UM WE HELP NAVIGATE THE PROCESS AND YOU'RE UP AND RUNNING AND IN THAT AREA IS BLOWING UP. SO IT'S GREAT TO BE ABLE TO. WE WOULD LOVE TO BE ABLE TO SAY IT WAS SOME SPECIFIC STRATEGY THAT GOT IN THERE, BUT THEY KIND OF IT TAKES CARE OF ITSELF. WE ARE STRATEGY IS WHEN THEY COME TO US . GET THE INFORMATION PROVIDE THE NETWORKING OPPORTUNITIES.

CINDY DOES AN AMAZING JOB IN RETAIL COACHING THOSE FOLKS GETTING OUT THERE PLANNING THE SEEDS. HELPING THEM, BUT IT REALLY IS SORT OF AN ORGANIC PROCESS OF THE DECIDE THEMSELVES, AND IT'S REALLY GOING TO BE BASED ON ROOFTOPS. INCOMES AND WHAT'S GOING TO THE MARKET TO SUPPORT I THINK IT WAS THE CITY COUNCIL THAT REALLY HELPED GET ALL THAT. TAKE A PAT ON THE BACK THERE. I KNOW IT'S NOT THE CITY, BUT IT WAS MORE LIKE THE COUNCIL TO GET A LITTLE LOVE OUT OF THAT, RIGHT? YEAH OVER IDEA. YES. WELL TO YOUR POINT, AND A NUMBER OF YOU HAD TALKED AND YOUR OVERALL THOUGHTS ABOUT TARGETED DEVELOPMENT. WHAT DO WE WANT TO SEE VERSUS WHAT THE MARKET WILL SEE, AS PAUL SAID, THE MARKETS CERTAINLY GOING TO DRIVE IN, AND I GUARANTEE THAT YOU'RE ON EVERY RADAR SCREEN OF THE MAJOR MARKETS. GIVEN WHAT'S GOING ON IN THE GROWTH YOU'RE SEEING NOW. THE MORE UNIQUE EFFORTS AND IT SOUNDS LIKE WHAT BARRY HAD SAID.

IS IF YOU'RE TRYING TO GET SOME , IF YOU'RE KIND OF GOING AGAINST THE MARKET, SO TO SPEAK, AND YOU GOT TO FILL THE GAPS, SO TO SPEAK, WHETHER THAT'S A FOOD DESERT OR WHATEVER. IT'S EQUALLY IMPORTANT IF THAT'S IF THAT IS ULTIMATELY BECOMES A PRIORITY OF THE COMMUNITY IN THE NEIGHBORHOOD AND THE CDC AND OTHERS. YOU TYPICALLY GOTTA FILL YOU GOTTA YOU KNOW, THE MARKET WILL BE WHAT THE MARKET IS AND IF THERE'S A GAP AND THEY CAN'T GET ROOFTOPS, OR THEY'RE GOING TO BE BLEEDING OFF FROM OTHER EXISTING PLACES THAT ARE GOING TO BE A DIRECT COMPETITION THEMSELVES, SO TO SPEAK. UM BASICALLY GOT TO COME UP WITH A GAP TO FIGURE OUT HOW YOU SUBSIDIZE IT. WHETHER YOU'RE TALKING ABOUT PASSENGER AIR SERVICES ARE TALKING ANYTHING ELSE. IF IT DOESN'T WORK BY ITSELF, YOU GOT TO FIGURE OUT HOW YOU WANT TO STRATEGIZE TO MAKE A GAP. AND MAYBE THAT'S A DECLINING REVENUE SOURCE OVER A PERIOD OF TIME AS IT BECOMES ESTABLISHED AND OTHER THINGS HAPPEN. THOSE ARE THE STRATEGIES YOU HAVE TO GO THROUGH, BUT I THINK THAT'S WHAT I'M HEARING, YOU SAY, AND THAT'S AN OBVIOUSLY PARTNERSHIP WITH YOUR CDC ABOUT RETAIL DEVELOPMENT STRATEGY FOR KEY AREAS, SO IT SOUNDS TO ME IT FITS UNDER THAT GOAL. I DON'T WANT TO PUT WORDS IN YOUR MOUTH . THE QUESTION IS, IT'S A PARTICULAR ITEM THAT YOU WANT TO MAKE SURE GETS CAPTURED THAT WE CAN WORK WITH STAFF TO FIGURE OUT THAT CONVERSATION. RETAIL COACH. WHATEVER THAT MAY LEAD BACK, SAYING, LISTEN, WE GOT TWO OR THREE PEOPLE THAT MIGHT BE INTERESTED IN MAKING THAT WORK. BUT HERE'S THE GAP. AND HOW DO YOU MAKE THAT WORK? HAVING JUST COME OFF A B? C. I WILL SAY THAT SOME OF THE THINGS I'VE LEARNED OVER THE PAST MONTH. MAKE ME KIND OF WISH I COULD GO BACK THERE AND SAY, LET'S FOCUS A LITTLE BIT MORE ON RETAIL TO THE EXTENT WE CAN. IT'S NOT A FOCUS , THEN THE OTHER THING AND JUST HEARING Y'ALL TALK ABOUT WITH THE STAFFING SHORTAGES. ABOUT WORKFORCE DEVELOPMENT. YOU KNOW, I CAN'T HELP BUT THINK THAT'S A

[02:35:02]

IF YOU'VE GOT YOUR HANDS, YOU SQUEEZE IT. IT COMES OUT THROUGH YOUR DIFFERENT FINGERS IN THE AREA. DOES IF YOU'RE GOING TO TRY TO GET RETAIL INVESTMENTS, WHICH ARE TYPICALLY LOWER PAY, WHICH IS INCREASINGLY GETTING HARD TO FIND PEOPLE FOR AND NOW IF YOU CAN'T FIND PEOPLE THAT LIVE IN YOUR COMMUNITY THAT ARE WILLING TO DRIVE 35 10 MILES TO GET THERE VERSUS HAVING TO GO THREE COMMUNITIES AWAY FOR A JOB. ARE THEY GOING TO FIND EMPLOYEES TO ACTUALLY STAFF THOSE, ESPECIALLY THE MARKET WE'RE FACING RIGHT NOW. SO THIS IS HOW ALL THIS STUFF COMES TOGETHER THAT IF YOU WANT TO IMPROVE THAT YOU CAN BE KNOCKING GANGBUSTERS. BUT IF YOU CAN'T GET PEOPLE WHO ARE REASONABLY CLOSE TO WORKING, ESPECIALLY IN LOWER PAGE, LOWER PAID WAGE AREAS. YOU'RE NOT GOING TO GET THOSE INVESTMENTS BECAUSE YOU'RE NOT GOING TO GET PEOPLE TO WORK THERE. THEY NEED THE PEOPLE TO MAKE IT WORK. SO THIS IS HOW ALL THIS STUFF KIND OF COMES TOGETHER. IT'S A COHESIVE STRATEGY. NOT THROUGH OY, DARK CLOUD ON AN OTHERWISE WASN'T CONVERSATION OVER IN ONE C WE'RE TALKING ABOUT GLOBAL HOUSING STRATEGIES. AND WE HAVE NO AFFORDABLE HOUSING FOR THE WORKFORCE TO LIVE IN. AND WE HAVE A BLOOD. OF REQUEST PUT IN MULTI FAMILY HOUSING IN MCKINNEY. IN THE TIME THAT I'VE BEEN ON COUNCIL, THERE'S BEEN A LOT OF IT THAT HAS COME BEFORE THE COUNCIL HAS BEEN APPROVED. AND IF WE DON'T START, FORCING MULTIFAMILY DEVELOPERS TO PUT IN ALLOTMENT FOR WORKFORCE HOUSING , WE ARE NOT GOING TO HAVE WORKERS IN FIVE YEARS PERIOD. IS NOT SOMETHING THAT WE CAN WAIT TWO YEARS TO START DOING. THE NEXT MONTH FAMILY PROJECT THAT COMES BEFORE THE COUNCIL WE HAVE TO SAY, GIVE US 20% OF THOSE APARTMENTS AND YOU MAKE THEM. AVAILABLE TO OUR WORKFORCE. YOU DON'T HAVE TO ADVERTISE IT. YOU DON'T HAVE TO SAY THAT. YOU'RE SECTION EIGHT, BUT YOU'VE GOT TO GIVE SOMETHING BACK TO MCKINNEY . BECAUSE YOU'RE COMING IN HERE TO BUILD YOUR MULTI FAMILY AND MAKE MONEY OFF THE CITIZENS OF MCKINNEY. YOU'VE GOT TO GIVE SOMETHING BACK TO US, AND THAT'S WORKFORCE HOUSING. AND WE CANNOT WAIT SIX MONTHS OR 10 MONTHS OR A YEAR. WE'VE GOT TO DO IT WITH THE VERY NEXT HOUSING, MULTI FAMILY THAT COMES IF WE APPROVE IT. WHICH IS NOT NECESSARILY MY INTENT. JUST TO BE CLEAR. OKAY? OKAY? SO I CAPTURED KIND OF THE THOUGHTS THAT WE'VE TALKED THROUGH THIS. I'M GOING TO GO BACK ONE MORE TIME. ARE THE LANGUAGE IN THE STATEMENTS THAT YOU HAVE ON YOUR PRIORITIES STILL GOOD TO IT. IT CAN ALL THE STUFF FALL UNDER THOSE, OR DO YOU WANT TO TWEAK ANY OF THOSE? I DON'T NEED THE WORDSMITH THAT I JUST WANT TO GET A GENERAL SENSE BECAUSE STAFF WILL WORK WITHOUT FIGURING OUT WHAT THE WORDING WOULD BE. BUT ARE YOU COMFORTABLE THAT THE THINGS WE'VE JUST TALKED ABOUT? UNDER THESE CATEGORIES? FALL UNDER YOUR EXISTING ELABORATE ON ONE

