[CALL TO ORDER]
[00:00:07]
WELCOME TO THE CITY OF MCKINNEY'S HISTORIC PRESERVATION ADVISORY BOARD MEETING OF MARCH , THE 9TH 2023 THE BOARD MEMBERS THAT YOU SEE SIT SEATED BEFORE YOU THIS EVENING HAVE BEEN APPOINTED BY THE CITY COUNCIL, AND WE SERVE AT THE PLEASURE OF THE CITY COUNCIL. IF YOU ARE HERE THIS EVENING AND WISH TO SPEAK DURING THE PUBLIC COMMENTS SECTION PLEASE COMPLETE A SPEAKER CARD STATE YOUR NAME AND ADDRESS FOR THE RECORD AND LIMIT YOUR REMARKS TO THREE MINUTES.
WE ASK THAT YOU BE CONCISE IN YOUR COMMENTS AND SPEAK ONLY ONCE, IF NECESSARY TO CLARIFY OR TO ANSWER QUESTIONS POSED BY THE AUDIENCE. CITY STAFF WILL BE CALLED TO RESPOND TO ANY QUESTIONS THAT HAVE BEEN RAISED BY THOSE IN THE AUDIENCE. THE BOARD REQUESTS THAT WE ALL TREAT EACH OTHER WITH RESPECT. FOCUS ON THE ISSUES. WE ALL WANT TO ACT IN THE BEST INTERESTS OF ALL THE CITIZENS OF MCKINNEY WHILE MAINTAINING THE HERITAGE AND HISTORIC CHARACTER AND THE HISTORIC DISTRICT. DO WE HAVE ANY PUBLIC COMMENTS ON THE NON PUBLIC HEARING AGENDA ITEMS? ANYBODY TURNING KARDIAN TERRY? NOPE OKAY. WE'RE GOOD. WE'RE GOOD TO GO THEN. OKAY WE'RE
[CONSENT ITEMS]
GONNA MOVE ON TO THE CONSENT AGENDA. ITEM NUMBER 23-014 MINUTES OF THE HISTORIC PRESERVATION ADVISORY BOARD REGULAR MEETING OF JANUARY 5TH 2023, DO WE DO WE HAVE A MOTION TO APPROVE THE CONSENT AGENDA? OKAY MOTION, APPROVED BY A BOARD MEMBER, MCWILLIAMS HAVE SECOND THE 2ND 2ND BY A BOARD MEMBER FREE FRIEDEL. DO I LET'S SEE ANY FURTHER DISCUSSION ABOUT THE MINUTES. OKAY EVERYONE, CASH FELT BY HAND. ALL APPROVED OPPOSED, OKAY? CONSIDER AGENDA[Consider/Discuss/Act on a Request by Daniel Karnuta for a Level 2 (Rehabilitation Level) Historic Neighborhood Improvement Zone Program Tax Exemption for the Property at 902 W. Virginia Street]
PASSES. WE'RE GOING TO MOVE ON TO THE REGULAR AGENDA. ITEM NUMBER HP 2023-001. TO CONSIDER DISCUSS ACT ON A REQUEST BY DANIEL. ODA CORNERED A FOR A LEVEL TWO REHABILITATION LEVEL HISTORIC NEIGHBORHOOD IMPROVEMENT ZONE PROGRAM TAX EXEMPTIONROPERTY AT 902 WEST VIRGINIA STREET, CASSIE BUMGARNER'S GOING TO MAKE THE PRESENTATION. THANK YOU SO MUCH, CATHY. GOOD EVENING FOR MEMBERS. TWO. TO WEST VIRGINIA HISTORY. THE OWNER.CEREAL FOR THE LEVEL TO REHABILITATION. COMPANY NEEDS TO BE AT LEAST. WORKING TO HAVE.
ALTHOUGH THIS PROPERTY DIDN'T HAVE A FORMAL LETTER OF ELIGIBILITY. GOOD LUCK CONVINCING THE PROPERTY OWNER HAPPIER. HIRING FOR THE READABILITY. THE GROUP IN 12 MONTHS FOLLOWING NATIONS COMPLETE POSED TO BECOME TERRIFIED ELIGIBLE.
THE STAFF REPORT. AN APPLICATION SHOULD THE DETAILED WORK OVER 10,000. REPAIRS, WHICH INCLUDED . AS WELL AS. AH, THIS ONE. PLANT FOR BUYING IT. CONDITIONS. THAT WAS REVIEWED THE REQUEST BY THE HOMEOWNERS AND THAT IT DOES MEET THE MINIMUM. REHABILITATION CENTER. I THINK WE'RE IN TAXES.
