[00:00:05] NEVER THAT EASY. OKAY. IT'S 4:01 P.M. WELCOME TO THE CITY OF MCKINNEY'S JOINT MEETING BETWEEN THE MCKINNEY CITY COUNCIL AND MCKINNEY ECONOMIC DEVELOPMENT CORPORATION. WE WILL CALL THIS MEETING TO ORDER. IT'S TUESDAY, OCTOBER 27TH, 2026. WE ARE AT CITY HALL. WE ARE GOING TO ALTER THE AGENDA JUST FOR A BIT TO. WE'RE GOING TO MOVE OUR EXECUTIVE SESSION TO THE FRONT OF THE MEETING. SO THAT BEING THE CASE, CHAIRMAN MILLER. YES, SIR. THANK YOU. AT THIS TIME, I'LL CALL THE MCKINNEY ECONOMIC DEVELOPMENT CORPORATION BOARD TO ORDER FOR THE JOINT MEETING WITH CITY COUNCIL AND ALSO FOR EXECUTIVE SESSION. WITH THAT, IT IS 402. WE WILL RECESS INTO THERE'S 449. WE ARE OUT OF EXECUTIVE SESSION. WE WILL MOVE TO OUR REGULAR AGENDA. CHAIRMAN MILLER. YES. WE ARE ALSO OUT OF EXECUTIVE SESSION AT 449. WE'LL MOVE TO ITEM. WE'LL MOVE TO PUBLIC COMMENTS ON AGENDA ITEMS. ANYONE IN THE AUDIENCE CARE TO ADDRESS THIS JOINT SESSION? NOPE. VERY GOOD. NEXT ITEM 261055. CONSENT TO DISCUSS THE MDC STRATEGIC PLAN. MR. KOSKI. THANK YOU VERY MUCH. THANK YOU VERY MUCH, MR. MAYOR. COUNCIL MEMBERS, CITY MANAGER PAUL GRIMES AND MDC BOARD MEMBERS. WE WANT TO HAVE A TOUCHPOINT TODAY AND TO SHOWCASE OUR PROGRESS WITH UPDATING OUR STRATEGY PLANS. AS YOU MAY RECALL, OUR CURRENT PLAN RAN FROM 2023 TO 2026. THOSE PLANS CAN BE EVERGREEN. THEY'LL CONTINUE LONGER, BUT WE THINK IT'S PRUDENT TO GO AHEAD AND UPDATE THAT. WE'VE BEEN WORKING ON THAT NOW FOR MANY MONTHS BEHIND THE SCENES, AND WANT TO GET SOME VISIBILITY FOR THE GROUP INTO WHAT WE'RE WORKING ON. JOINING ME TODAY IS KIM MOORE WITH NEWMARK. KIM IS OUR LEAD CONSULTANT. ALSO LOCAL TO THE AREA. SO WE ARE BLESSED TO HAVE HER HERE AND HELPING US TODAY AND ALSO THROUGH THE COURSE OF OUR JOURNEY. SO I HAVE A FEW SLIDES THAT I'M GOING TO GO AHEAD AND WALK YOU THROUGH. I HAVE THE HONOR OF INTRODUCING THIS, THIS, THIS ITEM HERE TO TALK ABOUT THINGS. AND I ALSO GET A CHANCE TO TALK ABOUT NEWMARK. NEWMARK IS A VERY, VERY ESTABLISHED COMPANY, ALMOST 100 YEARS IN BUSINESS. AND THE NUMBERS SPEAK FOR THEMSELVES. SO WHEN WE FIND PARTNERS, WE FIND THE BEST PARTNERS TO HELP US IN OUR JOURNEY. WHAT THEY DO AND HOW THEY DO IT IS EXPRESSED HERE. BASICALLY, THEY ARE A FULL SERVICE ORGANIZATION. WHAT THAT DOES FOR US IS THE EDC GIVES US, GETS US EXPOSURE INTO EVERY FACET OF ECONOMIC DEVELOPMENT THAT WE MAY NOT SEE ALL THE TIME BECAUSE OF OUR UNIQUE CONDITIONS HERE. FROM SITE SELECTION, THROUGH INCENTIVE ADVISORY AND SO ON AND SO FORTH. AND HERE'S THE TEAM. I ALSO WANT TO GIVE A SPECIAL COMPLIMENT AND SHOUT OUT