[02:40:02]

NOPE ME THAT SAVES A FEW 100 BUCKS A MONTH, SO THEY WALKED INTO A SITUATION WHERE THEY BASICALLY PAID A LITTLE BIT OF CLOSING COSTS AND THE SAME THING THEY PAY FOR RENT. THEIR OWN HOME. I THINK IT'S VERY DIFFICULT. THAT WAS ONLY A YEAR AGO. BUT THAT SEEMS LIKE A LIFETIME AGO. NOW WITH HOUSING PRICES, BUT YOU KNOW IT STRIKES ME THAT THAT'S A FEDERAL PROGRAM . IT DOESN'T TAKE ANY OF OUR DOLLARS TO THE EXTENT IN SOME 569. WE CAN DO SOME KIND OF A SMALL FOOTPRINT TOWN HOME DEVELOPMENT. UM OVER THERE TO GET PEOPLE TO BE ABLE TO BUY AGAIN. THAT'S ENCOURAGING PRIVATE SECTOR TO DO THAT, BUT JUST TO THE EXTENT WE COULD BE INTENTIONAL ON THAT WE'RE USING FEDERAL DOLLARS TO HELP MITIGATE THE NEED FOR MULTI HOUSING AND GIVE PEOPLE AN OPPORTUNITY TO OWN SET OF RENT. COME. QUESTIONS FROM STAFF. WE GOT WELL WILL TRANSLATE, TRANSCRIBE. GET EFFORTS GOOD. LAST THING I GET PAID BY THE WORD. THE THAT PROGRAM IS BECAUSE SIX NIGHTS IN ECONOMICALLY DEPRESSED ZIP CODE THAT'S NOT GOING TO LAST LONG.

SO THIS MAY ONLY BE. I DON'T KNOW THIS OPPORTUNITY FROM NOW, SO IT'S NOT GENERATE. IT'S AN OPPORTUNITY THAT MAY GO ON. EDDINGTON ITEM. OKAY? OKAY, SO ANYTHING WE WANT TO ADD. THIS PRIORITIES FROM THE COUNCIL. ONCE AGAIN, THESE ARE YOUR PRIORITIES. MAKE SURE THERE'S GONE ONCE I I'LL SAY A COUPLE OF THINGS. ONE ON THE GLOBAL HOUSING STRATEGY. CAN WE TRY TO QUANTIFY SOMETHING AS WE'RE DEVELOPING THROUGH THE SUGGESTIONS OF THE ROOT POLICY THAT WHEN WE STAY MCKINNEY HAS GROWN BY A CERTAIN POPULATION. WE CAN KIND OF TAG SOMETHING TO THAT SAYS WE NEED TO BE TARGETING THIS MUCH AND AFFORDABLE UNITS SO THAT THAT WAS WHEN WE GET TO WHETHER IT IS THE APPLICATION PERIOD FOR TECH UNITS OR IF WE'RE TALKING ABOUT YOU KNOW WHAT MCKINNEY HOUSING FINANCE CORPORATION IS LOOKING TO DO WITH THEIR PROJECTS OR SOMETHING. SOMETHING LIKE WHAT PATRICK IS TALKING ABOUT. WE CAN QUANTIFY WHAT UNIT AMOUNT THAT IS BECAUSE OF. IT'S IN THE ROOT STUDY. IT'S JUST CAN WE DO IT AND THE IMPLEMENTATION STRATEGIES THAT WE'RE WORKING ON FOR THE ROUTE STUDY? BECAUSE I HAVEN'T SEEN THAT CHARLIE IS TALKING ABOUT YOU KNOW A NUMBER AND HE WANTS TO APPLY IT TO ANY OF MULTI FAMILY, BUT IT REALLY SHOULD BE APPLIED TO OUR OVERALL HOUSING. WE SHOULDN'T JUST REQUIRE APARTMENT DEVELOPERS TO FIND AFFORDABILITY. WE SHOULD ALSO REQUIRE. WHAT'S YOUR TARGET ? YES I MEAN ANY HOUSING DEVELOPMENT THAT WE'RE TARGETING AFFORDABILITY AND. SO WHETHER IT IS I'LL MAKE A QUICK COMMENT, AND THEN I'LL LET HIM EXPAND ON IT A LITTLE BIT LOOKING FOR A MOVIE. WHAT IS THE BOAT WAS OUR TARGET, AND THAT BABY IS GOING TO GROW IF WE AS WE GROW RIGHT, SO ROOT THE ROOT ANALYSIS AS YOU ALLUDED TO DOES PROVIDE THAT. I DO THINK I DON'T WANT TO CALL IT A DASHBOARD. THAT'S OVER.

PROMISE SOMETIMES UNDER DELIVERED NOT SO EASY TO DO IT, BUT SOMETHING THAT GIVES THE COUNSELOR RUNNING TOTAL OF HERE'S WHAT WE NEEDED HERE SOME WAYS IN WHICH WE CAN GET THERE, AND WE KNOW THAT LET'S JUST MAKE UP A NUMBER 4000 UNITS. WE'RE GONNA NEED 4000 UNITS OVER THE NEXT SEVERAL FIVE YEARS OR 10 YEARS. OF AFFORDABLE WORKFORCE HOUSING, HOWEVER, YOU WOULD COUNT THAT WE WOULD THEN COME UP WITH SOME STRATEGIES TO TRY TO SHOW HOW WE'RE GOING TO GET TO THAT NUMBER. KIM YOU WANT TO EXPAND? YOU KNOW YOU'RE RIGHT. SO THE ROOM STUDY TALKS ABOUT THE NEED AND IT GOES INTO WHAT WE NEED IS UNITS WITH THE COUNCIL HASN'T DONE IS TRANSLATED THAT INTO THIS IS MY GOAL. THIS IS OUR GOAL IS A CITY EVERY YEAR, AND WE ACTUALLY PLAN ON BRINGING HOUSING CONVERSATION KIND OF OUR STANDARD UPDATE IN A FEW WEEKS TO COUNSEL WHEN WE FIRST TALKED ABOUT THE ROUTE STUDY AND TALKED ABOUT ESTABLISHING HOUSING GOAL. THAT GOAL IS THERE, BUT IT WAS LISTED IN THE FORM OF A KIND OF NARRATIVE OBJECTIVES AND THAT IN NUMBERS SO WE CAN CERTAINLY MOVE TO A NUMERICAL BOGEY THAT HAS A DASHBOARD. WITH COUNCIL WITH COUNCIL DIRECTION. I JUST THINK IT'S IMPORTANT TO QUANTIFY WHAT THAT IS BECAUSE WE DO HAVE DIRECTIVES IN PLACE YOU HAVE HOUSING AUTHORITY THAT IS. ATTEMPTING TO AND HAS DEVELOPED LIGHT TECH PRODUCTS. YOU YOU DO HAVE THE MCKINNEY HOUSING FINANCE TO TELL THEIR THAT IS ABOUT TO OPEN THE INDEPENDENCE, AND IT'S STARTING TO LOOK AT ANOTHER PROJECT. BUT WHEN YOU TALK ABOUT QUANTIFYING THAT IN COMPARISON TO THAT NEED I THINK IT'S IMPORTANT TO SEE HOW.

LITTLE THAT MAKES UP AND HOW YOU KNOW LIKE WE WHETHER WE ARE PROGRESSING OR NOT, BECAUSE THAT

[02:45:02]

WE'RE WORKING WITH NUMBERS HERE THAT WE WANT THIS, BUT WE DON'T KNOW HOW YOU KNOW OUR STRANDS OF ULTIMATE TO GET US TO THOSE FIGURES. UM. THE SECOND THING THAT I JUST WANTED TO KIND OF BRING UM, I THINK MAYOR FORD BROUGHT THIS UP IN THE CONVERSATION THAT WAS. AND WORK SESSION A COUPLE OF WEEKS AGO, AND IT KIND OF TIES INTO WHAT RICK WAS TALKING ABOUT CORPORATE CAMPUS. BUT THE AND THE E. T. J BUT UTILIZING YOU KNOW, WE TALKED ABOUT LEVERAGING EXISTING PARTNERSHIPS WITH ABC AND CDC BUT UTILIZING THEIR ABILITY TO GO OUT. AND PURCHASE LAND. THAT WOULD ALLOW US TO GET ZONING. FUNCTIONALITY WITH IT TO GET LONG TERM PLANNING FUNCTIONALITY WITH IT, AND THAT COULD APPLY TO CORPORATE CENTER COULD APPLY TO RETAIL AND TARGETING THOSE THOSE OPPORTUNITIES THAT COULD ALSO APPLY TO AFFORDABLE HOUSING. AND IN SOME SOME OPPORTUNITIES, AND SO USING THEM IS THAT PROACTIVE TOOL AND DEAL WITH SOME OF THE T J ISSUES THAT WE'RE TALKING ABOUT, AND YOU GO OUT AND BUY WAY AND IN THE T. J. INCORPORATED. IN A WAY THAT GIVES US THOSE TOOLS AND ANOTHER BY HIM LAND, BUT IT JUST SEEMS LIKE WE COULD UTILIZE THOSE TOOLS TO BE PROACTIVE AND GETTING SOME OF THOSE OUTCOMES THAT WE'RE TALKING ABOUT WITH.