ANYBODY HAVE ANY QUESTIONS ABOUT STREET SIGN? WHAT'S THE CROSS STREET ON VIRGINIA? THIS THING
[00:05:01]
RIGHT NOW, HERE'S BURN BURN. AS A HAVE THE DRIVEWAY ON BURN. OKAY, SO. SEE YOU IN THAT 1985 PHOTOGRAPHS. CASSIE WOULDN'T BE, UM, SORRY. YOU COULDN'T HEAR ME ? YEAH, ABSOLUTELY. I WAS SAYING IT HAS A DRIVEWAY ON THE SIDE OF BURN JUST TO KIND OF GIVE YOU A LOCATION VISUAL AND YOU CAN SEE THE DRIVEWAY AND THAT 1985 FEDERAL YOU JUST OUT OF CURIOSITY. I DIDN'T UM THE PROCEDURE IS DO THEY USUALLY COME TO YOU BEFORE THE WORK IS DONE, OR HOW DOES THAT IS THAT WHAT HAPPENED IN THIS CASE OR BEFORE STAFF, BUT THERE WAS NO POINT OKAY, OKAY. DOUBLE STEP WASN'T OPEN. BYE. YOU KNOW, I REMEMBER THIS HOUSE, JAMES, YOU PROBABLY, UH, THIS HOUSE. I DON'T KNOW, MAYBE IN THE NINETIES, THIS HOUSE WAS IN REALLY BAD SHAPE AND OWNERS WHO WORKED ON IT HAS DONE A LOT OF NICE WORK TO IT LOOKS GREAT. IT REALLY DOES. THAT, OKAY? OKAY ANYBODY HAVE ANY QUESTIONS? OR UM, THE APPLICANT IS NOT HERE TO MAKE A PRESENTATION. SO DO YOU HAVE ANY QUESTIONS? IF WE DON'T? DO WE HAVE A MOTION OR TO APPROVE. RIGHT UM, BOARD MEMBER FRIEDL TO APPROVE SECONDED BY BOARD MEMBER MCWILLIAMS. ANY FURTHER DISCUSSION ON THIS. OKAY PLEASE CAST YOUR VOTE IN FAVOR. RAISE YOUR HAND OPPOSED. OKAY PASSES. UNANIMOUS ALRIGHT. THIS ITEM HAS BEEN APPROVED. THANK YOU, CASSIE. FREEDOM FREEDOM. HMM. MCWILLIAMS. SECOND IT WAS A[Discuss the Historic Home Recognition Program]
QUICK SUCCESSION. YES IT WAS. YES, IT WAS. UM OKAY. WE'RE GONNA MOVE ON TO THE DISCUSSION ITEM ITEM NUMBER 23-01, FOR ONE DISCUSSED THE HISTORIC HOME RECOGNITION PROGRAM AND CALENDAR. CASSIE. THANK YOU GONNA MAKE THAT PRESENTATION TO THANK YOU. THIS IS ABOUT THE HOMEWORK IGNITION. 15 YEARS OLD. POTENTIAL OPTIONS. BACKGROUND, THE HOME RECOGNITION PROGRAM.THESE INITIAL DISCUSSIONS STATED BACK TO ACTUALLY JULY. IT KIND OF WENT THROUGH SEVERAL. ALL OF THEM. ABOUT EVERYONE. YOU MENTIONED. PROGRAM GOALS NOW IN THE PRESENT ARE USUALLY FOR THE RECOGNITION OF WELCOME HOME DURING THE LESSER KNOWN HISTORY. AND JUST HAVING THIS VISUAL REMINDER. THE PAST. WHAT WE'VE DONE IS THE RECOGNITION. CONSIDERATION. IT WAS A SMALL HALF SIDE. DEFINITION OF WELCOMING THE OWNERS FOR THEIR WORK. LIKE THE FACT. I DON'T REMEMBER. HELP YOUR MIND.
I'D HAVE TO BE A BIT LOUDER. HOPEFULLY, YOU CAN HEAR ME. UM FROM STAFFS FOR STEP. WE JUST TALKED ABOUT PEOPLE OF THINGS THAT WE'VE NOTICED FIRST OFFICER INCREASED PRODUCTION COST OF THE CALENDAR. COUPLE OF YEARS. EVERYTHING, INCLUDING CAPTURES HAS WENT. THERE HAS BEEN A LITTLE BIT OF DECLINE AND INTEREST IN THEM. TWO. I WAS JUST COPIES. IT IS A 15 YEAR
[00:10:05]
MILESTONE THAT WAS JUST COMPLETED. AT LAST CALENDAR WAS THE 15TH YEAR. YOU HAVE SOME OPTIONS ABOUT DIGITAL OPPORTUNITIES. I JUST WANT TO TALK ABOUT A LITTLE BIT TONIGHT.AND ANOTHER THING. WE DIDN'T HAVE A SISTER DECLINE IN THE ADVERTISING. WHAT'S THIS PAST YEAR? BUT THIS WAS JUST KIND OF STAFFS, PERSPECTIVE AND SOME OPTIONS THAT WE'VE NOW AH! ABSOLUTELY ONE MAINTAINED THE TRADITIONAL CALENDAR AS IT CALENDAR AND DIGITAL FORMAT.
COMBINING THE CALENDAR WISDOM. AND THEN ALSO THIS KIND OF REBRANDING OF RECOGNITION OF HOME. THE NEXT OPTION IS PRETTY EASY OVER THE SYSTEM. THAT MAINTAINING THE STREET THAT WE ALREADY HAVE. SO THIS IS KIND OF THE BASELINE OPTION. BUT THEN WHEN I WAS BRAINSTORMING THE STAFF WAS BRAINSTORMING. TRYING TO THINK OF OTHER THINGS THAT WE CAN CALENDAR. UM, GIVEN ADVERTISING MOVING A LITTLE BIT LESS. SO ONE THING WE DO COME UP WITH US. THE POTENTIAL TO MOVE.