TO EMMA. EMMA IS THE PROJECT MANAGER AND DAY TO DAY WORKING WITH THE TEAM, WITH MY CHIEF OF STAFF, GLYNIS WOOLDRIDGE, AND GETTING THINGS ORGANIZED. SOMETHING ABOUT THIS SLIDE IS SHOULD STICK OUT TO YOU FOLKS. THEY'RE NOT ALL FROM DALLAS OR TEXAS. THIS IS CRITICAL TO US, RIGHT? WE'RE TRYING TO FIND A HOLISTIC PERSPECTIVE THAT WE CAN BRING TO THE COMMUNITY ABOUT HOW WE'RE GOING TO APPROACH ECONOMIC DEVELOPMENT OVER THE NEXT THREE, 4 OR 5 YEARS. IT IS IMPORTANT TO US. IT'S IMPORTANT TO KIM AND HER TEAM TO MAKE SURE THE DIFFERENT VOICES IN THE ROOM. AND I'M PROUD TO SAY THAT ALL THESE PEOPLE HAVE STEPPED FOOT IN MCKINNEY AT SOME POINT. THE GOALS OF THIS AND YOU'LL SEE A LOT OF CHECK BOXES HERE. YOUR EYES WILL NEED TO READ EVERY FACET OF THIS, BUT I WOULD DRAW YOUR ATTENTION TO JUST THE BREADTH OF WHAT WE'RE LOOKING FOR. THE COMPETITIVE ANALYSIS TO THE LABOR SHED ANALYSIS AND WORKFORCE DEVELOPMENT, AND SO ON. THIS GIVES US A GREAT PERSPECTIVE ON WHAT WE'RE DOING AND HOW WE'RE DOING IT. THESE ARE THE FOUNDATIONS THAT NEWMARK REALLY RELIES UPON AS THEY WORK WITH AN EDC, OR IDO, AS IT WERE, AROUND THE COUNTRY, TO DEVELOP THESE PLANS. THESE PIECES HERE RANGE FROM DATA COLLECTION TO. SOMETHING VERY IMPORTANT TO US IS IN-PERSON MARKET VISITS AND TALKING TO STAKEHOLDERS. THEY'VE DONE THAT, GONE ABOVE AND BEYOND, IN FACT, IN THAT MEASURE. SO YOU'LL SEE SOME GOOD RESULTS FROM THAT. AND HERE'S A SNEAK PEEK AT THAT. IN FACT, 40 PLUS STAKEHOLDER ENGAGEMENTS, 15 DAYS IN MARKET VISITING AND TOURING AROUND THE PLEASURE WITH THE TEAM THAT DRIVE THE NEWMARK TEAM AROUND MCKINNEY AND GIVE THEM THE THE QUICK TOUR, THEY PROBABLY SAW ABOUT 6 OR 7% OF THE CITY. YOU DON'T REALIZE HOW LARGE THE CITY IS UNTIL YOU'RE TRYING TO SHOW SOMEBODY THE CITY. IT REALLY IS IMPRESSIVE. AND YOU'LL SEE JUST A COLLECTION OF PEOPLE THEY'VE SPOKEN WITH, AND THEY SPEAK WITH THESE GROUPS, YOU KNOW, WITHOUT US IN THE ROOM AS WELL. SO THEY CAN BE CANDID AND REALLY LEARN ABOUT WHAT WE'RE DOING WELL, AND OPPORTUNITIES FOR ADVANCING OR AMPLIFYING SOMETHING ELSE THAT MAYBE WE'RE OVERLOOKING A LITTLE BIT. COLLECTION HERE IS BUSINESSES TO UTILITY PROVIDERS, TO STARTUPS, TO MAJOR COMPANIES. THIS IS A CRITICAL MOMENT TO THINK ABOUT THIS. WHO DO WE [00:05:03] COMPARE OURSELVES TO? AND I JOKE AROUND IN PUBLIC WHEN I GIVE SPEECHES THAT WE DON'T OFTEN COMPETE WITH FRISCO, PLANO ALLEN, WE'RE COMPETING WITH THE STATE OF TENNESSEE, THE STATE OF WASHINGTON, THE STATE OF INDIANA, STATE OF ARIZONA. NOW, MCKINNEY IS IN THAT WORLD. HOWEVER, WE DID WANT TO DRILL IN AND IDENTIFY