THOROUGHFARES WITH TARGETED. ZONING AND DEVELOPMENT WITH RETAIL STRATEGIES AND WITH HOUSING THAT WERE KIND OF SUBJECT TO. YOU KNOW SOME OUTSIDE FORCES, RIGHT? AND THEN I JUST HAD. THE LAST THING I'LL SAY IS WHAT PATRICK SAID ABOUT THE WORKFORCE DEVELOPMENT. YOU KNOW, AS AS THE YOU KNOW. EVER. EVERYBODY MENTIONED THE. EMPLOYMENT ISSUES, AND I THINK EVERYBODY FACES THAT. BUT YOU KNOW? WE ARE ONE OF THE LARGEST EMPLOYERS. IN THE CITY, AND WE COULD HELP. YOU KNOW, I THINK WE COULD DO A BETTER JOB AND HELP HELP DESIGNING WHAT WE NEED OUT OF THAT. AND UTILIZING THE BUSINESSES THAT WE HAVE AND COLLIN COLLEGE WITH THE TEXT CENTER, BUT I THINK THAT THERE IS NO BETTER BENEFIT THAT WE COULD PROVIDE. TO UM RESIDENTS THAN TO NO, YOU KNOW, PROVIDE OPPORTUNITIES FOR JOB TRAINING ADVANCEMENT. UM AND ULTIMATELY, IF WE'RE TALKING ABOUT YOU KNOW IF. I MENTIONED THIS SUSTAINABLE THING. WE'RE TALKING ABOUT BEING A SUSTAINABLE COMMUNITY. THAT MEANS THAT WE NEED TO BE A PLACE THAT PEOPLE CAN RAISE A FAMILY.

THAT FAMILY HAS OPPORTUNITIES HERE AND THAT YOU KNOW THAT THAT THOSE OPPORTUNITIES ALLOW YOU TO GROW IN AGE AND STAY IN THIS COMMUNITY AND, UM, WORKFORCE DEVELOPMENT IS A HUGE PART OF THAT, BECAUSE IT DOES ALLOW IT. PEOPLE TO BE COMPETITIVE WITH. CHANGING HOUSING COSTS AND. YOU KNOW, IT'S OUR RESPONSIBILITY TO ULTIMATELY TO HELP PROVIDE LAND USE AND PRODUCTS THAT PEOPLE CAN USE DURING THAT LIFE CYCLE. BUT ABOUT THAT JOB TRAINING, I THINK IS AN ASPECT THAT IS MISSING AND WE'RE. WE SEE IT IN THE RETAIL. THE MANUFACTURING AND WAREHOUSING TYPE JOBS, BUT YOU KNOW THE KIND OF STEP UP JOBS AND JOB TRAINING WE NEED AND WE AS AN EMPLOYER, IF YOU'RE LOOKING FOR PUBLIC WORKS, AND WE'RE LOOKING FOR THOSE TYPES OF THINGS A PRETTY BIG GORILLA AND LET MARKET I THINK THOSE ARE MY THREE THINGS. HARMFUL THE LATTER COMPONENT OF THAT. I DON'T KNOW . I'M GOING TO ASK THE GROUP IS THE THIS IS CLEARLY STRATEGIC AND ECONOMIC GROWTH, WORKFORCE DEVELOPMENT WORKFORCE CHALLENGES , I THINK, FALL UNDER THIS BUCKET. UM, THERE'S NOTHING REALLY THERE THAT I SEE THE DEALS WITH WORKFORCE DEVELOPMENT . I DON'T WANT TO GET CAUGHT UP IN THE WORDSMITHING. BUT IS THAT SOMETHING THAT YOU MIGHT WANT TO CONSIDER ADDING AS A PRIORITY? UNDER THE SCHOOL. I DO. I THINK YOU COULD. YOU COULD PUT IT INTO THIS, BUT I WAS ALSO SAYING YOU KNOW, IN THE OPERATIONAL EXCELLENCE OF THE CITY THAT COMES INTO YOU KNOW WHERE WE SOURCING EMPLOYEES. OKAY THERE'S SOMEONE SAID YOU SAID EARLIER THAT WAS OUT THERE BLEW ME AWAY

[02:50:04]

ALL RIGHT. SO UM, I THINK AS I GO BACK TO UM INCENTIVES STRATEGIES. PARTNER PROBABLY FALLS UNDER ONE D. RIGHT? EXISTING PARTNERSHIPS. FOR WHATEVER THAT MAY LOOK AND FEEL LIKE THAT. IS THAT STILL COVER THAT OR DO WE NEED TO EXPAND ON ANYTHING THERE? THAT FALLS UNDER ONE DAY. YEP. OKAY. OKAY ALL RIGHT, LET'S MOVE TO THE NEXT ONE. THEN LET'S SAY SO NEXT ONE IS OPERATIONAL EXCELLENCE. A COUPLE SHEETS HERE. HERE HERE. EXISTING PRIORITIES. KEEP JOE HERE. YEAH I DON'T. I DON'T KNOW YOU'RE IDENTIFIED AS A PRIORITY AS I RECALL IN THE GOAL, BUT IT SOUNDS LIKE MAYBE THERE'S A DESIRE TO DO THAT. SO ALL RIGHT. SO THOSE ARE YOUR PRIORITIES. UM THESE WERE SOME OF THE FEEDBACK I'VE HEARD FROM YOU. APPOINTMENT PROCESS BOARDS AND COMMISSIONS.

PROCEDURAL TYPE ISSUE COMPENSATION. IT'S GOING TO BE A FULL TIME JOB, A LOT OF LOT OF HOURS INVOLVED. UM THIS CONCEPT OF TRACKING YOUR OPERATIONAL ASPECTS OF KEEPING TRACK OF THE DIGITAL DASHBOARDS. WHATEVER THAT LOOKS LIKE. UM MAYBE THE NEED OF GETTING BACK TO THE DRUCKER COMMENT IS THERE ARE THERE SOME THINGS WE'VE GOT TO DROP OFF IN ORDER SO YOU CAN FOCUS ON THE HIGHEST PRIORITIES AND THEN LOOKING AT TECHNOLOGIES THAT COULD HELP ADVANCE THE CITY OPERATIONS? I'M SORRY. THAT WAS IT FROM THAT CATEGORY. SO ALRIGHT. ANY OF THOSE ANYBODY WANTED? THESE ARE OBVIOUSLY YOUR THOUGHTS. ANYBODY WANT TO JUMP IN AND HAVE A CONVERSATION ABOUT THESE ITEMS RELATIVE TO YOUR PRIORITIES. OKAY. ALL RIGHT. SO UNDER. THINK CITY COUNCIL COMPENSATION IS GOING TO HAVE TO BE VOTED ON BY THE GENERAL PUBLIC, AND IT. THE NEXT NEXT

[02:55:02]