I'M ACTUALLY PRINTED. HOWEVER THE CALENDAR WOULD REMAIN AS IT IS, BUT THEN SOMEONE THAT WOULDN'T STOP ANYONE FROM PRINTING IT THEMSELVES, BUT IT WOULD GET. ANOTHER OPTION WOULD BE COUNTER AS PART OF A NEWSLETTER. ARE THINKING WITH THERE IS ANOTHER STEP. UM ADDITIONAL PERSON WILL BE SOME TYPE OF NEWSLETTER. AND SO. ONE PLACE IN THE NEWSLETTER WOULD BE GOING OUT THERE. I WAS RECOGNITION OF HOMES. WOULD THAT BE DIGITAL? OR WOULD THAT HOW WOULD THAT NEWSLETTER BE SENT? ACTUALLY SURE, YET. THAT'S STILL KIND OF UP IN THE AIR. YOU KNOW, ALL OF THIS WAS KIND OF IDEAS. LOSERS FORMAL AS YOU WANT THEM TO BE. ABSOLUTELY THAT WE FOLLOW. AND THEN THE FOURTH OPTION IS KIND OF A TRANSITION. AND THE MORE. TO MOVE IN. IT WOULD BE A COMPLETE OVERHAUL OF THE PRODUCT, BUT YOU'RE STILL MEETING YOUR WHOLE WE HAVE TALKED ABOUT RECOGNITION. I AGREE THE HISTORY THAT SORT OF THING. MOVING IT FROM A CALENDAR FOR ME. DON'T BREATHE. CELEBRATE THE PEOPLE OVER. HI. THIS OPTION WOULD OBVIOUSLY REQUIRE FURTHER DISCUSSION REFINEMENT. BE CENTERED AROUND HISTORIC HOMES FOR THE GENERAL. IT HAS THE POSSIBILITY TO INVOLVE OTHER YOUR SHIPS. IN GENERAL, WE WERE JUST LOOKING FORWARD. WOW. THE PROGRAM WILL ALSO WE TALKED ABOUT THE RECOGNITION. STREET. HAVING THIS KIND OF VISUAL REMINDER OF THE BOARD AS WELL AS MINISTER. UM A RIGHT SIDE. YOU JUST SEE THE CORE IDEAS THAT I'VE THROWN OUT. LOOKING JUST. AND THEN THE OTHER THREE OPTIONS OF SOMETHING. THAT IS MY PRESENT. SO IT'S THE NUMBER FOUR IS NO CALENDAR AT ALL. IS THAT MY UNDERSTANDING? YEAH THAT WAS KIND OF THE WAY THAT I WAS PRESENTING IT. SET OF A CALENDAR MOVING TOWARDS. WHAT IS THE COST OF THIS TIME? AH, SO. AND 2022. THE AMOUNT SPENT WAS 10,000. PART OF THAT WAS FROM THE ADS WORTH OR SOLD. I'M PUTTING THAT WAS ALSO FROM MARKET. AND HOW MANY CALENDARS WAS THAT? THAT WE
[00:15:06]
PRINTED EXACTLY 5000 CALENDARS. SO THE 10,000 WAS AFTER THE ADVERTISING. WHO WAS MORE THAN THAT THAN REDUCED INCLUDED, INCLUDE INCLUDED. SORRY SO IT WAS 10,000 ALTOGETHER, OKAY VALUE OF AS WELL RECEIVED 7700. OKAY, SUPPLEMENTED WITH HER. RIGHT, OKAY. I THINK, 11 REASON WHY WE DIDN'T HAVE AS MANY ADS WAS BECAUSE WE DID NOT BEFORE THE BOARD MEMBERS HAVE GONE OUT AND LOOKED AND ASKED FOR, UM FOR ADVERTISING, AND WE DID NOT DO THAT. AND SO THAT MAY BE WHY THE ADVERTISING WENT DOWN. UM BECAUSE WE DIDN'T GO OUT AND IN SOME OF OUR IN SOME OF OUR BIGGEST YEARS WE HAD UP TO 30 ADVERTISERS, WHEREAS NOW WORK DOWN. DOWN TO 22. SO WE'VE GOT A LITTLE BIT. YEAH. BUT THAT WAS TWO. YEAH, ABSOLUTELY. CHARLIE CHARLIE. YES, THAT WAS YEAH.THAT WAS PRETTY 2020. YEAH. RESPONSIBILITY. YEAH. IN SELF AS TO YES. THANK YOU. RIGHT? RIGHT YES REQUEST. NOT HAPPENING. YES. YEAH WELL, BLAME THAT ON YOU. THANK YOU, CHARLIE. BUT YEAH, THAT THAT WAS ONE REASON WHY THE ADVERTISEMENTS WENT DOWN BECAUSE WE DIDN'T GO ON AN ASPIRIN PEOPLE TO DO THAT. IT'S A SIMPLE ARITHMETIC, I GUESS IF ONE WERE TO MAKE TWO HOUSES ON EACH OF THIS FRONTAGE PAINTS AS YOU CUT IT, CUT IT DOWN APPRECIABLY OR IF YOU HAD THREE HOUSES. IN SMALLER PHOTOGRAPHS YOU COULD DO THAT HAVE FEWER TURNS THE PAGE FOR THE CALENDAR, WHICH IS ON THE WALL. NOT SURE THAT THAT'S DESIRABLE. BUT YOU DO GET A PRODIGIOUS LOSS OF PAGES THAT WAY. HAVE YOU LOOKED AT THE EDITING IN THAT WAY? I DON'T THINK WE HAVE LOOKED AT THAT.
BUT WE CAN DEFINITELY IT SEEMS LIKE IF YOU COULD CUT THE AMOUNT OF PRINTING AND HALF YOU MIGHT CUT THE BUDGET SIGNIFICANTLY, TOO. IN THE BEGINNING OF THE VERY FIRST YEAR, WE DID THE CALENDAR BACK IN 2008. WE ACTUALLY HAD LIKE A HALF SIZED CALENDAR SIGNIFICANTLY SMALLER IN SIZE, AND WE DID NOT LOOK AT YOU KNOW, IF WE SAY WE ONLY DID A 12 MONTH CALENDAR RATHER THAN A 14 MONTH CALENDAR, BECAUSE THAT WOULD GET RID OF WHAT FOUR PAGES 2 TO 4 PAGES, SO ABSOLUTELY, AND WE ACTUALLY DECREASED THE PAGES THIS YEAR A LITTLE BIT. I THINK WE CUT OUT FOUR PAGES THIS YEAR BECAUSE WE DIDN'T HAVE THE AD SPACE AND SO RATHER THAN FILL IT WITH TEXT, WE CUT IT OUT TO SAVE SOME MONEY ON PRINTING THAT WAY. IT SEEMS TO ME THAT THIS ISN'T AS MUCH OF A MONEY ISSUE BECAUSE IT ENDED UP BEING WHAT 2200 UH AND WE RECEIVED $10,000. COVERAGE FOR IT FROM THE CITY. SO WE'RE WELL UNDER. UNDER THAT. IT'S KIND TO ME. IT MAKES SENSE TO DISCUSS LIKE WE'RE DOING. IS THIS THE RIGHT THING? I USED TO ALWAYS HAVE CALENDARS