THREE CITIES THAT WE THINK ARE COMPARABLE TO US TO TO MEASURE OURSELVES AGAINST AS A PEER ANALYSIS. ALLEN. WE THINK THAT'S CRITICAL. SHARING THE 121 CORRIDOR. OF COURSE, CEDAR PARK, TEXAS, WHILE THEY MAY HAVE A SMALLER POPULATION THAN US, IN FACT, THEIR WORKFORCE AND DEMOGRAPHICS AND THEIR INDUSTRIES ACTUALLY ALIGN PRETTY CLOSE TO MCKINNEY. AND FINALLY, CHANDLER, ARIZONA. IF YOU FOLLOW ECONOMIC DEVELOPMENT AROUND THE COUNTRY, CHANDLER GILBERT, THAT AREA OF ARIZONA IS REALLY DOING SPECIAL THINGS. SO THOSE ARE THREE CITIES THAT WE'RE GOING TO, AGAIN, KIND OF MEASURE OURSELVES AGAINST AS WE PROGRESS WITH THIS PROCESS. THESE ARE A TYPE OF GRAPHICS THAT NEWMARK IS PUTTING TOGETHER FOR US. SO YOU DON'T NEED TO LOOK AT THIS. I'LL JUST DRAW YOUR ATTENTION TO THE BOTTOM LEFT HAND SIDE OF THE TABLE THERE. IT REALLY SHOWS THE FIVE YEAR GROWTH OF JOBS FROM 2020 TO 2025. HEALTH CARE OVER 2500 NEW JOBS, MANUFACTURING, YOU SEE FINANCE AND SO ON AND SO FORTH. AND THESE BUBBLES SCATTER PLANS REALLY ARE SCATTER PLOTS REALLY KIND OF HIGHLIGHT WHERE THINGS HAVE BEEN HEADING OVER THE PAST FIVE YEARS. I'M GOING TO GO TO THE NEXT SLIDE, WHICH WILL SHOW US PREDICTIONS OVER THE NEXT TEN YEARS. AGAIN, THESE ARE THINGS THAT ARE INFORMING US AT A PROFESSIONAL LEVEL HOW WE'RE GOING TO APPROACH THIS. IT'S REALLY JUST GIVING YOU VISIBILITY INTO SOME OF THE DATA THAT WE'RE SEEING. AND YOU'LL SEE THE GROWTH THAT HEALTH CARE IS GOING TO KEEP GROWING PROFESSIONAL SERVICES. AND SOME THINGS SUCH AS FINANCE AND INSURANCE, ARE JUST GOING TO KEEP ELEVATING ACROSS MCKINNEY. SO TARGET INDUSTRIES, THAT'S A TERM QUITE OFTEN USED IN OUR PROFESSION AS WE LOOK TO RECRUIT COMPANIES TO COME HERE. AND WE APPROACH THAT PRETTY SPECIFICALLY EXISTING CONDITIONS. THE MODELING STAKEHOLDER ENGAGEMENT SITE SELECTION PERSPECTIVE STUFF I WALKED THROUGH PREVIOUSLY. BUT I WANT TO SHOW THIS EXHIBIT, WHICH REALLY DEFINES HOW WE APPROACH IT WITH NEWMARK AND OTHER CONSULTANTS. THERE ARE ABOUT 300 NATIONAL INDUSTRIES THAT ARE USED IN CERTAIN CATEGORIES, AND WHAT NEWMARK IS HELPING US WITH IS REALLY FINDING OUT FROM A DATA ANALYSIS PERSPECTIVE, PERSPECTIVE. TOTALLY. WHICH OF THOSE INDUSTRIES MAKES SENSE FOR MCKINNEY'S WHATEVER WORKFORCE, LAND AVAILABILITY, ETC. THEN COMBINE THAT FUNNEL THAT DOWN TO THEIR IN-MARKET EXPERIENCE, WHETHER EYES AND EARS TELLING THEM. AND FINALLY, WHAT LAND DO WE HAVE AVAILABLE? FOR INSTANCE, AN INDUSTRY CAN COME BACK TO US. THAT MAKES SENSE BECAUSE OF OUR WORKFORCE AND QUALITY OF LIFE THAT NEEDS 2000 ACRES OF LAND. WELL, IF WE DON'T HAVE THOSE