FAIRLY IN LINE WITH THE CITIES THAT FRIDA. VOLUNTEERS. AND THEN THERE WERE WORST CITIES THAT ACTUALLY. LIKE I THINK ADELINE IS INCREASED. THERE'S. FORT WORTH, TEXAS. WHAT'S GOING THROUGH THAT DELIBERATION RIGHT NOW, AND THEY JUST THEY'RE GOING THROUGH. I THINK IT WAS DECIDED THAT THE FAIR THING WAS THE MAYOR WAS TO BE PAID A QUARTER OF A MILLION. CONSENSUS I THINK THAT WAS CONSIDERING RETROACTIVE TO TWO ACTIVE 17 AND THEN ADJUSTED FOR INFLATION, RIGHT AND ALSO YEARS HE RAN AND DIDN'T WIN. BECAUSE HE PUT THE EFFORT. REALLY THINK, ED AT SOME POINT IN THE FUTURE WITH THE GROWTH OF THIS CITY THERE. TO MAINTAIN GOOD LEADERSHIP. IT'S GOING TO HAVE TO CHANGE. AND I THINK THAT CHANGE HAS TO COME. AROUND THE GENERAL PUBLIC. AND. I DON'T HAVE ANY ASPIRATIONS OF THAT CHANGE TAKING PLACE WHILE I SIT ON THE CITY COUNCIL. HOWEVER I DO THINK WE NEED TO PUT IT IN FRONT OF THE PUBLIC. MAKE A DETERMINATION. UH HUH. LOOKING 50 YEARS DOWN THE ROAD BECAUSE 10 YEARS DOWN THE ROAD 20 YEARS DOWN THE ROAD. I MEAN, IT'S NOT EVEN THAT. I MEAN, THAT'S YOU KNOW, I CAME TO MCKINNEY BECAUSE IT WAS A SMALL TOWN THAT WAS THE COUNTY SEAT OF A BIG COUNT. YEAH YOU KNOW, WE'RE UNDER 30,000 US STOOD UP THERE RIGHT NOW. I'M THINKING THIS IS NOT A SMALL THING. LOT MORE PEOPLE TO MANAGE AND THERE'S A LOT MORE DEMAND ON THE CITY COUNCIL TODAY THAN THERE WAS THEN. AND GOING FORWARD. THERE'S GONNA BE A LOT MORE DEMAND ON THE COUNCIL MEMBERS AT THAT POINT IN TIME. AND I'VE ALWAYS MADE THE POINT THAT IF YOU WANT THE BEST PEOPLE NOT ALL OF THEM CAN TAKE OFF. FRIDAY MORNING HERE FOR ONE OF THESE MADE. AND THEY NEED TO BE COMPENSATED FOR IT. SO IT'S GOT TO COME BEFORE THE VOTERS AND MCKINNEY AND IT'S A FUTURE NAME. YEAH I'M SAYING THE CONVERSATION OCCURRED CHARLIE AND DIFFERENT COMMUNITIES ABOUT, UM, JUST THE NUMBER OF HOURS INVOLVED, BUT ALSO IT'S ALSO FRAMED IN THE CONCEPT OF UNLESS YOU'RE IN A STATUS OF HIGHER INCOME AND HIGHER COMPENSATION, THE ABILITY TO FLEX HOURS AND THAT IT'S INCREASINGLY HARD FOR FOLKS THAT AREN'T IN THAT CATEGORY OF THAT BUCKET TO PARTICIPATE AT THE HIGHEST LEVEL BEING AN ELECTED OFFICIAL, SO IT'S BEING SOMETIMES FRAMED ABOUT YOU KNOW WHAT'S THE COMPOSITION OF OUR COUNCIL LOOK LIKE? IN TERMS OF INCOME, SOCIO ECONOMIC FACTORS, THINGS LIKE THAT. SO SOMETIMES I'VE SEEN THOSE DISCUSSIONS OCCURRING BEYOND JUST THE DOLLARS AND CENTS. IT'S LIKE IF I'M AN HOURLY EMPLOYEE, I CAN'T DO THIS JUST CAN'T BE AT THAT LEVEL. DOUG NO ONE HERE IS MAKING MINIMUM WAGE AT THEIR PROFESSION. UNDERSTAND YEAH, I AM BEING THE NEW GROUND HERE. THIS IS A CUTE IN MY MIND. I DON'T KNOW HOW MY OPPONENT WOULD HAVE DONE WHAT I BEEN ABLE TO DO. I HAD NO IDEA. I'VE NO IDEA DOCTOR FELT IS HOW YOU DO IT BECAUSE YOU'VE GOT A JOB IN ANOTHER CITY, AND YOU'VE GOT YOUNG CHILDREN. I MEAN, YOU. 58 FAT AND WHITE IS PRETTY MUCH THE AVERAGE GUY WHO'S GOING TO BE ON HERE. SO HERE I AM, YOU KNOW, AND THAT'S THAT'S SOME OF YOUR COLLEAGUES ARE DISAGREEING WITH THAT CONCEPT. THAT'S WHAT WE'VE GOT. YOU KNOW, IT REALLY DOES STRIKE ME THAT WE THIS IS THE ONLY ANSWER IS TO PAY PEOPLE, BUT I'M NOT GOING TO MAKE YOU SEE THE BAND TAYLOR COMMERCIALS WITH ABOUT HIMSELF. HE VOTED HIMSELF A RATE SIX TIMES. I'M NOT GOING TO BE THAT GUY, SO GOING TO REFERENDUM, I THINK IS A GREAT IDEA OF THIS REQUIRED. PERFECT. OKAY? RIGHT SO I KNOW IT'S COME UP IN PREVIOUS YEARS. SOUNDS LIKE IT'S A ADDRESSED FROM THE RECORD ONE COMPANY

[03:00:07]

WHAT CAN YOU DON'T IS THERE ANYTHING THAT'S PHASED OUT THEN? SPECIFIC. OKAY FEELING THE LOVE HERE, TREVOR, THAT'S FINE. THEY WANT TO KEEP HIM AND THEY WANT. THAT'S RIGHT. I WANT JOE IS DEFINITELY OUT PRIORITY NOW, YOU KNOW, REVENUE, UNSPOKEN UNDERSTANDING. I'M GETTING THAT FLOW HERE. THAT TO ANSWER CHARLIE'S QUESTION. I BELIEVE THESE FOLKS, BUT I DO WANT TO POINT OUT NUMBER THREE, AND I THINK IT'S A GOOD POINT. WHOEVER SAID IT. AND IT'S LIKELY BECAUSE YOU DON'T SEE OUR INTERNAL INNOVATION ACADEMY. UM THAT'S STRICTLY FOCUSED ON GIVING EMPLOYEES TOOLS DOING PROCESS MANAGEMENT, SO THEY TAKE A PROCESS. THEY MAP IT ALL OUT.

THEY FIND THE WASTE IN THAT PROCESS WASTED TIME WASTED DOLLARS WASTED RESOURCES, AND THEN THEY CHANGE THE PROCESS. SO THEY'RE MOVING FORWARD, SO I THINK THAT TO USE POLES GLOBALISM ABOUT PUTTING MEAT ON THE BONES. WE CAN DEFINITELY HAVE A TRACKER THAT SAYS IN FISCAL YEAR X Y Z SAVED ANOTHER HOURS OR NUMBER OF DOLLARS, OR WHAT HAVE YOU AND THAT COULD BE HIGHLIGHTED MORE WELL, PUNT EVERYBODY ELSE ON WHAT TO GET RID. MARY SAYS HE WANTS TO BE THAT GUY. I DON'T WANT TO BE THAT GUY. I DON'T KNOW THAT THERE'S ANYTHING TO DUMP IS WHAT I WOULD WOULD OFFER. HOWEVER PRIORITIZATION OF WHAT THOSE ARE AND UNDERSTANDING WE CAN'T BE AT A DEAD SPRINT ON EVERYTHING ALL AT THE SAME TIME. WE CAN BE AT A DEAD SPRINT ON THE TOP PRIORITIES AND GET THOSE DONE AND DO THEM WELL AND THEN MOVE TO THE NEXT. LEVEL PRIORITIES AND DO THOSE QUICKLY AND WELL VERSUS EVERYTHING IS A PRIORITY AND GO. JUST HEARING FROM THE STAFF MEMBERS WHO FEEL LIKE THEY'VE THEY'VE GOT FULL PLATES , AND THEN SOMETHING COMES UP THAT THEY WEREN'T EXPECTING ALL OF A SUDDEN THAT'S A PRIORITY. AND THEN A MONTH LATER, SOMETHING ELSE COMES UP, AND THAT'S A PRIORITY. AND THAT'S WHERE A LOT OF THE BURNOUT IS.

THAT'S NOT TO SAY THEY'RE NOT WILLING TO WORK HARD. IT'S ALMOST THOUGHT OF LET US GET THIS DONE. AND THEN WE START THE NEXT ONE. OR LET US GET THESE FIVE THINGS DONE. AND THEN WE START THE NEXT FIVE. VERSUS LET'S DO ALL 10 RIGHT NOW. THAT'S MORE THE IDEA. I DON'T THINK THERE'S ANYTHING THAT NEEDS TO BE DUMPED OR COMPLETELY OFF THE PRIORITY LIST. IT'S JUST WE'D LOVE TO KNOW WHAT ARE THE MOST IMPORTANT THINGS THAT WE NEED TO GET DONE FIRST. AND IT WILL MOVE TO THE NEXT ROOM. THAT'S NOT A THAT'S NOT SOMETHING THAT'S GOING TO BE RESOLVED TODAY, BUT I DO KNOW THAT DOG LAST YEAR, CERTAINLY OFFERED IT AND I'M SURE WE'LL OFFER IT AGAIN ISN'T A SEPARATE DISCUSSION. A SAD WORKSHOP WHERE WE KNEW JUST THAT WE GO TO THE COUNCIL AND SAY TELL US WHAT YOUR PRIORITIES ARE. EACH ONE OF YOU WILL SAY HERE'S OUR PRIORITIES AND YOU GOT TO KIND OF SYNTHESIZED AND GET DOWN TO WHAT ARE THE THINGS THAT ARE MOST IMPORTANT. FOR US TO BE FOCUSING ON BECAUSE WE HAVE LIMITED BANDWIDTH. WE HAVE A CERTAIN AMOUNT OF TIME. IN RESOURCES AVAILABLE WHEN WE HAVE WE'RE LIMITED IN OUR SKILLS AND ABILITIES WERE GOT SOME REALLY GOOD PEOPLE, BUT SOME THINGS WE MIGHT HAVE TO GET FROM ANOTHER SOURCE THE SKILLS AND ABILITIES. SO I THINK WHAT WE WOULD SAY IS, WE NEED TO BE JUDICIOUS IN THE USE OF OUR EXISTING RESOURCES. THERE'S A LOT OF THINGS HAPPENING. THIS IS A VERY FAST PACED ENVIRONMENT. WE'VE GOT THE RIGHT PEOPLE TO BE ABLE TO HANDLE IT. BUT YOU HAVE VERY, VERY APTLY SAID YOU CAN ONLY SPRINT SO MUCH WITH SO MANY THINGS, AND OTHERWISE WE'RE NOT GOING TO DO SOMETHING AS WELL. AND I ALWAYS MIGHT GOVERNING PHILOSOPHY AND MY ROLE IS DO FEWER THINGS. GOVERNMENT MIGHT DO FEWER THINGS, BUT DO THEM REALLY WELL? YEAH YOUR BEST SERVE THE COMMUNITY A LOT BETTER IF YOU DO EVERYTHING KIND OF SO VERSUS, YOU KNOW 20 THINGS. SO VERSUS 10 THINGS EXCEPTIONALLY, THEY'RE GOING TO REMEMBER THE SO SOMEONE'S NOT THE THINGS THAT YOU DON'T EXCEPTIONALLY AND SO PRIORITY. YES I DO. AT THE END OF THIS. I DO HAVE A SUGGESTION ON HOW YOU MIGHT WANT TO DO THAT, AS WE'RE STARTING TO WORK WITH COMMUNITIES ABOUT THAT, BECAUSE JUST LEAVE THE QUESTION OPEN, BUT I'LL REPHRASE IT IN MODERN TERMINOLOGY. WHAT COULD