OF CARS OR HORSES OR WHATEVER YOU KNOW, AND I DON'T HAVE. I DON'T PUT UP CALENDARS ANYMORE. GET THE GET THE CALENDAR AND I LOVE LOOKING AT IT, BUT I DON'T PUT IT. MY CALENDAR'S ON COMPUTERS. DON'T I USED TO HAVE THEM ON THE WALL? BUT NOT ANYMORE. THIS IS THE HISTORIC PRESERVATION BOARD. THE OLD WAY IS FINE. I'VE GOT CALENDAR UP. PUT IT UP CHANGES. WHAT MONTH IS IT ON? ARE OURS IS ON. WHAT MONTH IS IT? THIS IS ON THE RIGHT. ALRIGHT. MY WIFE MAKES A FAMILY CALENDAR THAT WE HAVE. MULTIPLE PHYSICAL CALENDARS THAT WE PUT UP. MAYBE UNUSUAL. WELL, AND I DO THINK I'M NOT A CALENDAR PERSON. BUT I DO THINK THAT THERE ARE A GOOD NUMBER OF PEOPLE THAT WOULD NOT KNOW HOW TO DO IT. DIGITAL. IN OUR NEIGHBORHOOD, YOU KNOW, AND BUT IS IT WORTH SPENDING? LIKE
[00:20:05]
YOU SAID. IT'S NOT THAT MUCH MONEY IF WE CAN GET THE ADVERTISEMENTS IN THEIR IT, IT'S NOT THAT MUCH MONEY. BUT IS IT IS THAT WHERE WE WANT TO PUT OUR MONEY, YOU KNOW. IS IT WORTH IT? YOU KNOW, DO WE THINK ABOUT MAYBE, UM, MAYBE NOT DOING WHAT DO YOU SAY? WE DID 5000 CALENDARS. OKAY I MEAN, IF YOU KNOW, MAYBE WE DON'T DO AS MANY. UM MAYBE, IS IT? IS IT A POSSIBILITY TO PROVIDE IT DIGITAL DIGITAL AND THEN AND THEN HAVE PRINTED VERSIONS JUST YOU KNOW, AND JUST NOT DO AS MANY OR, YOU KNOW I. SO WE FEEL LIKE WE KEEP TALKING ABOUT SAVING MONEY, THOUGH, UM, RELEASED AND, UH AND THIS IS AN EXPENSIVE IT'S NOT EXPENSIVE AND WE HAVE THE MONEY. THAT IS THERE. IS THERE A BETTER WAY TO REACH RIGHT? LIKE THE THERE WAS AN OPTION ABOUT DOING MONTHLY? UH WAS IT A MONTHLY NEWSLETTER WITH THE DURING A HOUSE AND I MEAN IS THAT SOMETHING THAT YOU WOULD DO IN PLACE OF THE CALENDAR OR IS THAT, UM CAN YOU DO BOTH? OR TELL ME SO THE WAY THAT I WAS THINKING OF IT FIRST. NO, THAT WOULD COME OUT MONTHLY.THERE WOULDN'T REALLY BE AWAY. WHAT IS THE. ONE OF THE BENEFITS OF DOING IT AS PART OF A NEWSLETTER IS THE THAT'S ALWAYS THE BENEFIT OF TRUTH. YOU'RE ALWAYS YOU KNOW, WITHIN A MONTH OR TWO, WHEREAS. BUT I WAS. I THINK YOU WOULD PUT IT ON A CALENDAR SPREADS THAT.
SO AM I TO UNDERSTAND. WE DO HAVE $10,000 SET ASIDE BY THE CITY FOR THIS OR JUST FOR THE CALENDAR, OR IS IT STILL ALLOCATED? SO YEAH, SO OUR BUDGET INCLUDES A PRINTING PRINTING AMOUNT, AND SO IT'S PART. IT COMES FROM PART OF THAT, AND SO WILL WE HAVE DONE OVER THE LAST 15 YEARS IS WE HAVE RAISED FUNDS AND THEN SPENT JUST OUT OF THOSE FUNDS. NOT ANY OF THAT EXTRA MONEY. LAST YEAR WE WERE, WE WERE ABLE TO RAISE THE FUNDS THAT WE DID AND THEN PULL FROM PART OF THAT OTHER BUDGET THAT PRINTING BUDGET. AND THEN BE ABLE TO USE THAT TO MAKE THE EXTRA 5000. WE MAY NOT HAVE NEEDED THAT EXTRA FIVE WOMEN THAT HAVE NEEDED 5000 CALENDARS LAST YEAR. WE KNOW THAT NOW WE HAVE AROUND 700 LEFT. BUT IT'S ONLY HALFWAY THROUGH THE YEAR.
SO YOU KNOW WE MIGHT GIVE OUT THE REST OF THEM AT THIS POINT. WE DON'T KNOW YET, BUT. YEAH YOU'RE DEPENDING ON RIGHT. IT'S JUST BEEN AS CASSIE SAID AT THE BEGINNING, IT'S BEEN KIND OF A RISING COST OF PRINTING OVER THE YEARS. I MEAN, IF HE IF YOU LOOK AT THE COST, THEY'VE YOU KNOW THEY GONE UP SIGNIFICANTLY VERSUS ONE YEAR WE GOT CALENDARS FOR LIKE A DOLLAR APIECE. WE'RE NOT GETTING THAT ANYMORE. NOW THEY'RE CLOSER TO TWO. SO WELL. UM. WHAT WERE YOUR IDEAS ON THE RECOGNITION OF HOMES THROUGHOUT THROUGH AN EVENT? PREVIOUS CITY THAT I HAVE WORKED. THERE WAS A AWARDS PROGRAM. ORGANIZED. SO THAT'S KIND OF WHERE I WAS GOING WITH THAT. WITH FOOD. AND RECOGNIZE THE PROJECTS THAT PEOPLE HAVE THEM. AND. THE ONLY THING I WOULD SAY TO THAT IS THE CALENDARS GO OUT TO LOTS OF PEOPLE WHO MAY OR MAY NOT KNOW ABOUT THE HISTORIC DISTRICT, WHEREAS AN EVENT WOULD SEEM LIKE IT WOULD BE CATERING TO THE PEOPLE THAT ALREADY KNOW ABOUT IT. UM EVERYTHING. WE DO HAVE HOME TOURS, AND WE DO HAVE EVENTS WE DO. WE WOULDN'T MAKE SENSE TO HAVE GONE TO HIM BECAUSE IT WOULD BE A DIFFERENT SET OF HOMES. HERE'S THE HOME TOUR OF ONE SET OF PICTURES OF ANOTHER. BUT WE DO HAVE EVENTS THAT ARE POPULAR. WE DO. WE DON'T WANT TO. TAKE ANY OF THAT AWAY FROM THAT, YOU KNOW, CHESTNUT SQUARE, AND THEY THAT'S A BIG FUNDING THING FOR THEM. YOU KNOW, WE WOULDN'T WANT TO INFRINGE ON THAT. I DON'T THINK