TYPE OF OPPORTUNITIES, THEN MAYBE WE DON'T FOCUS ON THAT AS WITH SUCH VIGOR AS WE WOULD OTHERWISE. THEN FINALLY, WE GET DOWN TO TARGET INDUSTRIES. AS A REMINDER, OUR 2023 PLAN, THE TARGET INDUSTRIES WERE FINANCIAL SERVICES, CORPORATE HQ, INNOVATION, REALLY THE MAIN PIECES YOU CAN FEEL THAT WERE ACTIVATING RIGHT NOW. AND THIS IS A BIG ONE FOR US. WHEN WE GET TO THE POINT WE'RE NOT THERE YET OF PICKING THE TARGET INDUSTRIES. WE WILL WE WILL STILL DO NO HARM TO OUR CURRENT ECONOMIC, COMMUNITY AND FABRIC JUST BECAUSE A RECOMMENDATION COMES TO US AND SAY, GO AFTER THIS INDUSTRY. WE'RE NOT GOING TO KICK OUT A CURRENT BUSINESS TO ACCOMMODATE A NEW ONE. THAT MAKES SENSE. SO WE'RE GOING TO DO NO HARM. WE'RE GOING TO REALLY RETAIN WHAT'S HAPPENING HERE. WE'RE ALSO GOING TO ACCELERATE WHAT WE'RE DOING WELL WITH CURRENT BUSINESSES. AND FINALLY, WE'RE GOING TO ATTRACT, BASED UPON THE TARGET INDUSTRIES THAT ARE RECOMMENDED TO US FROM RETENTION TARGETS. NO SURPRISE HERE. THESE ARE THE THE TOP 4 OR 4 CRITICAL ONES THAT WE SAW THAT HAD THE HIGHEST FIVE YEAR GROWTH POTENTIAL. AND AGAIN, I'M SHOWING YOU THESE EXHIBITS NOT TO MEMORIZE THEM PER SE, REALLY JUST GIVE YOU A VISIBILITY INTO THE INFORMATION. WE'RE GETTING BACK FROM NEWMARK TO INFORM OUR DECISION. YOU'LL SEE THAT FINANCE AND INSURANCE, FOR INSTANCE, WILL SEE A 14% INCREASE OVER THE NEXT FIVE YEARS. NO SURPRISES THERE BASED UPON, I THINK, WHAT WE ALL FEEL FROM THE ACCELERATE. THESE ARE BUSINESSES HERE TODAY THAT WE NEED TO AGAIN, AMPLIFY, PROMOTE SUPPORT, ETC. YOU KNOW, THE MEDICAL DIAGNOSTIC LABORATORIES, AGAIN, GREAT GROWTH HAPPENING HERE. AND THEN THIS FINAL SLIDE IS OUR TARGET. SO THIS IS WHAT WE'RE WORKING ON NOW. WHAT WE HAVE THIS WRAPPED UP IN THE NEXT COUPLE OF MONTHS. AND WE'LL COME BACK WITH THE FINAL REPORT THAT SHOWS THE ACTUAL TARGET INDUSTRIES THAT WE WILL BE RECOMMENDED TO GO AFTER. AND THEN FINALLY, NEWMARK WILL COME TO US AND I'LL PAUSE. AND KIM, I HAVEN'T BEEN HONEST SO FAR. WE'RE GOOD SO FAR. OKAY. I'LL MAKE SURE I DIDN'T MISS ANYTHING. KIM IS HERE TO ANSWER ANY QUESTIONS YOU MAY HAVE. SHE TRAVELED HERE FROM AN EVENT DIRECTLY, SO SHE IS READY TO GO TO HELP OUT WITH ANY ANY OBSERVATIONS OR QUESTIONS YOU MAY HAVE. BUT THESE ARE THE LAST TASKS THAT SHE SHOULD BE WORKING ON THIS RECOMMENDATION FRAMEWORK. AND AN IMPORTANT TAKEAWAY IS THAT RECOMMENDATIONS ARE WHAT THEY ARE. YOU KNOW, SHE'LL COME TO US AND THEN WE'LL ASSESS IT AS THE EDC, BRING IT TO COUNCIL AND OUR BOARD TO SPEAK ON THOSE [00:10:04] TOPICS. SO WITH THAT, I WILL PAUSE FOR ANY QUESTIONS THAT