[03:05:02]

QUICK WE CAN DO IT HIGH QUALITY OR WE CAN AND WE CAN DO IT. HAD A GOOD COST, AND YOU GET TO PICK TWO OF THOSE. UHH IF YOU TRY TO DO ALL THREE. YEP SOMETHING FALLS OFF AND WHAT WE DON'T WANT TO HAVE FALL OFF AS THE QUALITY WHERE WE'RE DOING THINGS QUICK AND AT A REASONABLE PRICE, BUT THEN WE'RE WE'RE LOSING THE QUALITY THAT THIS COMMUNITY DEMANDS OF US SO REALLY? IT'S JUST MAKING SURE THAT WE. WE ARE COGNIZANT OR AWARE OF THE STRAIN THAT PROJECT AFTER PROJECT OR INITIATIVE AFTER INITIATIVE. ON CERTAIN GROUPS MIGHT HAVE. I JUST FINISHED UP. UM LAST YEAR, I DID A FIRST TIME WORK WITH THIS FLORIDA COMMUNITY ON THEIR STRATEGIC PLANNING PROCESS, AND THEY HAD HAD A GOAL THAT HAD BEEN IN THEIR STRATEGIC PLAN FOR 10 YEARS. AND IT NEVER WENT ANYWHERE BEEN IN THEIR GOAL. THEY HADN'T CHANGED IT AND I CHALLENGED THEM. I SAID, IF IT'S TRULY A GOAL IN A PRIORITY FOR 10 YEARS A DECADE, YOU HAVEN'T SPENT ANY MONEY ON IT. BUT YET YOU STILL KEEP IT IN THE GOAL. WELL, THEY FINALLY TOOK THAT TO TASK AND THEN PUT A TON OF MONEY INTO IT. NOW THEY'RE IMPLEMENTING THEIR GOAL. BUT SO THAT'S THE GOAL OF A PRIORITY BASED BUDGETING. IF IT'S A GOAL, WHICH ARE NOT FINANCING IT, STAFFS KIND OF TIED THEIR HANDS BEHIND THEIR BACK, MAKING IT WORK. AND SO THAT'S KIND OF THE NATURE OF WHAT IT IS. IF IT'S A GOAL, IT'S PRIORITY. YOU KNOW, MY SON, MY OLDEST SON IS A MINISTER. AND ALWAYS WHEN YOU GET THROUGH STEWARDSHIP TIME, EVERY MINISTER. I THINK EVERY CHURCH THAT SAID I CAN TELL WHERE YOUR PRIORITIES ARE BY LOOKING AT YOUR CHECKBOOK AND WHERE DO WE FALL INTO THAT PRIORITY? I ASKED THE SAME TWO COUNCILS. IF THESE ARE YOUR PRIORITIES ARE YOU FUNDING THEM? AND IF THEY AREN'T ARE THEY REALLY A PRIORITY? AND SHOULD THEY SAY OR NOT? THOSE ARE THE QUESTIONS SO OKAY? SO ALL RIGHT, SO I'M GOING TO GO BACK ON THESE PRIORITIES. THERE'S A THIS THIS CATEGORY, NOT SURPRISINGLY, BECAUSE IT CUTS ACROSS YOUR ENTIRE ORGANIZATION HAS THE MOST OUTCOMES OF THOSE CLOSE TO 200 OUTCOMES AS TASK THEIR ARMS AROUND A LOT IN THIS AREA, BUT THESE WERE THE PRIORITIES AT THE HIGHEST LEVEL. FROM THE COUNCIL. SO IN THE MIDST OF EVERYTHING WE'VE TALKED ABOUT HERE UNDER THIS GOAL AREA. ARE WE OKAY? OR DO WE NEED TO CHANGE ANYTHING? TERRORIST TALKED ABOUT DASHBOARDS. BUT HIGH LEVEL OF SERVICE. HUM BOARDS AND COMMISSION MEMBERS. IS THAT STILL A GOAL? PRIORITY IN THIS CATEGORY. WHAT ARE YOU, OKAY? OKAY? ALL RIGHT. GO TO THE THIRD. THE AIRPORT. EASIER GOALS IN YOUR AIRPORT. UM. WEREN'T READY. LET'S TALK ABOUT. OKAY UM , THIS IS KIND OF A BROAD BUCKET. A LOT OF YOU TALK ABOUT PASSENGER SERVICES. A LOT OF TALK ABOUT DEVELOPMENT OVERALL, SO I'M JUST GOING TO GO BACK. I KNOW, YOU KNOW, TRYING TO DEAL WITH AIRPORT AND PASSENGER SERVICES AND THINGS IN THE MIDST OF COVID AN AREA YOU KNOW ALL THAT'S BEEN A CHALLENGE. I KNOW THERE'S BEEN DISCUSSIONS. YOU'RE

[03:10:04]

MY UNDERSTANDING WAS SO THERE'S ONE VERY I WANTED TO THANK YOU FOR EXPLAINING WHAT ALL IS GOING ON OUT THERE PORTS BECAUSE THE LACK OF COMMENT BY THE COUNCIL MEMBERS DOES NOT MEAN THAT NOTHING'S GOING ON AND I'M MAKING THAT POINT FOR THE PERHAPS 190,000 CITIZENS OF MCKINNEY, WHO ARE SITTING AT HOME WATCHING THIS ONLINE. THANKS FOR THE GOOD WORK AT THE AIRPORT. I KNOW THAT MARK HOLLOWAY'S WATCHING. HE KEEPS TEXTING ME. SO WE HAVE AT LEAST ONE BUREAU. YOU'RE NOT GOING TO SCORE HIGH IN THE NIELSEN RATINGS TODAY, AS RICHARD SAYING SO AND THAT THAT TRANSITION IS PROBABLY BECAUSE YOU'RE MOVING MORE FROM A GENERAL AVIATION TO A MUCH MORE COMMERCIAL AND CONCEPT. THE REALITY IS I LOOK AT THE STRATEGIC PRIORITIES THAT WE'VE WE'VE KIND OF LAID OUT OVER THE YEAR AND AS WE GO THROUGH MY REAL I CAN'T COME TO REALIZE THAT YOU'LL HAVE IMPLEMENTED. WE HAVE MINUTES. YEAH, WE WORKED ON THAT ONE.

THAT ONE THAT ONE. SO THEY ARE GETTING MEN. SO THAT'S WHAT I TELL PEOPLE ABOUT LIKE THIS SESSION IS THAT WE KIND OF HELP. THE STAFF AND HELP YOU ALL UNDERSTAND WHAT ARE THE PRIORITIES AND THEN Y'ALL IMPLEMENT THEM AND Y'ALL ARE VERY GOOD AT THAT. AND SO WE I THINK WITH COUNCIL APPRECIATE THE FACT THAT WE'RE NOT TAKING NOTES AND MAKING SURE EVERYBODY IS GOING TO FOLLOW UP. Y'ALL DO AND SO UM, AS I LOOK AT OUR PRIORITIES, I AM GRATEFUL THAT THAT WE HAVE A CITY STAFF THAT HAS BEEN WORKING ON HIM AND CONTINUE TO DO SO. SO WELL DONE.