[00:25:02]
THAT WOULD BE BEING A GOOD NEIGHBOR. BUT I MEAN, I THINK YOU KNOW, CERTAINLY WE COULD MIGHT BE ABLE TO COME UP WITH SOMETHING DIFFERENT. REACH WITH THE NEWSLETTER. I KNOW FOR YEARS . HISTORICALLY A CALENDAR WOULD BE A PICTURE. MAYBE IT'S COCA COLA OR SOMETHING LIKE THAT. IT WOULD HAVE THAT MONTH IS A TEARAWAY. TEARAWAY SYSTEM WOULD GIVE YOU A PICTURE OR AS MANY PICTURES YOU WANT WITHIN A MARGINAL NOTE ON THE CALENDAR LAW COULD TEAR AWAY FOR THE NEXT MONTH. CONCEPTUALLY COULD TAKE THAT DOWN TO TWO PAGES OR THREE PAGES, DEPENDING ON THE BACK PAGE AND HOUSE THAT PAGINATED I'M JUST SAYING IN A CLEVER WAY, YOU CAN GET THE RESULT. WITH WITH A LITTLE MORE EDITING. IF YOU CHOOSE TO KEEP IT IF WE CHOOSE TO KEEP REMEMBER THOSE CALENDARS, YEAH. JULY THE FOURTH ? YEP EXACTLY. YOU HAD SOMETHING ELSE TO QUESTIONS ABOUT. THE REGION. AND IF WE WERE TO SHIFT THAT WITH THIS, CAN WE PROJECT THE REGION? WE'VE GOT 5000 CALENDARS. WE SET OUT 4300 OF THEM WHO HAVE A GREATER REACH WITH THE NEWSLETTER. WE'RE GONNA SO IF WE HAVE THAT DATA HMM. DEFINITELY WE CAN LOOK AND SEE. RIGHT NOW. WE DO GIVE JUST TO KIND OF SPEAK TO REACH. WHERE WE ARE NOW WE HAVE THE CALENDARS THAT WE GIVE OUT, RIGHT? SO WE LEAVE SOME HERE AT CITY COUNCIL CHAMBERS. WE HAVE ALL THE BUSINESSES THAT HAVE BOUGHT AN AD. AND WE GIVE THEM OUT TO THE REC CENTERS AND THE LIBRARIES SO THAT THEY CAN HAVE THEM OUT ON THE TABLE FOR PEOPLE TO COME AND PICK UP SENIOR CENTER HAS SOME THAT THEY'VE TAKEN LEAVE OUT FRONT AND THEN WE TRY TO MAKE IT AROUND TO THE YOU KNOW TO DOWNTOWN INTO BUSINESSES AND GIVE THEM THERE. AND SO IT'S HARD TO CALCULATE EXACTLY THE GEOGRAPHIC REACH THERE BECAUSE, YOU KNOW, WE KNOW WE GIVE SOME OUT TO APEX AND THINGS LIKE THAT . BUT WHETHER OR NOT THEY KIND OF GO BEYOND THE HALLS OF APEX, WE CAN'T REALLY FIGURE THAT MUCH OUT, BUT BUT WE DIDN'T KNOW ROUGHLY WHERE WE SEND THEM TO NOW DOES SOUND INTERESTING TO ME, I GUESS. THEORETICALLY, YOU COULD REACH MORE PEOPLE. I MEAN FOR ME PERSONALLY, THE IDEA OF A NEWSLETTER IS MORE INTERESTING BECAUSE IT'S USUALLY QUICK AND IT'S UM YOU KNOW, ACCESSIBLE. YEAH, LIKE AN EMAIL. UM BUT THEN YOU COULD ALSO MAIL THOSE OUT. IF THAT'S SOMETHING THAT PEOPLE WERE WANTING. I KNOW YOU WERE TALKING ABOUT DIGITALLY ACCESSING A CALENDAR. MAYBE SOME PEOPLE WOULDN'T BE INTERESTED IN THAT. UM BUT I DON'T KNOW TO ME THE IDEA OF A NEWSLETTER. UM IS JUST I THINK A COOL IDEA AND YOU COULD KEEP IT FRESH. KEEP IT UPDATED. CURRENT EVENTS. UM AND IT ALLOWS. FOR CREATIVE, UM, STRUCTURE. RIGHT. YOU CAN KIND OF DO WITH IT DO DIFFERENT THINGS WITH THAN YOU COULD WITH.THE FUN THING TO GET IN THE MAIL. FOR THE OTHER LEBANESE AND THERE WOULD BE SOME SUSPENSE TO IT INSTEAD OF GETTING A CALENDAR, AND IF YOU'RE ALL LIKE ME, YOU FLIP THROUGH ALL OF THEM. YEAH WHICH ONES SPOILED TO WHICH ONES ON MY BIRTHDAY MONTH? YES EXCELLENT. OPEN TO ON A CALENDAR. I WANT TO SEE WHAT WHAT I GET FOR MY BIRTHDAY. SO IT'S LETTER. IT'S A SURPRISE, HMM. SO IF WE ARE GOING TO MAKE A CHANGE, THIS IS SOMETHING THAT WE NEED TO DECIDE. PRETTY QUICK IS THAT IS THAT CORRECT? BECAUSE IF WE DO A CALENDAR, THEN WE NEED THE INFORMATION. AND WHEN, WHEN DO WE PRINT THAT IF WE DO A PRINTED CALENDAR WHEN DO YOU HAVE TO DO THAT? WE HAVE TO HAVE THAT DONE BY AUGUST, THE FIRST BLACK BY THE END OF JULY SO THAT WE CAN GET INTO THE PRINTERS IN AUGUST AND GET IT DONE BEFORE THE FISCAL YEARS OVER. OKAY I JUST WONDER IF YOU IF YOU KIND OF LOOK AT THIS AS A UM, TRANSITIONAL YEAR BECAUSE IF I HEAR I'M LISTENING TO WHAT EVERYBODY IS SAYING UP HERE, AND IT SOUNDS LIKE THAT SOME PEOPLE STILL WANT HARD CALENDAR OR IN A AND BUT ARE INTERESTED TO LEARN MORE ABOUT CHANGING TO A NEWSLETTER. I WONDER IF WE COULD LOOK AT MAYBE DOING A CALENDAR. UM AND NOT DO AS MANY COPIES. UM AND THEN DEFINITELY LOOK INTO THE POSSIBILITY OF DOING THE, UM THE NEWSLETTER AND SEE WHAT MORE WHAT THAT LOOKS LIKE AND HOW WE'RE GOING TO REACH PEOPLE HOW WE'RE GOING TO GET IT OUT TO PEOPLE. I MEAN, IS THAT SOMETHING THAT BUT I KNOW IT'S A LOT OF TROUBLE TO DO THOSE CALENDARS. I KNOW IT'S A I KNOW