MAY BE ON YOUR MIND. THANK YOU, MISTER KOSKI. ANY QUESTIONS? THANK YOU VERY MUCH, MR. CHAIRMAN. DOES YOUR BOARD HAVE ANY ANY QUESTIONS OR COMMENTS FROM THE BOARD? KIM, DID YOU HAVE ANYTHING TO ADD? DID YOU KNOW WE REALLY ENJOYED WORKING WITH EVERYONE, WITH STAFF AND INTERVIEWING YOUR COMPANY? MORE ABOUT YOU? I THINK WE FOUND SOME REALLY GREAT THINGS THAT WE'RE REALLY EXCITED TO SHARE WITH YOU WHEN WE GET TO IT. WE WISH WE COULD HAVE GOTTEN A LITTLE FURTHER, BUT WE WERE WAITING TO TALK TO YOUR UTILITIES AND THEY'VE BEEN A LITTLE HARDER TO CATCH. I'M SURE YOU UNDERSTAND WHY, WITH ALL THE DEMAND OF EVERYBODY WANTING TO TALK TO THEM FIRST. BUT WE'RE ALMOST WRAPPED UP AND WE'RE REALLY EXCITED TO SHARE WHAT WE'VE LEARNED. KIM, I DON'T WANT TO PUT YOU ON THE SPOT. I'M PATRICK, I'M ON CITY COUNCIL. IS THERE ANY IMPRESSIONS OF OUR CITY THAT HAVE STRUCK YOU THAT YOU WOULD WANT TO SHARE WITH US NOW, OR WOULD YOU? AND IF YOU DON'T, THAT'S FINE. I'M JUST CURIOUS. WAS THERE ANYTHING FOR YOU? ABSOLUTELY. I WANT TO SAY I WAS ACTUALLY JUST SHARING THIS WITH GLENIS WHILE WE WERE WAITING FOR YOU TO COME OUT OF EXECUTIVE SESSION. AND THERE ARE SOME VERY UNIQUE THINGS ABOUT MCKINNEY. AND I KNOW THAT THAT SHOULDN'T SURPRISE ANYBODY WHO'S FROM HERE. YOUR TAGLINE IS LITERALLY UNIQUE BY NATURE. AND I THINK THAT THAT'S DEFINITELY SOMETHING IS AND I WOULD ONLY ENCOURAGE, AND I THINK WE WILL BE ENCOURAGING THAT FROM OUR RECOMMENDATIONS TO LEAN INTO THAT, BECAUSE THE WAY THAT YOU ARE HANDLING SOME OF YOUR INNOVATION AND OTHER ASPECTS ARE UNIQUELY YOURS AND NOT REPEATABLE ANYWHERE IN THE US AT THIS POINT IN TIME. AND SO, YOU KNOW, IT MAY NOT BE, YOU KNOW, CHASING THE LARGEST AND THE BIGGEST, AS MICHAEL SAID, BUT TO FOCUS ON WHERE YOU GUYS REALLY STAND OUT. OKAY. THANK YOU SO MUCH. ANYONE ELSE COMMENTS? KIM, THANK YOU VERY MUCH. WITH THAT, WE HAVE WE'VE DONE EXECUTIVE SESSION. WE HAVE NO ACTION. ANY OTHER COMMENTS? ANYONE? NO. MR. CHAIRMAN, WOULD YOU LIKE TO ADJOURN YOUR BOARD? YES, SIR. AT THIS TIME, I ENTERTAIN A MOTION TO ADJOURN MOTION BY THAD HOUSLEY. DO WE HAVE A SECOND? SECOND BY SCOTT WOODRUFF. AND ALL IN FAVOR, I IF YOU'RE NOT IN FAVOR, YOU HAVE TO STAY. YEAH. WE'RE ADJOURNED. THANK YOU. WE'RE FLYING UP. SHOULDERS WERE COMING OUT OF SOCKET SO FAST. RIGHT. WITH THAT, WE WILL ENTERTAIN A MOTION TO ADJOURN. MOTION BY MAYOR BY. COUNCILWOMAN FELTS. SECOND. SECOND BY MAYOR PRO TEM FRANKLIN. IS THERE ANY DISCUSSION? ALL THOSE IN FAVOR SAY AYE. OPPOSED? SAME SIGN. 501 * This transcript was compiled from uncorrected Closed Captioning.