THANK AND THEN GO ONE STEP FURTHER. WE DON'T GET INTO IT IN HERE. BUT IF YOU GO ON INTO OUR DOCUMENTS ONLINE UNDER 3 87 OR EIGHT INDIVIDUAL ACTIONS WITH DATES, THESE ARE SMART GOALS

[03:15:02]

WELL SINCE MARK HOLLOWAY'S LISTENING, I WILL ONLY SAY IT'S A LOT EASIER TO DO THAT WHEN WE HAVE A GROWING COMMUNITY GROW EXACTLY. IT'S A LITTLE DIFFERENT IF YOU WERE ON THE OPPOSITE SIDE, WHICH SOMETIMES HAPPENS IN COMMUNITIES. WE HAVE A SHRINKING TAX BASE AND WROTE THAT THEY DO IN FAIRNESS ST MARK, BUT THEY DO A GREAT JOB AND THE KEY IS THE THEY. WE RUN A TIGHT SHIP WE FROM A FINANCIAL STANDPOINT, I WAS CALLED AT THE ENGINE ROOM OF THE SHIP AND THEY RUN A TIGHT SHIP, AND THEY DO IT REALLY A GREAT JOB AND WE APPRECIATE IT AND RAISED. WE DON'T HAVE TO WORRY ABOUT IT BECAUSE HE'S A CONSERVATIVE GUY IN A SENSE OF HOW HE MANAGES FINANCES, AND THAT'S EXACTLY WHAT WE WANT. AS MUCH AS POSSIBLE THAT WE MAKE EXCEPTIONS. IF WE WANT TO TAKE RISKS, CALCULATED RISK, AND THEN THE COUNCIL. WE HOPE WE GIVE YOU THE CONSEQUENCES AND RISKS AND WHAT THE FINANCIAL IMPLICATIONS ARE, AND THEN YOU MAKE A DECISION. AND SO DUCK. THAT'S MY WAY OF APOLOGIZING FOR THIS COUNCIL, NOT HAVE ANY COMMENTS ON THIS ISSUE. OKAY, WELL, THAT'S PROBABLY A GOOD THAT MEANS YOU'RE DOING SOMETHING RIGHT IF YOU HAVE A TON OF COMMENTS UNDER FINANCIALLY SOUND CITY, AND THAT TYPICALLY INDICATES YOU'VE GOT SOME PROBLEMS THAT YOU'RE ADDRESSING , BUT TO YOUR POINT, PAUL, OBVIOUSLY WHEN YOU'RE GROWING COMMUNITY GROWTH HELPS A LOT OF THAT AT SOME POINT THAT WILL SLOW DOWN AND A COUPLE OF YOU HAVE MENTIONED THIS ABOUT HOW DO WE FINANCE EVERYTHING? NOW THAT WE'VE GOT IT AND MAKING SURE THAT YOU THINK OF THAT LONG TERM SO BUT RIGHT NOW, YOU'RE KIND OF STILL IN THAT TRAJECTORY OF STARTING TO GET TO THAT PEAK OF WHAT DO YOU PAY FOR? AND HOW DO YOU PAY FOR IT GOING FORWARD, SO THAT'S A GOOD THING THAT YOU DON'T HAVE A LOT OF LOT OF CONCERNS IN THIS AREA, SO OKAY? SO I DIDN'T HEAR ANY CHANGES TO THE PRIORITIES THERE. SO LET'S THIS ONE IS LIKELY TO GENERATE SOME CONVERSATION BECAUSE THERE'S A LOT OF DIFFERENT THOUGHTS AND THEY'RE SO THERE'S A COUPLE PAGES ON UNDER THIS CATEGORY AND GOLD FIVE. I'LL GIVE YOU A CHANCE TO LOOK AT THAT FOR A SECOND AND I'LL SWITCH IT. THE SECOND PART OF THAT. WE DO HAVE SUSTAINABILITY , BUT IT'S MORE ON THE ENVIRONMENTAL GREEN INITIATIVE HERE, OKAY? SO THIS WAS FEEDBACK

[03:20:07]

THANK YOU. YOU STILL HAVE YOU CHANGED YOUR MIX OF RECYCLABLES YOU'RE COLLECTING BECAUSE OF THE MARKET DEMAND CHANGES OR NOT. OR YOU STILL COLLECTING RIGHT NOW NOW. YEAH YEAH, THERE'S BEEN A LOT OF LOT OF THAT TRANSITION. SOME OF US GARVEY EDUCATION IS WEAK, TALKED TO ABOUT RECYCLING AND WHAT YOU PUT IN THE RECYCLING BEINGS AND A LOT OF PEOPLE JUST THOUGHT THERE TRASH AND THEY YEAH. RECYCLING HOPEFUL. RECYCLING IS THE TERM. YEAH CHEERIOS BOXES, THINGS THAT PEOPLE THINK SHOULD BE IN RECYCLING ACTUALLY SHOULDN'T END VERY COGNIZANT LEE. I THINK TO BE BLUNT. I DON'T THINK THAT THE CITY HAS DONE A LOT IN TERMS OF EDUCATION. WE'VE DONE SOME, BUT WE ALSO DIDN'T WANT TO PUT OUT A HUGE RECYCLING. ADVERTISING CAMPAIGN RIGHT NOW, TO MAYBE CHANGE THAT BASED ON COUNCILS DIRECTION IN THE NEXT YOU KNOW, YEAR IF WE'RE GOING TO DRASTICALLY CHANGE PROGRAMS, POTENTIALLY PARTNERSHIPS AGAIN TECHNOLOGY BUT CERTAINLY PART ALSO AS WELL AS WELL BURNED THROUGH DONALD'S LOOKING AT IS WHAT IS AND WHAT HAPPENED.

SUCCESSFUL COMMUNICATION EFFORTS ANOTHER COMMUNITIES THEY'VE WORKED FOR. THAT THEY'VE BEEN WORKING WITH OUR MARKETING DEPARTMENT. SO THAT IS ABSOLUTELY PART OF THAT COMPREHENSIVE PLAN AND RECOMMENDATIONS THAT WILL BRING BACK UNFORTUNATELY ONE OF THE THINGS THAT WE'RE GOING TO CHALLENGE OUR CONSULTANT WITH EVALUATING. IS, YOU KNOW, WE HEAR ABOUT SMART CITIES TECHNOLOGY. IT ANOTHER MAJOR. NINE COUPLE OF STAFF MEMBERS WERE AT A SMART CITIES EXPO WHERE YOU SEE REALLY SOME AMAZING STUFF, AND I CAN TELL YOU THERE ARE FIRMS INTERNATIONAL FIRMS, FIRMS THAT EUROPE FOR EXAMPLE, THAT DO BECAUSE THERE ARE A LOT MORE RESTRICTIVE ABOUT HOW THEY DO SOLID WASTE AVOIDANCE AND SOLID WASTE MANAGEMENT. AND THERE'S SOME TECHNOLOGIES ARE FABULOUS, BUT I COULDN'T IMAGINE. I'M NOT SAYING THAT THIS IS POSSIBLE OR WE'LL BE LIKELY BECAUSE IT'S A FUNCTION OF COSTS AND OTHER THINGS. BUT YOU CAN IMAGINE WHERE YOU YOU COULD HAVE A TOTE YOUR RECYCLABLE TOTAL SENSORS AND THE SENSORS SENSE FOR ORGANIC MATERIALS AND OR SOMETHING LIKE THAT, WHERE THEY BASICALLY CAN SAY. THE SENSORS SHOWING THAT YOU HAVE UM, CONTAMINATION IN YOUR RECYCLABLE TAPE TOE. WE'RE NOT GOING TO PICK IT UP. BECAUSE WHEN THEY PICK IT UP, IT GOES TO LANDFILL.

IF IT'S GOT A CERTAIN AMOUNT OF CONTAMINATION IS GOING TO GO TO THE LANDFILL. WE'RE NOT MEETING OUR DIVERSION RATE OBJECTIVES AND, UM. YOU KNOW, IT'S NOT HELPING ANYBODY IN THAT CASE.

THAT'S USING SMART CITY TYPES OF TECHNOLOGY. AND SO WHAT? WE'RE GOING TO CHALLENGE OUR CONSULTANT WITH HIS HELP US EXPLORE THOSE THINGS IN THE MARKETPLACE IT MAYBE. THEN WE GO INTO THE MARKETPLACE. FOR SOLID WASTE. WE BREAK OFF OUR RECYCLING AND WE SAY WE'RE GOING

[03:25:01]