[00:30:01]
THAT THERE'S A LOT TO IT. I THINK THE TIMELINE I AGREE WITH YOU, BENNY ON THE TIMELINE. I THINK IT'S A LITTLE TIGHT RIGHT NOW TO TRY TO BECAUSE IF WE SUSPEND THE CALENDAR THIS YEAR, WE HAVE TO COME UP WITH SOMETHING ELSE, AND THERE'D BE A QUICK TURNAROUND FOR A BRAND NEW IDEA. DON'T YOU THINK WE ACTUALLY HAVE A LITTLE BIT MORE TIME? IF WE DO SOMETHING ELSE ONLY BECAUSE THE REASON WE HAVE TO DO THE CALENDAR SO EARLY IS BECAUSE WE'VE GOT TO GET IT IN BY THE END OF THE FISCAL YEAR AND HAVE IT GET PRINTED IN TIME, WHEREAS IF WE'RE NOT STARTING A NEW THING, UNTIL YOU KNOW IF WE'RE STARTING SOMETHING NEW, RATHER THE CURRENT CALENDAR ENDS IN DECEMBER, SO THAT GIVES US A LITTLE BIT MORE TIME THERE TO BUILD SOMETHING NEW IF WE WORK TO JUST COMPLETELY CHANGED FROM THE CALENDAR, I MEAN, TWO AND THREE, I COULD SEE GETTING IT DONE IF WE DID SOMETHING LIKE FOUR THAT WOULD PROBABLY TAKE A LITTLE BIT MORE TIME BECAUSE THAT WOULD BE A BIG EVENT. WOULD BE A LOT OF WORK THAT WENT INTO THAT, BUT I MEAN, I LIKE YOUR IDEA OF THE EVENT. I JUST THINK THAT YOU KNOW, WE HAVE TO KIND OF TAILOR A LITTLE BIT SO THAT WE WOULD MAKE SURE THAT IT WAS SOMETHING THAT GENERAL PUBLIC WOULD HEAR ABOUT IT OR SOMETHING . MAYBE THEY COULD BUY TICKETS TO OR BECAUSE I THINK IT WOULD BE PRETTY INTERESTING. UM THE ONLY THING ABOUT THE EVENT IS IT SEEMS LIKE JUST LIKE WHAT YOU WERE SAYING. WITH THE TOUR OF HOMES. IT SEEMS LIKE IT KIND OF DUPLICATES THAT THINK YOU NECESSARILY HAVE HOME TOURS, RIGHT? LIKE CASSIE WAS SAYING SOME KIND OF A RECOGNITION DINNER, BUT THEN MAKE IT LIKE A SPECIAL DINNER WHERE THE GENERAL PUBLIC COULD GO AND IT'S YOU KNOW, YOU COULD I MEAN, WE'VE GOT A LOT OF OLDER BUILDINGS THAT COULD BE HELD IN. IT COULD BE REALLY DONE UP PRETTY NICE.UM TAKE A FLOUR MILL OR I MEAN, THERE'S A LOT OF VENUES AROUND AND MAKE IT AND MAYBE EVEN YOU KNOW IF IT WAS A FUNDRAISER TYPE THING, ONCE THE AMOUNT WAS PAID TO COVER EXPENSES, MAYBE IT COULD BE DONATED TO SOMETHING THAT WOULD RELATE TO, YOU KNOW, THE SORT DISTRICT HI. OKAY SO TAKE A LITTLE WORK. YEAH MAYBE A LONGER TERM SOLUTION. CASSIE PERSONALLY, DID WE DID WE SUBCOMMITTEE FOR THAT QUESTION HIS STAFF RESPONSIBLE FOR TAKING ALL THE PICTURES OF THE HOUSES FOR THE CALENDAR? YES. SO WE TAKE ALL THE PICTURES. WE CREATE THE DOCUMENTS. WE GATHER ALL THE INFORMATION. YEAH. REGULAR, LIKE KIND EXCHANGE KIND OF THING FOR TOGGLE FOR THEM. I TAKE THE PICTURES MUCH. WHAT PERCENTAGE OF TIME THAT WOULD SAVE YOU ON THE PROJECT. SOMEBODY GOTTA THINK WOULD LIKE THAT. MAYBE MAYBE WE CAN LOOK INTO IT. OKAY, SO DO WE HAVE ANY WHAT DO YOU WANT US TO TACOMA? OKAY I'M JUST FINE TO SAY THAT THE PRINTED VERSION IS A GREAT INTRODUCTION TO THE COMMUNITY. IT DOES SERVE OUR FUNCTION OF INFORMING PEOPLE HISTORICALLY LIKE NOTHING ELSE.
AND IT'S PERHAPS RADICALLY EDITED IT MIGHT BE XL AVAILABLE. IN A FORM THAT CONSUMERS CAN USE WITHOUT HAVING TO TURN EACH PAGE FOR EACH MONTH. MUST GO BY SO FAST FOR OLD GUYS LIKE ME BEING ABLE TO TEAR AWAY SIX MONTHS OFF OF ONE PAGE IN SIX MONTHS OFF ANOTHER, WHERE THE MATRIX OF SIX PICTURES ABOVE DESCRIPTION ON THAT MONTH OF THAT PARTICULAR HOUSE THAT SHOWN MIGHT BE INFORMATIVE AND QUICK. MAYBE IT'S MORE WORK. THINK ABOUT, HMM. BECAUSE I WAS LIKE THAT ABOUT IT BECAUSE OUR SO OUR CALENDAR IS UP IN THE KITCHEN. AND, UM. TO LEAN INTO THE MICROPHONE. YES. UM SO OUR CALENDAR IS UP IN THE KITCHEN. UM AND TO ME, I JUST IT'S VERY VISUALLY CLUTTERED. UM, AND SO I LIKE THE IDEA OF KIND OF A TEARAWAY, YOU KNOW, SIX MONTHS.
ONCE OR SOMETHING LIKE THAT, BECAUSE THEN THERE'S MORE SPACE FOR JUST THE DATES AND YOU KNOW FACT. LITTLE INFORMATION. UM. I THINK I DON'T KNOW WHAT IT IS. I DON'T KNOW IF IT'S THE ADS OR OR SOMETHING, BUT IT'S JUST TO ME IS LIKE. SO YOU'RE SUGGESTING MORE LIKE JUST THE PICTURE IN THE ROOM FOR THE DATES? YEAH OR WHY NOT HAVE THE LINK FOR THE ADS? MAYBE YOU COULD GO ONLINE FOR THE ADS. MAYBE THERE'S A YOU KNOW, YOU COULD FOLLOW THE LINK TO ACCESS THE ADS AND YOU KNOW WHATEVER WENT ALONG WITH THAT. THE ADVERTISERS MIGHT NOT LIKE THAT, THOUGH. YEAH HARD PART IS HONESTLY PROBABLY MOST OF THE ADVERTISERS ARE DOING IT TO HELP OUT TOO. I DON'T KNOW. I MEAN, I DON'T KNOW. RIGHT. I WOULD THINK THAT I MEAN, WELL, AND MAYBE EVEN THAT KIND OF GIVES THE
[00:35:05]
OPPORTUNITY FOR THE NEWSLETTER. UM EACH MONTH IS A DIFFERENT ADVERTISERS, RIGHT? YOU KIND OF HIGHLIGHT DIFFERENT BUSINESS FOR EACH MONTH. MAYBE THE PHYSICAL CALENDAR HAD A LINK TO THE NEWSLETTER, TOO. AND THEN YOU COULD ACCESS THE VENDORS AND PEOPLE AND THINGS LIKE THAT.OKAY SO IF I HEAR WHAT WE'RE SAYING, I THINK I UNDERSTAND THAT WE MIGHT WANT TO DO AT LEAST ONE MORE YEAR. OF THE OF A CALENDAR. AND MAYBE NOT DO AS MANY COPIES. BECAUSE I DO SEE A LOT OF COPIES SITTING AROUND IN BUSINESSES. I KNOW WHAT THE MUSEUM THERE'S COPIES SITTING THERE, SO I FEEL LIKE THERE'S PROBABLY A LOT THAT ARE STILL QUESTION WHAT I'M SAYING. I WANT THE CALENDAR GROWING. I WANT THE NAME. OKAY OKAY. WE HAVEN'T BEEN SAYING IS ANYONE SAID THEIR PREFERENCE? I THINK IT'S ONLY JUST NO, LET'S DO LET'S DO THEN . BEFORE WE SAY A PREFERENCE.
CAN I JUST ASK CASSIE A QUESTION ? UM IS IT GOING TO SAVE US MONEY? BECAUSE A LOT OF TIMES THEY HAVE MINIMUM PRINTING AMOUNTS. IF WE CUT THE PRINTING AMOUNTS FROM WHAT DID YOU SAY? PAULIE DID WE DID 5000 THIS YEAR IF YOU CUT IT IN HALF. IS THAT GOING TO ACTUALLY SAVE US MONEY? VERY I'M DONE. ORDER A SMALLER AMOUNTS. EXACTLY. SO I MEAN, WE KIND OF WANT TO LOOK INTO THAT, TOO. EXCEPT THE OTHER QUOTES. OKAY? BREAST. QUITE A FEW TIMES. HMM. OKAY. THEY WERE PRETTY GOOD. I WAS 25 1 COMPANY FOR MANY, MANY YEARS. I HEARD. LOOKING FOR ANOTHER PUBLISHER.
NO, TERRY. IT'S BEEN A LOT OF TIME GETTING THEM. ESTIMATES. SO I THINK WE WOULD JUST HAVE TO ASK. IT SEEMS LIKE IT'S SO MUCH DRASTICALLY DIFFERENT. I WOULD HESITATE TO PROMISE THAT THERE IS SMALL MERCY, GOOD LIKE THAT. OKAY? THANK YOU. OKAY. DO YOU WANT DAVID? DO YOU WANT TO TELL ME? SO DO YOU. DO YOU WANT OUR PREFERENCE, OR DO YOU WANT TO DO YOU WANT TO BRING IT BACK NEXT MONTH AND YOU'VE HEARD WHAT WE WHAT WE HAVE SAID OR WHAT? YOU'RE ASKING ME. I THINK WE ALL NEED TO SIT ON IT FOR A MONTH BECAUSE I THINK FRIENDS AND HEY , WHAT DO YOU THINK OF THE CABINETS? YEP WOULD YOU LIKE I THINK WE NEED TO BE ASKING AROUND, OKAY? UM THAT'S A GREAT IDEA, BUT I WOULD LIKE TO HEAR EVERYONE'S PREFERENCES OR NOT THEIR PREFERENCE THEIR INITIAL THOUGHT NOT TO BE COMMITTED FOR NEXT MONTH. YES HE KNOW YOU WERE WRITING THIS DOWN. OH AND NEWSLETTER IS KIND OF FREE AND THE WORK THERE'S WORK. THERE'S WORK INVOLVED IN ALL OF THESE.
SO THAT'S AWASH IN THAT CASE, THE NEWSLETTERS FREE UM AND I GET A NEWSLETTER FROM SOME OTHER ORGANIZATIONS THAT I GET, AND THEY HAVE THE THING OF THE MONTH AND I REALLY LIKE IT AND IT'S KIND OF IT'S KIND OF A SURPRISE TO ME. UM AND SO I LIKE THAT. UM AND I'M ALSO A COMPUTER PERSON, SO I DON'T USE THE WRITTEN CALENDARS ANYMORE. BUT I UNDERSTAND THE BENEFIT OF HAVING PAPER CALENDARS PLAYING AROUND TABLES AROUND TOWN, AND IT KIND OF GETS PEOPLE INTERESTED. BUT I? YEAH. I WOULD REALLY. I REALLY LIKE THE IDEA OF THE NEWSLETTER WITH THE PICTURE OF THE HOUSE AND MAYBE EVEN A LINK TO MORE ABOUT THE HOUSE. FIND OUT WHAT THE REACH IS GOING TO BE WITH ITS MOST IMPORTANT ASPECT OF ALL THIS EXPOSURE REACH. THAT'S A GOOD POINT.