WE'VE KIND OF ADDRESSED SOME OF OUR CONCERNS ABOUT THE PREVIOUS SYSTEM. AND THEN YOU KNOW, INTEGRATING THE NEW ONE. I THINK YOU KNOW WHERE WE SEE THE EFFICIENCY IS JUST EDUCATING THE COMMUNITY ABOUT HOW TO ACCESS THE SYSTEM. AND MAKING IT AS USER FRIENDLY AS POSSIBLE, BUT ALSO PARTNERING WITH COMMUNITY HEALTH PROGRAMS TO ENSURE THAT THEY HAVE BOATS ON STAFF WHO ARE ALSO VERY WELL EDUCATED. ON HOW TO ADVISE THEIR PATIENTS TO ACCESS ACCESS THE SYSTEM, SO I JUST WANT TO MAKE SURE THAT WE FOLLOW THROUGH WITH THAT AND THAT I KNOW WE'RE GOING TO BE EVALUATING METRICS AND THE RESPONSE TO THE NEW SYSTEM, BUT IT JUST NEEDS TO REMAIN. YOU KNOW SOMETHING ON OUR RADAR THAT WE CONSIDER OKAY? REFERRING TO THE ON DEMAND SERVICES. THE ON DEMAND THINK THAT DARTS COMING ONE OF THE TWO SPENCER OR SOMETHING. OKAY MARK HOLLOWAY MIGHT BE CONFUSED TO VIDEO AUDIENCES. OKAY GOTCHA. UM MAYOR . I KNOW. I KNOW YOU'RE UNDER WAY ON THE DECK AND ANYTHING YOU WANT TO TALK ABOUT ON THIS OR THAT. I KNOW THAT IT'S A FLYING THE APPOINTMENT IN A LOT OF WAYS AND THAT WE'RE WE'RE TRYING TO MOVE FORWARD QUICKLY ON THINGS ON THE EAST SIDE, BUT IT IS SOMETHING THAT IS. IT'S IMPORTANT TO ME AND IT HAS BEEN EXPRESSED. CENTERS ON THE COUNCIL. AND WE HAVE WE HAVE THE SUPPORT AND. ACTUALLY ENTHUSIASTIC SUPPORT FROM SOME OF OUR FRIENDS AND COLLEAGUES IN THE RTC, AND I JUST WANNA MAKE SURE WE STATEMENT FOCUSED ON PURSUING THAT. LEVERAGING THAT SUPPORT THAT WE HAVE ABOUT DOLLARS AND CENTS. THINK IT ULTIMATELY BRINGS TO COMMUTE. OKAY? OKAY I UNDERSTAND. THERE'S A STUDY UNDERWAY OF SOME SORT RIGHT NOW IN THE PROCESS ON THAT, OKAY, ALL RIGHT. WHO'S DOING THE STUDY ON THAT AS A TEXT ON NO RIGHT NOW. KIMBERLY HORN, KIM, SO WE'RE WORKING WITH FAMILY HARMONY ANTICIPATE THAT THEY WILL BRING AN UPDATE TO THE COUNCIL IN MID TO LATE MARCH, OKAY? THANK YOU. WE HAVE A CERTAIN. COMMITTEE IS MEETING COMING UP RIGHT A CALL. I THINK IT'S A WEEK OR STUFF. YET. WE SAID MY MEETING WITH YOU KIND OF GIVE YOU A PROGRESS UPDATE BEFORE WE GO TO COUNCIL. OKAY? POINT SO I'M GOING BACK TO YOUR GOALS. FIRST YOUR PRIORITIES THESE ONCE AGAIN. UM. I'M GONNA MAKE A COMMON IN PARTS THAT WILL ALREADY BE WELL ABSORBED BY THE CROWD IN HERE, BUT I'M NEW LIAISON TO PARK THEIR BOARD MEETING LAST NIGHT AND HAD TO SIT THERE AND LET KOWSKI I WAS BLOWN AWAY, BLOWN AWAY BY EVERYTHING THAT IS GOING ON. UMT DEPARTMENT IS FOR US. AND AS I LOOK INTO THE FUTURE OF MCKINNEY FOR SOMETHING THAT WE HAVE AN OPPORTUNITY KNOWN FOR. THAT'S IT . AND THE ONLY THING I'LL DO ONE THING I'LL CARVE OUT IS THAT APPARENTLY NORTH TEXAS WATER SIX, BRINGING A BIG SEWER LINE THAT'S GOING TO REALLY CUT DOWN A BUNCH OF TREES AND KIND OF BE A SCAR ALONG THE CITY. BUT WHAT MIKE'S DOING THERE AND HIS FOLKS ARE DOING THERE TO PLAYING OUT FOR WALKING TRAILS ON THERE AND DIFFERENT THINGS ON THERE, TOO CORPORATE FOR PARKS. ABSOLUTELY JUST MAGNIFICENT AND KIND OF REMINDS ME A LITTLE BIT OF THE

[03:30:01]

FIRST RESPONDERS, COVID ALL THE SOCIAL UNREST ISSUES. MENTAL HEALTH ISSUES THAT ARE TAKING PLACE. THIS IS ALL PRETTY SIGNIFICANT FACTORS AFFECTING, UM 1ST 1ST RESPONDERS. YOUR CURRENT PRIORITIES STILL REMAIN RELEVANT. I WILL SAY THIS THE LAST ONE IN ENGAGEMENT, STRATEGIC DIVERSITY OUTREACH TO ATTRACT AND RETAIN PUBLIC SAFETY PERSONNEL. I HAVEN'T SEEN ANY UPDATES ON THAT IN REGARDS TO PARLIAMENT. WHAT STRATEGIES. WANTED AND SINCE THEY HAVEN'T BEEN IMPLEMENTED, THE OUTCOMES BEEN AND WHAT IT'S SAYING. STRATEGY MOVING FORWARD. YES SO WE HAVE SPEAKING ALOUD. WE HAVE AND A POLICE DEPARTMENT HAD A LOT OF SUCCESS. WE'VE STARTED TO REALLY DIVERSIFY. RACIALLY AFTER THIS THIS. ETHNICALLY, UH AND. IN IN A NUMBER OF WAYS. WE'VE HAD SUCCESS THERE ON THE FIRE DEPARTMENT SIDE, WE WERE ABLE TO HIRE A FIRE CAPTAIN WHO HAS BEEN WORKING IN EVERY ONE OF THE STATIONS WITH ONE OF OUR CONSULTANTS. FRIENDS WHO HAS A LOT OF WORK WITH JOE ON COMMUNICATING THE VALUE OF DIVERSITY AND HAVING SOME THEY BASICALLY GO OUT AND HAVE DINNER WITH CREW IN THE STATION AND HAVE THOSE CONVERSATIONS WE'VE IMPLEMENTED. SOME NEW HIRING PRACTICES IN THE FIRE DEPARTMENT AND THE EFFORT TO TRY TO INCREASE OUR RECRUITMENT. THEY'VE DONE. THEY THEY MOVED THE NEEDLE NOT AS MUCH AS THE POLICE DEPARTMENT HAS, BUT THEY HAVE MOVED THE NEEDLE AND HAVE MADE SEVERAL HIRES THAT HAVE DIDN'T I GUESS OUT OF CHARACTER WITH WHERE WE HAD BEEN IN THE PAST. UM IN TERMS OF HIRING MORE FEMALE FIREFIGHTERS AND HIRING PEOPLE FROM DIFFERENT BACKGROUNDS. WE ARE STEPPING UP OUR RECRUITMENT EFFORTS AS WELL SPECIFICALLY FOR AFRICAN AMERICAN AND HISPANIC FIREFIGHTERS. UHH AND CHANGING THE WAY THAT WE HIRE. WE USED TO HAVE A BIG TEST TWICE A YEAR. SO YOU COME IN AND TEST 500 PEOPLE SHOW UP AT. 150 PEOPLE PASSED THE TEST OF THE TOP 40 PEOPLE MOVE ON TO THE PHYSICAL FITNESS TEST. AND THEN THE TOP 15 GO TO INTERVIEWS AND IT WAS THIS BIG CATTLE CALL, AND WHAT WE'RE FINDING IS. WE HAD A LOT OF GOOD PEOPLE WHO ARE SIGNING UP TO TAKE THE TEST BUT NOT SHOWING UP FOR THE TEST. BECAUSE THEY HAD TO WAIT FOUR MONTHS UNTIL THE NEXT TEST. IN THOSE FOUR MONTHS THEY GOT HIRED ON BY OTHER DEPARTMENTS. WE HAVE CHANGED THE PROCESS. SO NOW IT'S MONTHLY OR EVEN TWICE A MONTH. WE'RE OFFERING TESTS AND SMALLER GROUPS SO WE CAN GET PEOPLE AND WHEN WE GET QUALITY APPLICANTS THAT MEET SOME OF OUR GOALS FOR HIRING THAT WE'RE ABLE TO GET THEM THROUGH THE PROCESS QUICKER AND GET HIM HIRED ON QUICKER AND THAT JUST WAS IMPLEMENTED A COUPLE MONTHS AGO, SO THAT'S A NEW INITIATIVE. ON TOP OF THAT WE'VE WORKED REALLY HARD TO IMPLEMENT WHAT WE'RE CALLING A LATERAL HIGHER PROCESS THAT ALLOWS US TO GO TO EITHER NEIGHBORING COMMUNITY OR A COMMUNITY ACROSS THE COUNTRY.

AND SAYING, HEY, IF YOU HAVE THREE YEARS IN THE FIRE SERVICE , AND YOU'VE GONE THROUGH AND HAVE RECEIVED IRISH CERTIFICATIONS AND READY TO GO, WE CAN HIRE YOU ON HERE AT THE SAME STEPS THAT YOU LAUGH. FIRE IS THAT'S VERY TRADITIONAL. PROFESSION WHERE. MANY PEOPLE

[03:35:03]

QUALITY PEOPLE. SPECIFICALLY BECAUSE ONE OF THE ISSUES WE HAD PREVIOUSLY DONE WAS WE? WE STEP BACK FROM HIRING CERTIFIED FIREFIGHTERS AND STARTED HIRING RECRUIT FIREFIGHTERS. THOSE RECRUIT FIREFIGHTERS WE PAID TO PUT THROUGH FIRE SCHOOL. AND WE PAID TO PUT THEM THROUGH PARAMEDIC SCHOOL BECAUSE ALL OF OUR FIREFIGHTERS ARE TRAINED PARAMEDICS. IT'S ABOUT 18 MONTHS OF TRAINING. AND IN THOSE 18 MONTHS OF TRAINING, WE DON'T HAVE THEM ON SHIFT, SO THEY DON'T HELP US WITH THE STAFFING AND THEN WE ALSO WOULD LOSE A THIRD OF THEM THROWING BROW. I DON'T KNOW THAT, BUT WE'RE LOSING A HIGH PERCENTAGE OF THEM. DURING THE TRAINING PROCESS, WHETHER THEY DECIDED TO GO DO SOMETHING ELSE REALIZED FIRE SERVICES AND FOR THEM. SO WE'VE KIND OF GONE BACK TO THIS LATERAL HIGHER TRYING TO FIND PEOPLE WHO ALREADY KNOW THEY WANT TO BE FIREFIGHTERS. THEY'RE ALREADY CERTIFIED, AND WE CAN GET HIM ON SHIFT VERY QUICKLY.