EXPENSES. I THINK WHAT DO YOU DO? IF YOU'RE MAILING A NEWSLETTER, I MEAN, WHAT'S THE COST? THAT'S THAT'S GONNA, YEAH , AND WE HAVEN'T MAILED A NEWSLETTER RECENTLY. BUT WE HAVE MAILED WE DID THOSE POSTCARDS LAST YEAR. YEAH YOU DID SOMETHING NOT TOO LONG AGO. WE DID THE POSTCARDS LAST YEAR, AND THEY WENT OUT TO THE HOMEOWNERS IN THE HISTORIC DISTRICT ONLY UM , I'D HAVE TO GO BACK AND LOOK AT WHAT THE VALUE IS I IT'S ELUDING ME OFF AT THE MOMENT, BUT IT WAS A COUPLE OF $1000 AT LEAST SO AND THAT WAS THAT WAS ONLY ABOUT, UM IT WAS ONLY ABOUT TWO FOR 2 TO 4000. PEOPLE. BECAUSE IT'S JUST THAT IT WAS JUST THE DISTRICT. IT WASN'T THE KIND OF EXPANDED AREA EVEN THE MORE BECAUSE YOU PAINT POSTAGE. YEAH YEAH. YOU GOTTA PAY PRINT
[00:40:01]
IT AND YOU GOTTA PAY THE POSTAGE AND IT'S GOT TO FIT ON A CERTAIN SIZE SO THAT IT GETS MAILED CORRECTLY AND YOU'VE GOT TO, YOU KNOW FORMATS TO THOSE SO IF YOU DID THAT MONTHLY WERE WE WERE TALKING ABOUT MONTHLY. YEAH THAT SEEMS LIKE I THINK WE'RE GOING TO SPEND AS MUCH ON THAT IF WE IF YOU DO A PAPER COPY, AS YOU WOULD UNLIKE CALENDAR. OKAY BUT I THINK THAT IF WE COULD SIT ON THIS FOR ANOTHER MONTH AND JUST LET US ASK AND SEE THAT SO THAT'S A GREAT IDEA. BRINGING IT WAS JUST KIND OF AH! RIGHT? WE REACHED OUT TO OUR ADVERTISERS. WE GO, YOU KNOW. CROWDSOURCE A LITTLE BIT THAT WAY. OKAY MOTIVATION FOR DOING IT, WHETHER IT'S TO HELP THE CITY OR THE REALLY THINKING THEY'RE COMING UP BUSINESS THAT WHAT OKAY? GOOD, GOOD DISCUSSION. GOOD INPUT. THAT'S OKAY. THANK YOU, CASSIE. VERY, VERY MUCH APPRECIATED. OKAY MOVING ON. DO WE HAVE ANY GENERAL CITIZEN COMMENTS REGARDING ITEMS THAT ARE NOT ON THE AGENDA? I DON'T[BOARD AND STAFF COMMENTS]
SEE ANY. DO IT. DO THE BOARD MEMBERS OR STAFF HAVE ANY FURTHER DISCUSSION? TWO ITEMS. THEY'RE REAL CLOSE HERE RIGHT TOGETHER. SO LAST MONTH WE WERE SUPPOSED TO DO THE AFRICAN AMERICAN HISTORY FOCUSED TOUR. BUT IT GOT, UM COLD WEATHER IT OUT. ON THE LEFT THAT LAST SATURDAY OF FEBRUARY BECAUSE IT WAS SUCH A LOVELY TEMPERATURE. AND SO THAT'S RESCHEDULED FOR TOMORROW MORNING AT 11 11 AM AND THEN NEXT TUESDAY, AND THEN THE LAST SATURDAY OF MARCH, WHICH I THINK IS THE 23RD OR THE 25TH. IS THE WOMEN'S VERSION THAT THE WOMEN'S FOCUSED HISTORY TOUR DOWNTOWN, SO WE'VE BEEN KIND OF DOING SOME ALTERED VERSIONS OF OUR HISTORIC DOWNTOWN, WALKING TOWARD A KIND OF TOUCH ON DIFFERENT TOPICS. AND SO THOSE ARE THE TWO UPCOMING HOW ARE YOU? ADVERTISING SO ALL THE WALKING TOURS THOSE MONTHLY TWICE A MONTH HISTORIC WALKING TOURS ARE DONE IN CONDUCT CONJUNCTION WITH VISIT MCKINNEY. VISIT MCKINNEY POSTED ON THEIR NEXT DOOR ACCOUNT AND THEIR INSTAGRAM ACCOUNT AND THEY HAVE THEY HAVE IT SET UP SO THAT IT GETS BLASTED OUT. I THINK TWO WEEKS BEFORE AND THEN LIKE THREE DAYS BEFORE, AND SO THAT'S WHY WE USUALLY DECIDE A DAY OR TWO BEFOREHAND IF WE'RE GOING TO CANCEL IT SO THAT WE CAN GIVE PEOPLE A HEADS UP ON IT, SO OKAY. AND WHERE DO YOU ALL MEET FOR THIS? OH YEAH. AND IT'S ON FACEBOOK TO FOLLOW. WHERE DO YOU MEET FOR THOSE? WE MEET AT THE VISIT MCKINNEY BUILDING OVER ON VIRGINIA. TOMORROW. THIS WEEK. IT'S TOMORROW AND THEN THERE'S ANOTHER ONE ON TUESDAY. THAT'S ALL I AM. OKAY. ANYBODY ELSE? WE WANT TO THANK YOU ALL FOR COMING TONIGHT. CHARLIE WE THANK YOU FOR ALL THAT YOU DO FOR THE CITY AND, UH, APPRECIATE EVERYBODY BEING HERE TONIGHT. AND SO, WITH THAT BEING SAID, DO WE HAVE A MOTION TO ADJOURN THE MEETING? MOVE MOVE BY BOARD MEMBER FRIEDEL DO I HAVE A 2ND 2ND 2ND BY BOARD MEMBER ODELL ALL IN FAVOR. RAISE YOUR HAND. OPPOSED OKAY? THE MEETING IS ADJOURNED AT 6 13* This transcript was compiled from uncorrected Closed Captioning.