SO I CAN HAVE THEM PREPARE AND UPDATE TO COME FORWARD WITH MORE OF THE DETAILS, BUT THIS IS THIS HAS BEEN A PRIORITY FOR BOTH OF THE DEPARTMENT'S OVER THE PAST COUPLE YEARS. ARE YOU SAYING? THE SAME. VACANCIES THAT YOU SEE IN THE POLICE DEPARTMENT DEPART. I DON'T HAVE THE NUMBERS. LET ME SEE IF HE GAVE THEM TO ME. WE CONSTANTLY HAVE VACANCIES IN THE POLICE DEPARTMENT AS WELL. WE DON'T HAVE THE NUMBER. WE FUNDED 10 POSITIONS IN THE FIRE DEPARTMENT, AND WE'RE IN THE PROCESS OF HIRING THOSE 10, AND AT THE SAME TIME WE HAD RETIREMENTS, AND WE HAD PEOPLE LEAVE THAT DEPARTMENT SO WE GOT UP TO 15 IN THE FIRE DEPARTMENT , THE POLICE DEPARTMENT WE DO HAVE VACANCIES. A COUPLE OF THOSE VACANCIES ARE SPECIFICALLY BASED ON WHAT I SAID ABOUT THE VEHICLE PURCHASED. SO WHEN WE. WHEN WE ADD TWO PATROL OFFICERS. WE HAVE TO GO BUY A VEHICLE. AND IF THAT VEHICLE TAKES 18 MONTHS TO PROCURE, IT'S REALLY HARD TO BRING THEM ON AND HAVE THEM BE.

EFFECTIVE BECAUSE WE DON'T HAVE A CAR FOR HIM TO DRIVE. SO THOSE ARE SOME OF THE CHALLENGES THEY'RE FACING ON THE STAFFING ON THE POLICE SIDE, THERE'S CONSTANTLY I WOULD SAY 3 TO 5 POSITIONS. OPENING THE POLICE DEPARTMENT AS WELL. MHM ALRIGHT , THAT DOWN IS THAT A PRIORITY? THE COUNT? SO WITH FIRE AND THEY COME IN THEIR SAME STEP, WHAT IS THE SWEET SPOT FORCE? IN OTHER WORDS, WE'RE NOT LOOKING PROBABLY TO BRING ON A GUY WHO'S BEEN DOING IT FOR 15 OR 16 YEARS, AND HIS STEP IS THE SWEET SPOT SOMEWHERE. IN THE 3 TO 5 YEAR RANGE THAT WE'RE LOOKING TO RECRUIT FROM SOMEWHERE ELSE. IT IS THE REASON WE DID IT SPECIFICALLY WAS TO GET PEOPLE WHO ARE TRAINED AND READY TO GO ON RIGHT BECAUSE OF THAT LAG TIME OF 18 MONTHS OF TRAINING.

THE WAY THE MEAT CONVERSE SET UP IN THE PROMOTIONAL REQUIREMENTS . SO IF YOU'RE GOING FROM FIREFIGHTER TO DRIVER OPERATOR IF YOU GO FROM DRIVER OPERATOR UP TO CAPTAIN OR CAPTAIN OF THE BATTALION CHIEF TYPICALLY ARE PROCESSES GEARED TO HELP MOVE PEOPLE FROM THE MCKINNEY FIRE DEPARTMENT FIRE DEPARTMENT IN LEADERSHIP ROLES. SO THOSE 10 15 YEARS PEOPLE COMING IN AT RANK.

THOSE ARE HARDER TO COME BY UNTIL YOU GET UP TO THE ASSISTANT CHIEF LEVEL. SOMETIMES THERE ARE PEOPLE BEING HIRED IN FROM OTHER DEPARTMENTS IN THOSE ROLES, BUT IT'S BECAUSE OUR BEACON FIRST GEAR TO PROVIDE OPPORTUNITIES FOR OUR FIREFIGHTERS TO MOVE UP. OKAY, 3 TO 5 YEARS IS PROBABLY THE SWEETS, BUT I. PERSONALLY, AND I THINK THE CHIEF MAY DISAGREE WITH ME A LITTLE BIT ON THIS. EVEN SOMEONE WHO JUST CAME OUT OF FIREFIGHTER SCHOOL AND WAS PAID WAS SENT THROUGH THAT SCHOOL FROM ONE OF OUR COMMUNITIES HERE AT COLLIN COUNTY. I'M HAPPY BRINGING THEM IN RIGHT. WE CAN GET THEM UP TO SPEED IN A MATTER OF MONTHS AND PUT THEM ON SHIFT, BECAUSE RIGHT NOW I GET THE DAILY REPORT OF ALL THE VACATIONS, PEOPLE OUT ON SICK PEOPLE BEING PAID OVERTIME. THE PEOPLE BE AN ACID STEP UP INTO ROLLS. ARE ABOVE THEIR CURRENT RATE. I GET THAT REPORT EVERY DAY, AND I WOULD SAY WE'RE AVERAGING. OF WE WERE AVERAGING PROBABLY. BORN IS SIX PEOPLE ON OVERTIME, EVERY SINGLE SHIFT AND THEN, UH, SURGEON COVID HAPPENED AND WE WENT UP TO 14 TO 16 PEOPLE EVERY SHIFT ON OVERTIME. AND SO WE NEED TO GET MORE BODIES IN THAT ARE READY AND CAN FILL THOSE ROLES AND FINAL QUESTION IN THE MEETING, CONFER AGREEMENT AND OR ARE WE DOING THIS NOW? IS THERE SOME KIND OF A SIGNING BONUS THAT CAN BE PAID TO A NEW RECRUIT? I FAILED TO MENTION THAT WE FOR THE FIRST TIME OFFERED A SIGNING BONUS. WE

[03:40:04]

[Wrap Up and Next Steps]

[03:45:05]

[CITY COUNCIL & CITY MANAGER COMMENTS]

OCCASIONAL ON ONE OF THE THINGS WE TOUCH DOWN WAS THOUGHT WE MAKE IT INTO SOME CONVERSATION.

WE DIDN'T WHICH IS FINE, WE'LL. WE'LL HAVE PLENTY OF TIME TO HAVE THE CONVERSATION, BUT THE WHOLE SUSTAINABLE ROAD MAINTENANCE DISCUSSION FOR A 40. PLEDGING NOT PLEDGING. YOU MAY NOT HAVE THAT NOW, BUT I THOUGHT THAT MIGHT BE A DISCUSSION WE ENDED UP IN PUT SOMETHING CERTAINLY WILL NEED TO BE THINKING ABOUT I GUESS YOU'LL BE BACK. WE'LL BE BACK IN FRONT OF COUNCIL, PROBABLY. WHEN DO WE START HAVING. BODY WILL PRESENT EARLY ON. SO FAR AS THE COUNT.

SORRY INSOFAR AS A COUNCIL WERE TO MAKE ANY SORT OF A DECISION, THEN YOU KNOW, YOU CAN SAY WHAT WE WANT TO MAKE THAT DECISION BEFORE THE OCTOBER ONE FISCAL YEAR OR YOU MIGHT SAY NO WOLF PUT IT OFF FOR A YEAR. ANOTHER YEAR. IT'S THAT'S REALLY AFTER THE COUNCIL, BUT WE'RE GOING TO TRY TO MOVE IT ALONG AND GIVE YOU A NEW SET OF RUSSIANS, A NEW SET BUT REFINED SET OF OPTIONS ON MARCH 15TH. I WOULD LOVE US TO DO IT BEFORE. BUDGET AND HAVE IT FOR THE FISCAL YEAR STARTS.

SO RIGHT? AND MY COMMENT EARLIER WAS. NO INDICATION THAT THAT'S NOT A PRIORITY. OBVIOUSLY WE'RE LOOKING 50 YEARS DOWN THE ROAD. THAT'S GOT TO BE ROWDY. RIGHT, OKAY. WELL 50 YEARS AND I'M NOT TALKING ABOUT FIVE OR 10, RIGHT, SUCKING UP. ANY OTHER. THINGS WE DIDN'T TALK ABOUT THAT. YOU WANT TO MAKE SURE YOU GET OFF YOUR CHEST NOW. YEAH I DON'T WANT TO MAKE IT SOUND LIKE HOW IT'S COMPLAINING NOT HAVE ANY OF THE GLAMOROUS BOARDS BECAUSE FOR THE PAST FIVE YEARS I'VE ALSO BEEN THE SOLE LIAISON FOR ANIMAL SERVICES. GOTCHA. YEAH WELL, GREAT. WELL I, UM, YOU KNOW, I

[03:50:07]

YEAH TASK SO EXCELLENT GOALS. 12 30 WERE ABOUT 12 40. SO IN CHARLIE'S AREA WAS A LITTLE OVER ON THE REDS AND THE RED AND MY TIMING BUT APPRECIATE THE TIME AS WELL. SO THANKS SO MUCH. YOU GUESS I WISH YOU CONTINUED SUCCESS, AND IT WOULD BE FUN TO CONTINUE TO WORK WITH YOU AND WE'LL WORK WITH STAFF

* This transcript was compiled from uncorrected Closed Captioning.